Armand Mukenge, head of digital marketing at African Communications Media Group comments on brand integrity and new digital marketing strategy that could be beneficial to organisations...
Armand Mukenge 11 Sep 2020
Businesses need to pay attention to a new customer as we enter Level 2 lockdown, says customer experience specialist Nathalie Schooling...
20 Aug 2020
The current economic downturn brought by the impact of Covid-19 has not only changed the way companies do business but has renewed focus on the role of small and medium enterprises (SMME) as a catalyst for growth and job creation...
Issued by TSIBA 14 Aug 2020
The programme for the 11th Durban FilmMart (DFM) Virtual Edition has been announced. The Durban FilmMart (DFM) Virtual Edition is set to take place from 4 to 13 September 2020...
4 Aug 2020
Branding and communications group, Joe Public has announced the launch of its Cape Town agency, as the newest addition to the Joe Public United family, enabling the group to expand its capabilities and extend its unique offering to markets outside of Johannesburg...
3 Jul 2020
Unprecedented times require marketers and brands to make difficult decisions and to plan with caution yet act with speed. How can we walk the tightrope of money-making and genuine empathy in this maelstrom, asks Emma Odendaal, Digital Director at John Brown South Africa...
Issued by Dentsu Aegis Network 17 Jun 2020
While the choice for brands, as they travel across cultures, is between a standardised global approach or localisation (both of which have pros and cons), the key to global brand success lies in not just adapting talent and messaging, but adapting to the actual values and therefore the culture of the region in which they market...
Stuart Walsh 9 Jun 2020
Lumping consumers into generations based on when they were born is among the crudest forms of demographic segmentation, and when we live in a world rich in behavioural data, so unnecessary. Past behaviour is a far better and easier predictor variable than a generation-demographic...
Stuart Walsh 2 Jun 2020
The National Health Insurance (NHI) has become an idealistic concept known as "imaginary". It's become the idea onto which all South Africa's aspirations for healthcare have been projected...
Steve Reid 18 May 2020
With a record readership approaching a million users, news startup Food For Mzansi has cemented its position as South Africa's leading digital agricultural and lifestyle publication in just 18 months since its inception...
Issued by YehBaby Digital 14 May 2020
Brand storytelling specialists Idea Hive has partnered with Future Kings, a programme of the Rams Mabote Foundation (RMF) created in 2014 by Rams Mabote...
Issued by GO Content Lab 12 May 2020
Not all business leaders are handling the workplace crises of Covid-19 as well as they should, with those who combine a war-like approach tempered with humanity and compassion proving the most effective, say their executive coaches in a recent study...
29 Apr 2020
Given the tough economic times, the Pride Factor Online Academy has launched with five courses, three of which will be available for free as long as learning institutions are closed...
Evan-Lee Courie 28 Apr 2020
While many staff members may finally be receiving what they assume to be the best solution - working from home - both employees and employers need to understand what remote working truly entails...
20 Apr 2020
Dentsu Data Labs sub-Saharan Africa is launching a Covid-19 Intelligence Centre to assist brands in their communication planning and decision-making...
Issued by Dentsu Aegis Network 9 Apr 2020
For a team of specialist brand storytellers in Johannesburg, half a decade of creative sweat and agility has resulted in accelerated growth for this band of 20-something creatives...
Issued by GO Content Lab 20 Mar 2020
Marketing insights continued at Kantar customer experience (CX) advantage 2019 masterclass when Collective ID's Zanele Ntulini took to the platform to share a practical guide in explaining what we often forget in aligning the customer experience with the brand promise when tackling customer experience projects...
Leigh Andrews 31 Oct 2019
A total of 26 authors have been shortlisted in 13 categories for the 2019 South African Literary Awards (Sala)...
16 Oct 2019
Each generation has different work expectations. How can organisations address this challenge effectively without compromising on its core values...?
15 Oct 2019
A powerful message emerged during trends presentations at the recent Wine & Food Tourism Conference: a unified view that authenticity is essential in not only reaching, but converting new-generation customers and making them loyalists...
Issued by August Collective 4 Oct 2019
According to the latest Deloitte Millennial survey*, it seems that most millennials have the same concerns when it comes to finding happiness and fulfillment in the workplace...
19 Sep 2019
Gee Motsepe, managing director of Motions PR, on why he thinks the PR industry is the most fortunate in the entire marketing and advertising ecosystem...
Gee Motsepe 8 Jul 2019
Key insights from The Directors Event, billed as the biggest board meeting, which brings leaders and key decision-makers together from the public and private sector to seek solutions to some of the country's many challenges...
3 Jul 2019
Regine le Roux of Reputation Matters sums up some of the insights that stood out to her from Apra's recent ethics and reputation research study and elaborates on how we can change the narrative and positively influence the stories that are told about Africa...
Juanita Pienaar 11 Jun 2019
The lineup of non-fiction films to be screened at the 21st Encounters South African International Documentary Festival, taking place from 6 to 16 June 2019, has been unveiled...
15 May 2019
How can we use the science of marketing to understand and connect to actual human motivations? Political parties need to understand the needs, fears, hopes and aspirations of what has become a more diverse South African people...
Anele Malumo 16 Apr 2019
International trends spotter Marian Salzman joined local trend analysts Nicola Cooper and Khumo Theko in highlighting the top pop culture trends affecting females at an event held at Inner City Ideas Cartel in Cape Town earlier this month...
Juanita Pienaar 20 Mar 2019
I spoke to Mary Mazzio, former Olympic rower and lawyer, now independent documentary filmmaker and CEO of 50 Eggs Films, about the power of a socially savvy millennial audience and her dedication to making films with social impact...
Leigh Andrews 12 Mar 2019
Chumisa Ndlazi, a marketing and communications practitioner for CSIR shares her thoughts on the role of brand communication in the future...
Chumisa Ndlazi 6 Mar 2019
A report titled 'A decade of impact', released yesterday by WWF-SA and Pick n Pay, demonstrates how partnerships in the seafood supply chain can help secure responsible fisheries...
21 Nov 2018
This October 30th, join fellow South Africans as we celebrate the spirit of Ubuntu and launch #GivingTuesdaySA in partnership with Brand South Africa...
Issued by Brand South Africa 30 Oct 2018
Accredited by the Department of Education as a Private College, Omni HR Consulting (Pty) Ltd has been operating since 2009 in the education, training and development field. As an emerging start-up it has certainly been a tough journey but Omni has remained steadfast in delivering quality solutions which make an impactful difference from a skills development perspective within their clients and ultimately the learners within their classrooms.
Issued by Omni HR Consulting 30 Aug 2018
Customer loyalty has long been regarded as a critical component to building a brand with traditional models focusing on loyalty metrics such as customer retention and repurchase...
Tyron Sharnock 14 Aug 2018
Every year in August, Gagasi FM celebrates women's month through the Shero campaign, which recognises and honours women who are making a significant difference in their communities...
Issued by Gagasi FM 30 Jul 2018
There were scenes of celebration when Jwaneng Mine Hospital in Botswana achieved a score of 99 out of a possible 100 for their recent fifth COHSASA accreditation award...
Issued by COHSASA 3 Jul 2018
It's been exactly 12 months since I relocated to Malta so it was sobering to see, during my recent return to South Africa, what had changed in the year that I was away...
Marcus 'The Maltese Falcon' Brewster 21 Jun 2018
Researchers recently visited northern Namibia, to test the cultural attitudes that influence how farmers manage their livestock herds during times of drought...
23 May 2018
In some ways, Gen Z could be compared to a butterfly. Some are in a state of metamorphosis and some are already spreading their wings. On a more profound level, as they not only go through radical transformation but also radically transform the world that they affect...
Marthinus Van Loggerenberg and Tuelo Lechuti 17 May 2018
A new generation is emerging across Africa who have never known life without the internet or social media. How will their consumer behaviour and spending patterns shape business and society in the future...?
Louise Marsland 2 May 2018
After gathering earlier this month, the 2018 Eco-Logic Awards judging panel have selected the finalists in each environmental category...
16 Apr 2018
The trend of BYOD (bring your own device) is not going away. This is according to Arbor Network's territory manager for sub-Saharan Africa, Bryan Hamman, who says the rise of BYOD has been attributed to many factors...
20 Mar 2018
The word 'pollution' may conjure up images of dirty waterways and smog-filled city skies but seldom is it realised that the clothing on our backs may be the product of a dirty and dehumanising supply chain...
Lauren Hartzenberg 13 Mar 2018
Leaders can build or destroy the organisations they are mandated to lead. Selecting a leader without the proper due diligence can invite trouble - at worst, catastrophe - whether the organisation is a corporate business, government department or non-governmental organisation.
Jennifer da Mata 18 Jan 2018
In many ways 2017 was the watershed year for being 'woke': politically, economically, socially and culturally. Technology has for many years been the primary disruptor of business, but a socio-cultural wave will hit businesses in 2018. Brace yourselves for a year of dual disruption...
Dion Chang 28 Dec 2017
With the largest 'youth bulge' in the world, the future of Africa is young, dynamic, determined. No one can afford to ignore the youth in Africa and the local and global business community needs to prepare for the ever-connected, younger generations...
Nicola Cooper 22 Dec 2017
Hosted by The Enviropaedia, the 2018 Eco-Logic Awards is now open for entries. The awards ceremony will take place 5 June...
12 Dec 2017
Building strong brands is a long-term process that requires a lot of thought and planning from a future-fit standpoint...
James Maposa 22 Nov 2017