#BizTrends2020

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Nkgabiseng Motau, co-founder and chief creative officer at Think Creative Hub.
#BizTrends2020: 5 cultural shifts that are influencing marketing

Now more than ever, marketing is becoming a living, breathing response to culture rather than an attempt to dictate it. In one or two magical moments, marketing ideas have ignited culture but that comes along once in a unicorn-shadowed blue moon...

By Nkgabiseng Motau 2 hours ago

Zibusiso Mkhwanazi is the founder and Group CEO of M&N Brands.
#BizTrends2020: The growth of mass market digital content

The growth of mass market digital content. That's the biggest shape-shifting, game-changing trend I am seeing...

By Zibusiso Mkhwanazi 1 day ago

#StartupStory: be.first aims to help you buy better
#StartupStory: be.first aims to help you buy better

be.first is a mobile app that allows you to find and share product recommendations in a single place...

By Evan-Lee Courie 18 hours ago

Image source: Gallo/Getty Images.
The year of the flexi-brand

With news of Uber choosing Hyundai to build its Air Taxi Fleets, the reality that brands cannot be just one thing in 2020 is reinforced. Businesses need to evolve rapidly...

By Eben Esterhuizen 18 hours ago

Screengrabs from the ad.
#OrchidsandOnions: Now it's Hyundai's turn

Atos ad positions car specifically for Gen Z and millennials...

By Brendan Seery 18 hours ago

Christiaan Olwagen talks the modern-day relevance of Poppie Nongena
Christiaan Olwagen talks the modern-day relevance of Poppie Nongena

Celebrated filmmaker, screenwriter and playwright Christiaan Olwagen chats to Daniel Dercksen about bringing Poppie Nongena to life on film..

By Daniel Dercksen 19 hours ago

Sports sponsorship market to record strongest growth [report]
Sports sponsorship market to record strongest growth [report]

Global sports sponsorship market to record strongest growth in a decade, with spend reaching $48bn in 2020...

19 hours ago

Why data technology can take FMCG marketing to the next level
Why data technology can take FMCG marketing to the next level

If we consider how the FMCG market is moving, the only way manufacturers will be able to differentiate themselves will be to become extremely efficient and customise their marketing efforts...

By Andrew Dawson 22 hours ago

Bic reveals the winners of the Art Master Africa Competition
Bic reveals the winners of the Art Master Africa Competition

Fatiou Aboudou was announced as the winner of the 2019 Bic Art Master Africa Competition. Aboudou was selected for the 'Black Lion' portrait - which depicts a half-man, half-lion...

22 hours ago

CSI is about giving what you're good at
CSI is about giving what you're good at

Mandi Fine of strategic communications consultancy, F/ne Group Global, recently published an article on corporates needing to rethink CSI, talking to the need to change their approach from treating it as a tick-box exercise to entrenching it into their business models and future business plans...

By Jessica Tennant 22 hours ago

#BizTrends2020: Advertising - What brands need to be aware of in 2020
#BizTrends2020: Advertising - What brands need to be aware of in 2020

The belief has always been that 'when the economy is struggling, advertising is the first cost to be cut'. This has proven true in every down cycle even though evidence shows those who invest wisely in tougher times gain market share...

By Jason Stewart 1 day ago

Is your personal information safe on apps?
Is your personal information safe on apps?

Did you know that research suggests that over 1,000 Android apps collect location data and other information from phone users, even if no permission was given?

1 day ago

Image source: Gallo/Getty Images.
The digital economy is becoming ordinary. Best we understand it

The digital economy will, soon, become the ordinary economy as the uptake - and application - of digital technologies in every sector in the world grows...

1 day ago

Connecting with customers on the ground is not dead
Connecting with customers on the ground is not dead

There could be light at the end of the tunnel for big brands trying to reconnect with their customers on the ground...

1 day ago

The Entertainer launches 2020 offers & early-bird discounted SA bundles
The Entertainer launches 2020 offers & early-bird discounted SA bundles

The Entertainer's 2020 South African bundle is now available to purchase. The global digital lifestyle brand unveiled its 2020 products with offers in Cape Town, Johannesburg, Pretoria and Durban...

1 day ago

#AfricanAdShowcase: King Price finds humour in communication breakdown and celebrates SA culture
#AfricanAdShowcase: King Price finds humour in communication breakdown and celebrates SA culture

King Price's latest TV commercial uses wit and humour to poke fun at South Africans' occasional cultural misinterpretations...

1 day ago

#StartupStory: Empowering girls with Girltivity
#StartupStory: Empowering girls with Girltivity

According to UNESCO statistics, women make up only 23% of STEM talent globally, and this inequality is often felt in South Africa's science, technology and engineering industries...

By Evan-Lee Courie 2 days ago

2020 competition to design emergency operations centre in Africa launched
2020 competition to design emergency operations centre in Africa launched

The Balouo Salo non-profit organisation has launched the 2020 edition of the Kaira Looro Competition which aims to design an emergency operations centre for the resolution of humanitarian emergencies in Africa...

2 days ago

#FairnessFirst: Right the Ratio of global C-Suite creative diversity
#FairnessFirst: Right the Ratio of global C-Suite creative diversity

Last week saw The One Club for Creativity's first-ever Right The Ratio Summit, aimed at advancing workplace equality and fostering a more gender-balanced environment...

By Leigh Andrews 2 days ago

#BizTrends 2020: Gearing up our people for the future
#BizTrends 2020: Gearing up our people for the future

We can all ponder and debate the trends for 2020 - everyone has his or her own perception as to what will influence our industry most. But looking back on a fairly tumultuous past twelve months, the only thing we can truly be assured of is that, try as we might, it is fairly impossible to accurately predict what exactly will be heading our way in the next twelve...

By Wayne Naidoo 2 days ago

Kirk Gainsford, chief creative officer at MullenLowe SA.
#BizTrends2020: #IamTrending, so now what?

I am suspicious of trends and you should be, too. I am less suspicious of how transient trends are than how comfortable following a trend will make you feel. If you are #ontrend, you must be OK. Right? But, when budgets are down and anxiety is up, when marketing teams are stretched and consumers even more stretched, you cannot afford to be following trends. Do you remember your mom asking you what you'd do if everyone else jumped into the fire? We all know the line, when everyone zigs...

By Kirk Gainsford 2 days ago

Employee rights proposed for film and TV industry workers
Employee rights proposed for film and TV industry workers

On 11 December 2019, the Minister of Labour in South Africa issued a notice calling for interested parties to make submissions on his proposal to deem persons in the film and television industry as employees for the purpose of selected portions of South Africa's employment law...

By Johan Botes 24 Jan 2020

Image source: Gallo/Getty Images.
Growth is not a hack job

"10x the business. Enable compound customer growth. Drive exponential growth returns."...

By Nicola van Ast 24 Jan 2020

Image source: Gallo/Getty Images.
Why 2020 should be the year we stop fearing 'the robots'

As artificial intelligence (AI) become increasingly pervasive, so have headlines about robots taking people's jobs. While there's undoubtedly truth in that (in as much as new technologies have always rendered some jobs obsolete), the societal impact of these new technologies is frequently misunderstood...

By Tanja Lategan 24 Jan 2020

How to supercharge your e-commerce sales
How to supercharge your e-commerce sales

E-commerce offers its practitioners a lot of advantages over traditional brick-and-mortar stores...

By Tanja Lategan 24 Jan 2020

Inaugural Storytellers Gala to celebrate 100 years of radio
Inaugural Storytellers Gala to celebrate 100 years of radio

New York Festivals Radio Awards will host its inaugural Storytellers Gala on Tuesday, 21 April, celebrating 100 years of radio...

24 Jan 2020

#BizTrends2020: The collective economy, attributing a state of mind
#BizTrends2020: The collective economy, attributing a state of mind

Collectively participating in open-source, collaborative thinking across industry, hierarchy, speciality, culture and most importantly competitors might seem like a risk, but one worth taking to create success in today's economy...

By Paula Hulley 24 Jan 2020

Odette van der Haar, managing director of Publicis.
#BizTrends2020: Imagine the impossible

The business world is highly competitive and this applies to the largest of corporations all the way to the smallest of entrepreneurs. The economy has been merciless and no-one in business has been unaffected. In order to stay in business, one needs to stay abreast with technology and remain up to date with the latest innovations...

By Odette van der Haar 24 Jan 2020

Kenzo Takada unveils new luxury home and lifestyle brand
Kenzo Takada unveils new luxury home and lifestyle brand

Japanese designer and founder of French luxury fashion house Kenzo, Kenzo Takada, recently introduced the world to his new luxury home and lifestyle brand, K三...

23 Jan 2020

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