Results for Business of Experience

News

Customers are wanting personalised experiences from winning brandsArticle

Today, experience is king and 80% of customers say they are more likely to do business with a company if it offers personalised experiences...

Haydn Townsend 24 Mar 2021

Tackling the Business of Experience in times of uncertaintyArticle

Haydn Townsend, managing director for Accenture Interactive in Africa, shares some insight into the Business of Experience (BX)...

Evan-Lee Courie 1 Mar 2021

#ECO19: Why brands need to create emotional experiences for Generation CXArticle

The eCommerce Africa conference kicked off at CTICC on 19 March with a keynote session by Chantel Botha, founder of BrandLove, titled: 'More than a feeling, on why CX is the #1 competitive differentiator'. Here's what you missed...

Leigh Andrews 19 Mar 2019

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