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#WomensMonth is not important

“Women's Month is not important if it means we only pay attention to women's issues for 31 days of the year." - Moyin Oloruntoba...

16 hours ago

Focus on the connected customer to deliver personal experiences

Nigerian CIOs must focus on the needs of the connected consumer and look at how they can use the next wave of social, mobile, analytics and cloud technologies (also known as the Third Platform), to deliver personalised experiences...

16 hours ago

New head leads Fairtrade Label SA in achieving 2017 goals

Leán Muller has recently been appointed as the new head to direct Fairtrade Label in accomplishing the vast goals it has set for 2017...

By Cari Coetzee 14 hours ago

Alliance Media voted best outdoor advertising company in Zambia

Alliance Media has been awarded and recognised as the best outdoor advertising company in Zambia by the Professional Management Review (PMR)...

Issued by Alliance Media 16 hours ago

How to market to Africa's resilient, ambitious middle class

How do you market to Africa's extremely aspirational middle class that is more than 100 million strong, with a combined monthly spending power of R1.3 trillion?

By Louise Marsland 2 days ago

Gen X: Decluttering misconceptions about what it means to be an adult in 2017 (part 2)

While the world was focusing on Millennials and Baby Boomers, Gen X were quietly reinventing what it means to be an adult today...

By Jessica Tennant 1 day ago

Understanding growth power in sub-Saharan Africa and defining Africa's middle class

UCT Unilever Institute of Strategic Marketing and Ipsos have partnered to uncover a mass of data about a market comprising roughly a 100 million people in sub-Saharan Africa - the urban middle class...

By Juanita Pienaar 1 day ago

Primedia wins rights to $500m Kenyan Mall

The advertising rights to the international, integrated lifestyle Garden City Mall in Nairobi, Kenya, have been awarded to Primedia Outdoor...

1 day ago

Kwesé expands reach of mobile TV across continent

Kwesé TV has signed distribution agreements with Africa's leading mobile network operators in a significant development for the broadcaster which seeks to disrupt the industry by giving more viewers access to premium content through its innovative multi-platform business model...

1 day ago

Driving a youth-centred information society in Africa

Empowering and preparing the youth in Africa for the future: we need to drive a youth-centred information society, says Nokia...

1 day ago

#AfricaMonth: Safrea on the freelance future of work. Are you ready?

Safrea chair Laura Rawden speaks about the benefit of belonging to a professional body, especially as a freelancer while the world of work continues to evolve across the continent...

By Leigh Andrews 2 days ago

Orange becomes market leader in Liberia after acquisition

Orange launches its brand in Liberia and continues to build on its strong presence in West Africa...

2 days ago

Greater investments needed to drive data explosion in Africa

Experts at the International Telecoms Week conference in Chicago have highlighted the need to accelerate investment in Africa to facilitate the continent's broadband data explosion...

2 days ago

Fortumo expands into Algeria, Ghana and Tanzania

The mobile payments company Fortumo announced that it has expanding its carrier billing services to three new African markets...

2 days ago

Gen X: From rebellious, slacker youth generation to trailblazers of profound social change (part 1)

Christian Kurz, senior vice president, global insights for Viacom International Media Networks unpacks the media company's latest global study and some game-changing insights on Generation X...

By Jessica Tennant 19 May 2017

12 signs your business model may be broken

The death of a business is not like a car crash and as sudden as many tend to presume, but disasters do happen whether you are prepared for them or not...

By Matt Brown 19 May 2017

#AUW2017: Why utilities need to build better brands

The ever-vibrant and inspirational brand and reputation expert Thebe Ikalafeng delivered one of the keynote talks at the recently concluded 2017 African Utility Week...

By Sindy Peters 19 May 2017

#Samra2017: Questions to help you uncover fake news

‘Fake news' was a hot topic at the annual Samra conference held last week. I chatted to CEO Leonie Vorster about the importance of future-proofing decision-making as part of an overarching marketing strategy, especially in the current media climate of fake news...

By Leigh Andrews 19 May 2017

Sub-Saharan middle class: R1.3tn per month and growing

The African Lions project has uncovered a mass of invaluable information about a market that makes up more than 100 million people in sub-Saharan Africa - the urban middle class...

Issued by Ipsos 2 days ago

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International

LIA updates - regional ‘Of the Year' awards now launched

LIA has introduced regional ‘Of the Year' awards, in addition to its global ‘Of the Year' awards. The regions are Oceana (Australia and New Zealand), Asia, Europe, Middle East/Africa, North America and South America. As with the global ‘Of the Year' awards, winners are based on a point system and winners will receive a LIA statue.

17 hours ago

Top winner at New York Festivals International Advertising Awards is Clemenger BBDO Melbourne

The New York Festivals International Advertising Awards selected ‘Meet Graham', from Clemenger BBDO Melbourne's Public Service Announcement for client Transport Accident Commission Victoria as the 2017 Best of Show Award. Lockheed Martin was ‘Brand of the Year' and BBDO was named ‘Network of the Year'.

18 hours ago

US heads country ranking in annual D&AD rankings

D&AD has released the network and country rankings for 2017, following the 55th D&AD Professional Awards Ceremony. There were 732 pencils awarded this year, including 62 yellow and 5 black and, for the first time, the US came out in front in terms of country rankings, with the UK and Australia taking the next consecutive spots.

19 hours ago

LIA announces Production & Post-Production and Music Video jury

LIA has announced the members of the Production & Post-Production and Music Video jury, headed up by Michael Ritchie, MD and executive producer at Revolver/Will O'Rourke.

2 days ago

How 'dark genius' Ailes reshaped US television news

NEW YORK - Championed by conservatives as a visionary, reviled by liberals as a menace, Fox News founder Roger Ailes re-shaped US television news and helped to craft a conservative populism that ultimately gave rise to Donald Trump.

19 May 2017

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