NFV (Network Functions Virtualisation) and SDN (Software Defined Networking) offer new ways for telecom operators to design, build, operate and manage information networks. Experts at the 2015 AfricaCom Conference from 17-19 November 2015 in Cape Town, will unpack these very hot topics which are sure to generate some intense discussion.
Issued by AfricaCom 8 Oct 2015 11:55
Millward Brown's Best Liked Ads list celebrates South Africa's favourite TV commercials. These are the ads that have been rated as the most liked by the South African audience whom we believe to be the most important critic, the person who ultimately chooses to buy your brand or not. And local is lekker this year with Albany Bread's Small and KFC's Mama ranking in the top spots for the first two quarters of 2015.
Issued by Millward Brown 1 Oct 2015 10:31
TLC Marketing is proud to announce the promotion of Agency Director Preneshen Munian to Managing Director of TLC Marketing Worldwide Africa. Derek Miller former Managing Director will now take up the position of CEO for Africa and the Middle East.
Issued by TLC Marketing Worldwide 28 Sep 2015 09:01
Global measurement company Nielsen has released its pioneering African Prospects Indicator (APi) that for the first time, provides existing and potential investors in Africa with comprehensive insights across an extensive range of indicators, culminating in an unambiguous ranking of sub-Saharan African countries.
Issued by Nielsen 23 Sep 2015 10:34
The portable Demo Stand, made entirely from aluminium for strength and light weight, is ideal for in-store and mall promotions. It has a backdrop frame and wraparound skirt providing an unbelievably large branding area, yet packs into a small carry bag measuring 83cm x 20cm x 20cm. With a total weight of only 3.8kg, the Demo Stand can be comfortably carried and erected by one person. Assembled dimensions are 820(l) x 460(w) x 760(h) with the backdrop measuring 820mm x 1100mm.
Issued by Right Stuff 11 Sep 2015 10:28
Despite South African confidence levels remaining unchanged from the first quarter of 2015 at 87 points according to the latest Nielsen's Consumer Confidence Index Report for Q2 of 2015; recessionary sentiment increased by 3 percentage points, with 73% of respondents of the belief that the country is in an economic slump at present. (Consumer Confidence levels of above and below a baseline of 100 indicate degrees of optimism and pessimism, respectively)
Issued by Nielsen 8 Sep 2015 09:49
Sir Seretse Khama International Airport (SSKIA) in Gaborone re-opens on the 18th September 2015 and once again Alliance Media has been awarded the exclusive indoor and outdoor media contract.
Issued by Alliance Media 3 Sep 2015 11:50
Relevance is a minimum requirement When looking to grow in African markets, many business owners have a vague understanding of how truly diverse and complex the continent really is. While they can appreciate this complexity on a theoretical level, many fail to uncover deep insights into these markets and therefore find practical and successful implementation of market propositions difficult. As a result, many brands miss the mark - and fail to resonate or carry any relevance with African consumers.