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Digital is now and it's time to focus on women in leadershipLast week's #DigitalMarketing special report, curated by Louise Marsland, featured the likes of Facebook's Nunu Ntshingila, who explains how to turn mobile video into a marketing star for your business and Platinum Seed's recently appointed design director, Ally Behr, who explains how artificial intelligence is dominating conversations. Our top news story was that of Liquorice winning the Avon account. Following an extensive and competitive pitch, the digital marketing agency was appointed Avon South Africa's digital and social media agency of record. Founder and CEO Miles Murphy looks forward to growing the brand's direct sales model. There's a lot going on in terms of events, with the wrap of our Cannes Lions Case Studies 2017 in Cape Town last week. Leigh Andrews sums up the South African experience and unmissable key learnings from this year's Festival, with tips to create work with a better shot of taking home a Lion next year. Put simply, "make sure it has a clear brief and purpose, is innovative, and doesn't mistake the tech for the idea." For more, watch some of this year's winning campaigns and learn from the best! Then, as far as upcoming events go, we're looking forward to the Standard Bank Top Women Conference taking place on 16-17 August, which will have a special focus on digital, based on the notion that digital prowess is no longer the domain of men in that the so-called ‘ glass ceiling' has been replaced by a digital stratosphere. The conference ties in well with the bank's latest campaign, ‘What's your next?', which is about utilising data, technology and service excellence to reconnect with its customers in a way that acknowledges that they're unique individuals, regardless of gender, with their own unique aspirations and ambitions, in an effort to partner with them on their journey to achieve their ‘next' whatever it may be. Follow our #NewCampaign feed for more. And of course, on the back of this, it's just a couple of weeks until the Loeries. Leigh Andrews rounds off her jury president interviews with Keith Cartwright, executive creative director at BSSP (the largest independent advertising agency in California), which is fitting as gender equality comes under the spotlight this Women's Month as he's known for his work on Lego's stereotype-breaking #KeepBuilding campaign. “The work we did for Lego was a reminder that gender has nothing to do with one's ability to grow and learn. When we celebrate any segment in our society, it's a constant reminder that those segments are generally forgotten,” he said. Something to ponder as we enter into Women's Month... Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Weekly top stories |
| | [Leigh Andrews] SA attendees at Cannes Lions 2017 share their experience of the ultimate Festival of Creativity and tips to create work with a better shot of taking home a Lion next year: Make sure it's cause-related, has a clear brief and purpose, is risky, and doesn't mistake the tech for the idea... read |
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Following an extensive and competitive pitch, digital marketing agency Liquorice has been appointed Avon South Africa's digital and social media agency of record... Read | Leigh Andrews I chatted to the international jury presidents ahead of the upcoming Loeries Creative Week. Rounding off the series is Keith Cartwright, executive creative director at BSSP, the largest independent advertising agency in California... Read | [Issued by Topco Media] What's your next? As an entrepreneurial, ambitious woman, the best place to answer that question is at the must-attend event this Women's Month: the 2017 Standard Bank Top Women Conference... Read |
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| | Lauren Durant Lauren Durant writes about her approach when it comes to tackling the system that prevents women from getting the jobs they deserve and says it includes adopting new behaviours... read | |
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| Lauren Hartzenberg Diageo SA sees itself as having a responsibility to ensure that its people, its suppliers, and the communities around its operations thrive as a result of the business... read | | | Leigh Andrews There's been a rise in criticism for only performing acts of good on Mandela Day, but there's a similar trend of eye-rolling at the clicktivism of keyboard warriors or ‘slacktivists'... read | |
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| On the heels of the successful mega merger between Marriott International and Starwood Hotels and Resorts, Marriott has announced a new Brand, Marketing, Sales and Consumer Services (BMSC) Leadership Team... read | | | Bianca Quinn-Diavastos Bianca Quinn-Diavastos answer five frequently asked questions about influencer marketing, a current buzzword in the industry... read | | | Shae Leigh In 2017 your brand cannot afford to lose credibility because of rookie marketing mistakes. Whether you're a small business or global corporate, online best practice is a non-negotiable. read | | | Ilse van den Berg In this week's #StartupStory, we chat to Retief Gerber, CEO of Spatialedge - a geospatial data insights and marketing company... read | |
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Issued by FCB Africa | | | Garikai Nhongo How to create a viable advertising industry in Rwanda from a collection of disparate advertising agencies... read | | Issued by Etiket | | | Jessica Tennant With its 'prosper' philosophy at its core, in ‘helping people achieve their ambitions in the right way', Absa recently released its latest film, ‘Coding a better future', which features three Digital Academy graduates... read | | Issued by Egg Films | | | Dave Chambers A training company has been reprimanded for using the abbreviation "MBA" to promote a three-day workshop... read | | | Jessica Tennant Through its current ‘What's your next?' integrated campaign, Standard Bank Personal and Business Banking South Africa (PBBSA) seeks to reconnect with its customers in a way that acknowledges that they're unique individuals with their own unique aspirations and ambitions, in an effort to partner with them on their journey to step up to their ‘next'... read | | | Jessica Tennant Uber recently launched a campaign called ‘Ditch Your Keys' to encourage car owners to switch to Uber and use their time spent travelling more efficiently... read | | | Leigh Andrews This week we go behind the selfie with technophile Shayne Mann, managing director of Mann Made Media... read | | | Brendan Seery So, a man goes into a pet shop. “I want to buy a parrot, but it must talk...” read | | | Jessica Tennant Today marks the launch of mobile advertising network Vicinity Media's proprietary geo-fencing and audience location technology that allows for real world visit reporting post exposure to a mobile web advertising campaign... read | | |
| The latest Brand Finance Africa top 50 valuable brands in SA have been announced, indicating that despite the recession, political instability and a higher unemployment rate, the total value of brands has increased 3% year-on-year... read | | | Manusha Pillai Cities have become an integral pillar in building strong competitive nation brands because a nation is, after all, a collection of cities - or city brands... read | | | Petru Saal From colouring books to signed autobiographies, there is no denying that the Nelson Mandela name is a money spinner... read | | |
| Danny Drew Without incorporating data from all channels, organisations will rely on a level of assumption, allowing a disconnect between what customers want and what is being delivered... read | | |
Issued by Universal Church of the Kingdom of God | |
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| Shakira Mohammed Shakira Mohammed lists five top tips for designing a compelling and informative infographic... read | | | The fourth edition of the PPC Imaginarium Awards has officially opened for entries... read | | | The annual Open Design Cape Town Festival unveils a new symposium on how art, design, maths, science and technology go hand in hand to ignite innovation through Steam... read | | |
| Charlie Stewart Charlie Stewart sheds a bit of light on dark social which is a growing nuisance for digital marketers who are keen to attribute the source of web traffic and its potential to deliver online sales... read | | Issued by BlueMagnet | | Issued by DigitLab | | | Leigh Andrews With each technological advancement, it becomes easier than ever to work from anywhere. But is that really the ideal we should be aiming for? And can we really reach ‘inbox zero'... read | | |
Nana Zuke, Issued by CityVarsity | | | Khangelani Dziba South Africa's ability to solve issues will not only come from traditional platforms but rather from an integrated and united approach that is inclusive of different ways of thinking and solving challenges... read | | |
| UNCTAD adviser, Alibaba's Jack Ma, has launched an African Young Entrepreneurs Fund worth US$10 million... read | | |
Lauren Durant, Issued by Isilumko Activate | | Issued by 360 Degrees Production House | | | The recent launch event of Africacom kicked off the celebrations for the 20th anniversary of what is described as Africa's largest, influential, technology, media, and telecommunications (TMT) conference and exhibition... read | | |
Issued by Worx Group | | Issued by Universal Church of the Kingdom of God | | |
| Fairlady has announced the top 10 finalists in the Fairlady Women of the Future Awards 2017... read | | |
| Oresti Patricios How to manage reputation damage in the wake of a fake news onslaught against your brand... read | | | Jessica Tennant The Sunday Times recently launched Money - a new personal finance section which appears every weekend in the Business Times - which is edited by Laura du Preez, who joined the Tiso Blackstar Group in May this year... read | | |
| Kgaugelo Masweneng The amaBhungane Centre for Investigative Journalism on Friday condemned an interruption by the lobby group Black First Land First (BLF) at their town hall event in Braamfontein, Johannesburg, on Thursday... read | | |
| Uber has begun the African roll out of its Real-Time ID in Nigeria, Ghana and Kenya, in a bid to further improve passenger security... read | | |
Howard Lonstein, Issued by Provantage Media Group | | |
Issued by Pendoring | | |
| | | Bonnie Ramaila A government communicator that has not had the chance of associating, talking or socialising with Ronnie Mamoepa, whom I affectionately called Grootman, has lost a great opportunity... read | | Sejamothopo Motau, Issued by PRISA | | Issued by IABC Africa Region | | |
Issued by Howard Audio | | Issued by CPA | | |
Nana Zuke, Issued by INTEC College | | | The 2017 Nielsen Bookseller Choice Award shortlist has been announced ahead of this year's event... read | | |
Issued by uShaka Marine World | | | Kyle Zeeman Local DJ Black Coffee has followed in the footsteps of music icons, such as Drake, Dr Dre and Pharrell Williams, by scoring his own radio show on Apple's Beats 1 radio station... read | | |
| Spark Media has appointed BMi Research to assist in the delivery of Roots data, via Storyteller to make the data more accessible to various sectors... read | | |
| Khangelani Dziba Khangelani Dziba believes brands should be encouraged to have voices and state their position in the market but this right comes with a huge responsibility and a need for heightened awareness... read | | Issued by Boston College | | |
| | | | NEW YORK - The New York Times Co. said on Thursday gains in paid digital subscriptions and stronger online advertising revenues helped the newspaper swing to profit in the second quarter... read | | More International | |
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| SIBONGILE MASHABA Emalahleni gynaecologist Danie van der Walt was yesterday sentenced to five years in jail for culpable homicide after one of his patients died after giving birth... read | |
| - Claire Densham acquires two financial services clients - more info
- Condriac to manage Lorna Jane in the digital space - more info
| More accounts Submit a New account | |
| - Primedia Broadcasting appoints new CFO, marketing strategist - more info
| More people Submit a Person | |
| | Fishgate Advertising (through-the-line agency) requires the services of an energetic account executive to help manage accounts across the agency. Read more >> |
| Rocket Creative Design & Display is in need of an efficient and ultra-capable sales and marketing assistant to join our crew to provide enhanced client liaison and project administration services. Read more >> |
| We are looking for a tasting room manager to join our vibrant and growing team at Imbuko Wines in Wellington. Read more >> |
Scan Display's Johannesburg office has an opportunity for a young go-getter with high energy levels to join the team as an Account Executive in the exhibition industry. Read more >> |
Leading financial services company looking to employ a brand manager - talent and employer. Must have experience in planning and developing employer brand and recruitment communications and events. Read more >> |
Highbury Media (Cape Town-based) is looking for advertising sales executives to join our sports, travel and lifestyle, business-to-business, and the Foschini divisions. Read more >> |
Bittersuite is expanding. Looking for a mid-senior account manager with TTL, BTL, and digital experience. Level headed, hardworking, team player, and able to build and nurture client relationships. Read more >>Digital designer required. Work on esteemed brands amongst talented team players. We are looking for a digital designer to express their talents within our dynamic team. Read more >>Join one of the biggest global magazine brands within a leading media group in the UAE! Tax free, attractive salary in a dynamic, creative environment! Read more >>Group Africa Marketing, comprising EXP, LIVE+, TheGrind PR and Turnkey is looking for an experienced, organised, confidential executive PA to assist the CEO with personal tasks and business requirements. Read more >> | | | | Photography in practice short courseVega School - 19 Aug 2017 to 9 Sep 2017, Johannesburg | 19 Aug 2017 to 9 Sep 2017, Pretoria | 19 Aug 2017 to 9 Sep 2017, Cape Town | 19 Aug 2017 to 9 Sep 2017, Durban | 4 Oct 2017 to 25 Oct 2017, Johannesburg | 4 Oct 2017 to 25 Oct 2017, Pretoria Strategic Brand Leadership Short CourseVega School - 7 Sep 2017 to 23 Nov 2017, Johannesburg | 7 Sep 2017 to 23 Nov 2017, Pretoria | 7 Sep 2017 to 23 Nov 2017, Cape Town | 7 Sep 2017 to 23 Nov 2017, Durban | | The Red & Yellow Executive Education Series presents 'Social Media for Leadership' with Cerebra, teaching today's business leaders about their role on social media, brand thought leadership at minimal risk. Read more >>
How to reach, connect with and serve people in poor communities! This unique seminar will help marketers to better understand and connect with shoppers at the Base of the Pyramid. Read more >>
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| William Bernbach "The most powerful element in advertising is the truth." An Na "I had been struggling with how to create a child-like protagonist's voice without making it sound as though I was 'dumbing down' to the character. They are able to see events, people and places with an intensity and open mindedness that adults lack." David Ogilvy "The best ideas come as jokes. Make your thinking as funny as possible." Jon Hamm "I've always been a fan of advertising, I've always been a fan of television, I've loved commercials, I've loved all the jingles, I loved all the stuff." Hedi Slimane "Photography has always been about documentary, the depiction of the instant, a moment, sometimes a place. Each project is somehow an experimentation of a specific context or a character." | More quotes Submit a Quote | |
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