Alan Radmall

Chairman & Founder Member at Revolution Brand Licensing
Location:Cape Town, South Africa

    Profile

    Generating revenue from Entertainment Brands. Representing Global Entertainment companies/studios like Warner Bros and Turner Cartoon Network. Batman, Transformers, Superman, Ben 10 and many many more.
    Licensing royalties. Cost or marketing investment?

    Royalties paid for character licensing is not a direct cost to business - it is a marketing cost to increase sales, help build brands and, more importantly, profit margins...

    By Alan Radmall 3 days ago

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