Business is blooming at VWV with three new projects being ushered into the VWV fold. The undertakings being tackled by the Johannesburg-based leaders in communication design and experiential marketing are all corporate video assignments and include work for the Tanzanite Corporation, Coca-Cola and John Paul Mitchell Systems.
1. Tanzanite Corporate video and Web site development:
The Tanzanite foundation has commissioned VWV to produce its new promotional corporate video, as well as revamp its Web site: www.tanzanitefoundation.org. The projects are expected to be completed in September.
2. Coca-Cola Customer Appreciation Week video:
For the past three-years, Coca Cola has run an initiative called "Customer Appreciation Week" where customers (retailers) are thanked for their support. Instead of giving them a gift or bonus, Coca-Cola donates funds to worthwhile charities in the customer's communities.
· As a token of appreciation the retailer receives a limited edition bottle of coke. The design is a representation of the brand through the eyes of the artist, an ordinary consumer of the brand. The bottlers will be solely responsible for distributing these limited edition bottles of coke, as well as informing the customer of the initiatives. In line with this initiative, VWV have been tasked with creating a three-minute information/training video for the bottlers.
3. John Paul Mitchell Systems (JPMS):
VWV has just put the finishing touches on an International Corporate Video developed for well-known hair care manufacturer, JPMS. Based on the success of the first video, VWV has also been commissioned to produce three commercials that will be flighted internationally.
The VWV video and film production team combines a creative flair with capabilities that include development, scripting and casting, direction, photography, original music, 3D animation, graphics and editing. Its award-winning video services achieve real marketing and business goals as either stand-alone communications or as a part of brand campaigns.
