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Trump's tariff order prompts ad spending cuts by Temu and Shein

17 Apr 2025

South African retail trade sales show 3.9% growth

South African retail trade sales show 3.9% growth

17 Apr 2025

Flexible return policies can make or break online sales - FedEx survey

Flexible return policies can make or break online sales - FedEx survey

16 Apr 2025

#BizTrends2025: Discovery CEO Hylton Kallner on the future of spending

#BizTrends2025: Discovery CEO Hylton Kallner on the future of spending

15 Apr 2025

Raj Lalbahadur appointed Media24 CEO

Raj Lalbahadur appointed Media24 CEO

14 Apr 2025

#BizTrends2025: Discovery - Visa: 2025 the year of returning to the office

#BizTrends2025: Discovery - Visa: 2025 the year of returning to the office

Danette Breitenbach 10 Apr 2025

Source: © 123rf Trust in advertising has dropped by eight percent, despite the claim that 71% appreciate brands that engage in social issues, over half still feel underrepresented in advertising, highlighting a disconnect

Advertising trust drops 8% - indicates a disconnect with consumers

10 Apr 2025

Puma’s biggest global campaign Go Wild: Rooted in history with a new vision of sports

Puma’s biggest global campaign Go Wild: Rooted in history with a new vision of sports

28 Mar 2025

Gen Z embraces AI for social media spending

Gen Z embraces AI for social media spending

28 Mar 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

Shein partners with actress Cindy Mahlangu for Autumn/Winter lookbook

Shein partners with actress Cindy Mahlangu for Autumn/Winter lookbook

27 Mar 2025

Bucket lists drive a shift in shopping habits: happiness over possessions

Bucket lists drive a shift in shopping habits: happiness over possessions

18 Mar 2025

Checkers expands Sixty60 through new e-commerce website

Checkers expands Sixty60 through new e-commerce website

7 Mar 2025

Source: © 123rf Essi Koster, paid media specialist at Special Effects Media, gives some key considerations around video content and how brands can harness this engaging format to achieve their marketing goals

How business can harness video content to to achieve its marketing goals

Essi Koster 4 Mar 2025

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