POPAI SA winners announced

Comedian Dave Levinsohn had the crowd in stitches as MC again this year at the gala event that provides a platform to showcase and reward leading manufacturers, service providers and brands for excellence in point-of-purchase advertising displays and in-store communication produced in South Africa over the past 12 months.

The call for entries took place from March to June this year. Entries were then judged by leading industry representatives from the likes of AMKA Products, Nestle SA, TLC Marketing, The Coca-Cola Company SA and Kantar Retail. The volume and quality of entries, exceeded those of last year in which 38 awards were presented on the evening. New categories that were introduced this year included a Campaign category in which there was also an award for Display of the Year.

Barrows Design & Manufacturing and Fishwicks Printers took top honours this year with both companies taking home a total of seven awards for their extraordinary work in-store.

Display of the Year Award in the Non-Campaign category went to Fishwicks Printers with runner-up in the same category going to Hewitt & Associates. Display of the Year in the Campaign category went to POD Communications - its second consecutive win of this award.

The event also honoured POD Communications and Kansai Plascon, which won Gold Awards at the 2015 POPAI Global Awards that took place in Las Vegas in March this year.

Other winners at the 2015 POPAI South Africa awards included:

• Category 1 - FMCG: Food & Soft Drink - Permanent Category: Bronze - Hewitt & Associates for Mondelez Diplomat Dispenser; Silver - Barrows Design for Aromat Egg Trolley; Gold - Hewitt & Associates for Kit Kat Newspaper Stand;

• Category 2 - FMCG: Food & Soft Drink - Temporary - Non-snack Category: Bronze - Barrows Design for Knorr Packet Soup Drive; Bronze - Fishwicks Printers for Ceres Cube Juice Display; Silver - Fishwicks Printers for Liqui Fruit Juice Easter Campaign; Gold - Fishwicks Printers for Nestle Bar One Cereal Launch;

• Category 2.1 - FMCG: Food & Soft Drink - Temporary - Snack Category: Bronze - Hewitt & Associates for Aero Let Go FSU; Silver - No winner; Gold - Fishwicks Printers for Safari Back to School Fruit;

• Category 3 - FMCG: Cosmetics & Personal Hygeine - Permanent Category: Bronze - No winner; Silver - Barrows Design for Vaseline Petroleum Jelly Permanent Dumpbin; Gold - Barrows Design for Vaseline Petroleum Jelly GE;

• Category 4 - FMCG: Cosmetics & Personal Hygeine - Temporary Category: Bronze - LimelightSA for Satiskin Shower Gel 'Smell Me'; Silver - LimelightSA for Clere Power Wing - Sharing the Success Gold - Barrows Design for Axe McQueen FSU;

• Category 5 - FMCG: Cleaning & Pharmaceutical - Permanent Category: Bronze - No winner; Silver - Barrows Design for OMO Project Shadow Glorifier; Gold - No winner;

• Category 6 - FMCG: Cleaning & Pharmaceutical - Temporary Category: Bronze - Barrows Design for Surf Auto Blitz; Silver - No winner; Gold - No winner;

• Category 7 - FMCG: Tobacco & Liqour - Permanent Category: Bronze - Brand in Store for SKYY Vodka CityScape; Bronze - Insights 2 Store for Brutal Fruit Sub-Zero Icer; Silver - RocketFuel for Savanna Ice Buckets; Silver - RocketFuel for Jose Cuervo Events Container; Gold - RocketFuel for Ron Zacapa;

• Category 8 - FMCG: Tobacco & Liqour - Temporary Category: Bronze - Visual Fusion for Transformer Interchangeable Display; Silver - No winner; Gold - Fishwicks Printers for Redd's Can Cradle;

• Category 9 - Non-FMCG Permanent Category: Bronze - No winner; Silver - Hewitt & Associates for Pick 'n Pay Globes & Electrical Category Management; Gold - Insights 2 Store for Castle Lite Stargate Glorifier;

• Category 10 - Digital Marketing In Retail Category: No awards issued;

• Category 11 - Short Run - Permanent & Temporary Category: Bronze - Visual Fusion for Le Maison Walker; Silver - Coca-Cola SA FOR Coca Cola Celebrating 100 years of Contour; Gold - Visual Fusion for Modular occasion-based solution;

• Category 12 - Flagship & Store - Permanent & Temporary Category: Bronze - Brand in Store for Remy Martin Reveal; Silver - RocketFuel for John O'Connor Premium Cycle Store; Gold - Kansai Plascon for Plascon Colour & Brand Shopper Journey;

• Category 13 - Campaign - Permanent & Temporary Category: Bronze - Fishwicks Printers for Black Label Carling Cup Campaign; Bronze - Kellogg's South Africa for Kellogg's Breakfast for Better Days; Silver - McCain Foods for McCain Slap Chips Campaign; Gold - POD Communications for Jungle Oats Winter Campaign;

• Category 14 - Display Of The Year: Runner-up: Hewitt & Associates for Kit Kat Newspaper Stand; Winner: Fishwicks Printers for Nestle Bar One Cereal;

• Category 15 - Display Of The Year: Campaign Category: Winner: POD Communications for Jungle Oats Winter Campaign.