Lenovo sponsors Olympic blogging programme

Until 2008, athletes were allowed to write blogs only until the opening day of the Olympic Games, and could then resume their blogs after the conclusion of the Games. This year, new regulations from the International Olympic Committee enable athletes to write blogs about their experiences off the field of play during the actual 17 days of competition.

“The Beijing 2008 Olympic Games have created the first truly Web 2.0 experience, one in which athletes, fans, supporters and television viewers interact and collaborate over the Internet," says Deepak Advani, Lenovo SVP and chief marketing officer.

“We want to provide personal computing technology that helps athletes engage with a global community that cares passionately about competition, training, and the kinds of experiences that have gone unheralded until now. We want to help athletes achieve their dreams, and share those dreams with the world."

Lenovo has provided more than 30 000 pieces of computing equipment to manage the operations of the Beijing 2008 Olympic Games. Athletes are also able to use Lenovo Internet lounges inside the Olympic Village, using PCs to maintain blogs, check email, and surf the Internet.

“As an athlete representing my country at the Olympics, my blog has given me a chance to share personal experiences of the Games with friends, family and supporters,” says Sanani Mangisa, goalkeeper, SA Women's Field Hockey Team.

To view the blogs, go to www.lenovo.com/voicesofthegames.