Michelle Beh

Managing and Strategy Director at The Jupiter Drawing Room
Location:South Africa

Profile

I play a dual role at The Jupiter Drawing Room Cape Town where I drive the existing and new business for the agency, as well as develop brand and communications strategies for our clients such as Burger King SA, Lewis Group, Sasko Bread and Flour, Virgin Group, and KWV Wines.
Building a brand purpose beyond a TV ad message

Michelle Beh, head strategist of the Jupiter Drawing Room details the journey of a TVC with client, Sasko...

By Michelle Beh 10 Jul 2020

#BizTrends2020: When things get tough, we must get tougher

2019 proved to be a difficult year for everyone in South Africa...

By Michelle Beh 13 Jan 2020

The politics of branding: Does politics need good marketing?

Michelle Beh from The Jupiter Drawing Room CT asks "Does politics need good marketing?"...

By Michelle Beh 24 Jul 2019

Is long-term strategy still relevant?

In a five-second world where everything needs to be instant and yield immediate results, I find myself asking what's the point of having long-term thinking?...

By Michelle Beh 8 Mar 2019

#BizTrends2019: Embracing uncertainties and change to survive 2019

The year 2018 was one of uncertainty and scandals rocked the world, South Africa and advertising - forcing changes to take place...

By Michelle Beh 24 Jan 2019

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