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New trade networking opportunities at Decorex Joburg 2015 - Thebe Reed Exhibitions
New trade networking opportunities at Decorex Joburg 2015

Extensive new opportunities for both exhibitors and trade visitors to Decorex Joburg to widen their business network have been announced by the organisers of Africa's largest d├ęcor, design and lifestyle exhibition.

Issued by Thebe Reed Exhibitions 27 Jul 2015 11:03

David Blyth
Five ways to approach marketing in Africa differently

With sluggish economic growth and low morale leading to reduced spending among consumers in many markets across the world, businesses are looking for opportunities for expansion in high growth African markets. Yet countless examples have shown that few marketers have a deep understanding of African markets, and are truly able to harness opportunities for brand reach and relevance.

By David Blyth, Issued by Yellowwood Future Architects 27 Jul 2015 10:16

Make your brand highly visible with custom printed sports events branding solutions - Right Stuff
Make your brand highly visible with custom printed sports events branding solutions

This month, our focus is on sports event branding. With the various field sports on the go at the moment, it's the perfect time to highlight some highly visible and brandable sports equipment that will make your brand go that much further.

Issued by Right Stuff 10 Jul 2015 09:51

MMA Africa forum part of Loeries Creative Week - proudly sponsored by Unilever - Mobile Marketing Association
MMA Africa forum part of Loeries Creative Week - proudly sponsored by Unilever

The Mobile Marketing Association "MMA" of South Africa announces a dedicated mobile marketing event, the MMA Africa Forum, as part of Loeries® Creative Week™. Proudly sponsored by Unilever, the free half-day workshop offers attendees the opportunity to learn from keynote speakers about how to successfully integrate mobile into the marketing mix.

Issued by Mobile Marketing Association 1 Jul 2015 09:15

Mortimer Harvey Africa Middle East wins Sofitel digital account in Egypt - Mortimer Harvey
Mortimer Harvey Africa Middle East wins Sofitel digital account in Egypt

Mortimer Harvey Africa Middle East has been appointed as digital agency in Egypt for the Sofitel Winter Palace in Luxor and the Sofitel Legend Old Cataract in Aswan.

Issued by Mortimer Harvey 24 Jun 2015 11:11

Millward Brown South Africa announces the Top 20 Best Liked Ads of 2014 - Millward Brown
Millward Brown South Africa announces the Top 20 Best Liked Ads of 2014

Advertising legend Howard Gossage once said "Nobody reads ads. People read what interests them. Sometimes it's an ad." The same is true for TV commercials; viewers know the drill and they know how to avoid ads or tune them out. After all, anyone who watches TV will likely see the same ad over and over and over. That might be tedious if the ad is annoying, but not if it is fun or interesting.

Issued by Millward Brown 18 Jun 2015 09:55