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Marketing & Media South Africa

Top company and news stories 11 June 2018

  • The ACA is looking for a new CEO
  • Publicis Groupe unveils Marcel
  • June is #YouthMonth on Bizcommunity!
  • I find out how Jigsaw is revolutionising below-the-line
  • I share tips from Magnetic and Hero to enhance creative flow
  • #NewBiz: MultiChoice appoints The Media Shop
  • How to balls-up a brand with blatant misogyny
  • Matthew Buckland shares Burn Media's aggressive solo growth plan
  • RIP Anthony Bourdain and Ian Snelling
  • Ogilvy announces the agency's re-founding and new mission
  • Bonga Smanga reports on urban afro millennial 'internet artists'
  • Megan Sayle questions whether Siri is sexist
  • Resuts from iDidTht.com's Craft Awards May 2018
  • I chat to #Loeries2018 digital jury president Nicolas Courant
  • In #FairnessFirst, I explain how to #unstereotype advertising
  • Juanita Pienaar reports on insights from the 2018 AdForum Summit
  • Jessica Tennant interviews startup digital media agency Hoorah
  • Tennant chats to #Newsmakers: Twitter's Barry Collins and filmmaker Ian Collins
  • I go #BehindtheSelfie with Dan Corder, the youngest commercial breakfast show host in SA
  • Bizcommunity and Cinemark will lead with news from Cannes Lions, w/ live reporting by Ann Nurock
  • I catch up with SA Cannes Lions jurors Jason Xenopoulos and George Low

  • Leigh Andrews
    Editor-in-Chief: Marketing & Media SA


    Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



    BizTop stories
    #FairnessFirst: All you need to know to #unstereotype advertising

    Leigh Andrews

    The Unstereotype Alliance launched at Cannes Lions Festival of Creativity last year and has just joined Twitter. The World Federation of Advertisers has also released a guide that makes the social and business case for 'unstereotyping' ads. Here's why you need to download, absorb and implement it, now...read
    Hip-hop artist, J. Molley. © .
    Urban afro millennial 'internet artists' with real influence

    Bonga Mpungose Smanga

    Bonga Mpungose identifies the top 3 urban "internet artists" he believes brands need to work with if they want to engage with 18-24 afro millennials on campaigns...read
    Image credit: adrianhancu via .
    Is Siri sexist?

    Megan Sayle

    We rely heavily on systems and tools that are fed by data collected and collated by humans, and due to our history, probably a very specific human demographic. It's therefore important to acknowledge and account for the bias that might exist in these tools and data sets when using them...read
    Image credit: Maksim Kabakou via .
    Understanding the difference between marketing and public relations

    Minnie-lee Tagwirei

    Most people do not know where to draw the line between PR and marketing hence I have constantly found myself trying to distinguish the not so obvious differences between PR and marketing...read
    Advertising
    The case for KZN

    Graham Black

    Graham Black lists a few reasons why Durban might be the better option when scouting for locations for shooting commercials... read
    Living creatively

    Unathi Dyani

    Unathi Dyani contemplates what it really means to be a creative in the advertising industry... read
    Ogilvy announces new chapter
    Ogilvy has announced the agency's re-founding and new mission to serve as an integrated creative network that Makes Brands Matter... read
    Johanna McDowell shares insights from 2018 AdForum Summit

    Juanita Pienaar

    Having recently attended the AdForum Worldwide Summit in New York, Johanna McDowell of the IAS, presented a detailed and in-depth report with case studies on global trends and up-to-date information on agencies at a masterclass session... read
    Effective Social Strategy winners for Warc Awards 2018 announced
    The Warc Awards has announced the 2018 winners of the Effective Social Strategy category... read
    iDidTht.com Craft Awards May 2018: You don't need big budgets, you need passion
    IDidTht's May SA Film Reel Monthly Craft Awards were judged by Nicola Wielopolski, CD at DDB South Africa, who selected WAIF Repertoire by Aadil Dhalech from Patriot Films for Direction Craft... read
    #OrchidsandOnions: Sanral bravely tackles the long road back from reputation damage...

    Brendan Seery

    As far as government agencies or parastatals that we "love to hate" go, the SA National Roads Agency Limited (Sanral) is right up there with Eskom... read
    Ad Stars adds new member to executive jury
     read
    Riverbed disrupts responsible drinking PSA category

    Issued By Riverbed

    Grid Worldwide launches new FNB Springboks campaign

    Issued By Grid Worldwide

    Branding
    How to balls-up a brand with blatant misogyny (Updated)

    Shae Leigh

    If you're someone who loves a bit of stereotypical gender bashing you're in for a real treat. If not, buckle up for this sexist, crass, offensive bottled misogyny featuring Vale Bru - a lekker microbrewery with really kiff okes running rampant while calling themselves brewers... read
    Marriott unveils its transformation plan for the Sheraton brand
    "With our Sheraton transformation plan, we've put together all of the pieces of the equation to work cooperatively with our owners to set this iconic brand on a new, disciplined and successful path. We are ready, our vision is clear and the energy is robust for Sheraton." read
    Brands need to lead gender equality in Africa

    Temitope Iluyemi

    Gender equality is a powerful driver for change and prosperity on the African continent, but brands need to take a leadership role... read
    South African Tourism, FCB Joburg successfully rebrand Africa's Travel Indaba

    Issued By FCB Africa

    Cartoon Network's Ben 10 scores new brand ambassador
     read
    CRM, CX, UX
    Smiley face feedback terminals for instant customer response

    Issued By Surveway

    AfriGIS partners with insurance companies helping them to be customer centric

    Issued By AfriGIS

    Excellent customer service not an option, but a must-have!

    Issued By AfriGIS

    Four ways technology delivers a personalised retail customer experience

    Issued By Interact RDT

    CSI
    100 trees, 100 schools, 100 years

    Issued By East Coast Radio

    Alliance Media joins the mission to help bring clean water to communities in need

    Issued By Alliance Media

    Design
    Designing the future of self-adapting sportswear using bacteria

    Lauren Hartzenberg

    Puma and MIT Design Lab have been collaborating on a research project that looks at how bacteria can be used within sportswear design to improve performance and sustainability... read
    Porky Hefer presents endangered species project at Design Miami/Basil
    From 12 to 17 June 2018, SFA Advisory and Southern Guild will present a unique project by renowned South African artist Porky Hefer at Design Miami/Basel. read
    FCB Joburg designer selected to study for Masters in Sweden

    Issued By FCB Africa

    Digital
    Publicis Groupe unveils Marcel; what is it and will it replace creatives?
    #Newswatch: On 24 May Publicis Groupe unveiled Marcel, its AI-powered solution that will accelerate transforming the organisation from a holding company to a platform, and has since faced a deluge of questions from staff and clients... read
    Nelson Mandela Bay hosts the #ECMeetUp
     read
    #StartupStory: Hip hip Hoorah

    Jessica Tennant

    Hoorah is the latest independent digital media agency on the block, bringing together ex-founders of Saatchi Syngerize and Liquorice, Shaune Jordaan and Jay Thomson respectively, as well as Tasmin Kingma and Neil Pursey... read
    #NewBiz: MultiChoice appoints The Media Shop
    MultiChoice has appointed The Media Shop as its new media agency, to manage its media buying, planning and strategy, as well as other media-related services... read
    The impact of GDPR on digital marketing

    Gary Meyer

    The General Data Protection Regulation legislation is the most important change in data privacy regulation in 20 years. As the international resident's compliance deadline was 25 May 2018, there is more emphasis than ever on using and storing data responsibly... read
    Is your network ready for GDPR and PoPI?

    Bryan Hamman

    Global and local legislation imposes severe penalties for firms that fail to protect their networks from DDoS attacks... read
    Innovative e-commerce approaches can help small businesses in Africa

    Mercy Mpinganjira

    Africa's growing digital economy is fast changing how business is done on the continent. Trading of goods and services online, for example, is estimated to be worth $24bn... read
    Can you use your address data with confidence?

    Issued By AfriGIS

    Education
    What The Freelance - give your business a competitive edge

    Issued By DigitLab

    Entrepreneurship
    Calling SA CEOs: Apply now for Stanford Seed Transformation Programme
    Applications are open for the 2019 Stanford Seed Transformation Programme - Southern Africa, with entries closing for this highly competitive programme on 1 July 2018... read
    Events & Conferencing
    A South African's guide to moving to and making it in Malta: Ahoy! Blockchain Island

    Marcus 'The Maltese Falcon' Brewster

    In November this year, some 4,000 delegates are expected to descend on "the rock" for the first Malta Blockchain Summit... read
    Exhibitions
    SA Tourism, FCB Joburg celebrate Africa's Travel Indaba 2018 success

    Issued By FCB Africa

    Film & Cinematography
    #Newsmaker: Good Mourning, Ian Morgan

    Jessica Tennant

    Jessica Tennant interviews Cape Town-based filmmaker Ian Morgan on his return from the Sundance Film Festival in London, where he premiered his award-winning short film Good Mourning... read
    Usiba Creative and Cultural Industries Awards honours Anant Singh
    The first-ever Usiba Creative and Cultural Industries Awards honoured film producer Anant Singh on Thursday night (31 May) at the Emperors Palace in Johannesburg... read
    Magazines
    National Geographic gets proactive with "Planet or Plastic" campaign on World Oceans Day

    Issued By Fox Networks Group

    Independent Media launches Sport magazine

    Issued By Independent Media

    Marketing
    The future of marketing is data-driven, creative, and people-based

    Shaune Jordaan

    Shaune Jordaan argues that, in order to produce real business results, marketing needs to be data-driven, creative, and (most importantly) people-based. read
    Going green... and other marketing trends discussed at Madex 2018

    Issued By Madex

    Industry-leading audience data workshop highlights key learnings for brands

    Issued By The SpaceStation

    Madex 2018: Discover why AI is the next big thing

    Issued By MediaCom

    Media
    RIP Ian Snelling
    Beloved former media analyst Ian Snelling has passed away... read
    Entries open for Warc Media Awards 2018
    Warc has announced that entries are now open for the Warc Media Awards 2018... read
    Ads24 amongst Inma Global Media Awards winners announced
    Ads24 won the Inma Global Awards, "Best in Africa" for "Ads24 Presents Food for Thought" at an Award ceremony held on Monday, 4 June, before more than 400 participants attending the Inma World Congress of News Media... read
    SABC rebrands the image of its platforms
     read
    Sanef strongly disapproves of sexist remarks at Wan-Ifra
     read
    Mobile
    157 new emojis to choose from
    Online Media
    Burn Media to embark on aggressive growth after deal to go solo - Buckland

    Stephen Timm

    The Burn Media Group, a media stable with publications that include Ventureburn and Memeburn, has broken away from M&C Saatchi Abel's digital agency Creative Spark and has embarked upon a new "aggressive" growth curve, says Burn Media's founder Matthew Buckland... read
    OOH
    Winners of 2018 Fepe International Awards announced
    The International Out of Home Association Fepe International has announced the winners of its 2018 Awards, presented at its annual Congress in Sorrento on 7 June... read
    Heineken at the forefront of innovation with two media firsts in sub-Saharan Africa

    Issued By Dentsu Aegis Network

    Mischief Media creates innovative OOH campaign for Netflix's new movie release

    Issued By Tractor Outdoor

    PR & Communications
    Saluting and celebrating our clients

    Issued By Grapevine Communications

    DNA Brand Architects wins prestigious 2018 Gold Quill Award for Steers

    Issued By DNA Brand Architects

    Why a business always needs PR

    Dominique Pienaar

    Dominique Pienaar unpacks the importance of PR during uncertain and challenging economic times... read
    Risk managers recognising importance of crisis communications

    Linden Birns

    Crisis communications, reputation and brand value retention are increasingly recognised by risk managers, lawyers and insurers as crucial to an airline, airport, hotel or other travel and tourism organisation's recovery and ability to continue doing business during and after a crisis event... read
    CSA introduces new sports division
     read
    Icasa to hold hearings on priority markets document
     read
    Production
    When we come together, we can amaze the world

    Issued By TBWA\Hunt\Lascaris

    Promotions & Activations
    All you need to know about Stick'n Glide with Marin's Southern Africa at Madex

    Issued By Marin's Southern Africa

    Publishing
    JHP Gourmet Guide awarded best in the world by Gourmand World Cookbook Awards
    The guide is essential for travellers and food lovers and features signature recipes from South Africa's top chefs... read
    Radio
    The seventh annual Jacaranda Day

    View gallery
    East Coast Radio anti-gun violence campaign gathers local support
     read
    Robert Marawa to host first-of-its-kind simulcast radio sports show
    Research
    Is pet 'parenting' driving SA industry growth?

    Issued By Insight Survey

    Survey shows 86% of South Africans will watch Soccer World Cup
    Growth marketing company DCMN conducted a survey to find out more about how many South Africans will follow the Soccer World Cup and the impact the tournament will have on media consumption and brand perception... read
    South Africa on par when optimising the client-agency relationship
    Traditionally, marketers work with a larger number of creative agencies, but maintain longer relationships with media agencies, though recently these trends are not always true, this is according to the Scopen Agency Scope South Africa 2017/18... read
    A new Wan-Ifra report examines why publisher ad alliances make sense
    A new Wan-Ifra report examines how publishers around the world are now joining advertising alliances to grow revenues.... read
    Nielsen conference outlines optimal media mix for maximum returns

    Issued By Nielsen

    Social Media
    #Newsmaker: What's happening on Twitter w/ Barry Collins

    Jessica Tennant

    With the Soccer World Cup just around the corner, Barry Collins from Twitter's EMEA HQ in Dublin shares some interesting stats about the football conversation on Twitter... read
    Israeli embassy pulls a Regina George on Iranian leader
    Still use Twitter? Here's how to get your chirp on!

    Issued By Blue Juice

    TV
    RIP Anthony Bourdain

    Juanita Pienaar

    CNN has confirmed the death of American chef, author, and television personality, Anthony Bourdain, who was 61 years of age... read
    Why performance TV campaigns are rocket fuel for e-business growth

    Irina Herf

    There is a general conception in South Africa that TV campaigns can only be used by big brands wanting to embark on expensive brand building campaigns. This is a myth that needs to be debunked... read
    Cannes Lions
    Bizcommunity leading with the news from Cannes

    Issued By Bizcommunity.com

    Bizcommunity in association with Cinemark, will be bringing you the leading news from the world's biggest festival for the creative, marketing communications, entertainment, design and tech industries, which will take place 18-22 June... read
    #CannesLions2018: "Drink thirstily from this creative oasis of inspiration" - Jason Xenopoulos

    Leigh Andrews

    With seven work days to go before the 2018 Cannes Lions International Festival of Creativity begins, the first of SA's seven jurors - Jason Xenopoulos, global chief vision officer and EMEA CCO at VML - explains his role this year as Cannes Titanium Lions juror... read
    #CannesLions2018: "The buzz spreads like wildfire" - George Low

    Leigh Andrews

    George Low, creative director at TBWA\Hunt\Lascaris, shares insights into his role this year as Cannes Lions Film shortlist juror... read
    5 must-see Cannes Lions presentations
    What's Sir David Attenborough doing at Cannes Lions?
    Loeries Creative Week Durban
    #Loeries2018: "At the heart of provocative thinking" - Nicolas Courant

    Leigh Andrews

    I chatted to the international jury presidents ahead of the upcoming Loeries Creative Week. Kicking off the series is creative problem solver Nicolas Courant, executive creative director at Ogilvy Singapore and this year's digital jury president... read
    Youth Month
    #YouthMonth: Banks must catch 'em when they're young
    Millennials use apps to buy transport, food, accommodation, fashion and beauty, and consequently, expect the same technology-driven convenience when it comes to customer service and communication from their bank... read
    #YouthMonth: Tips to avoid working overtime, enhance your creative flow

    Leigh Andrews

    Young workers often struggle with work-life balance. You're looking to prove yourself as you're literally the new kid on the block at work, but that doesn't have to result in endless overtime - even in the creative industries... read
    Artscape hosts innovative programme to celebrate Youth Month
    Artscape will host innovative programmes during the month of June to celebrate, support and develop South Africa's youth. read
    #BehindtheSelfie with... Dan Corder

    Leigh Andrews

    This #YouthMonth, we find out what's really going on behind the selfie with Dan Corder, 24-year-old weekday breakfast radio host at Good Hope FM - that makes him the youngest breakfast show host of a commercial station in South Africa... read
    #YouthMonth: How Jigsaw is boldly revolutionising the below-the-line space

    Leigh Andrews

    Dane Prinsloo, director of marketing and sponsorship at Jigsaw Agency, explains the power of choosing to do the right thing every single day and the importance of building trust with clients so they take the leap with unconventional event experiences... read
    Africa
    How data and content is powering marketing innovation in Africa

    Cathy Ibal

    Data and content will be the two factors that continue to drive innovation for African brands across the continent... read
    AfCFTA could raise trade by 52%
    Preparations for an Intra-African Trade Fair in Cairo in December 2018 are underway... read
    Business
    Welcome to a hyper-available South Africa

    Kate Mollett

    The imminent arrival of two Microsoft Azure data centres on local shores means organisations across industry sectors are re-evaluating their availability strategies... read
    "New airport name will not be influenced by threats" - Acsa
    In a statement, Airports Company South Africa (Acsa) has emphasised that the public consultation session on airport renaming held at Cape Town International Airport on Monday evening was ultimately properly concluded in spite of demonstrations that disrupted proceedings for a period... read
    Contemporary ICT insights for South African companies

    Rob Lith

    Thanks to the fourth industrial revolution, businesses today have more tools than ever at their disposal. From the power of the cloud, giving flexibility and scalability to organisations both big and small; to IoT, effortlessly merging the digital world with our everyday lives... read
    This is how photonics are helping to bridge the digital divide
    Africa has 20% of the world's population but only 4% of its internet data access. This "digital divide", with low internet connectivity reach, particularly in rural areas, is both economic and geographic in nature. read
    Quotes
    Emily Carr
    "Be careful that you do not write or paint anything that is not your own, that you don't know in your own soul."
    Gertrude Stein
    "Everybody gets so much information all day long that they lose their common sense."
    Flip Wilson
    "You can't expect to hit the jackpot if you don't put a few nickels in the machine."
    Benjamin Franklin
    "Well done is better than well said."
    Jane Austen
    "Nothing is more deceitful than the appearance of humility. It is often only carelessness of opinion, and sometimes an indirect boast."

    More quotes  Submit a Quote
    New appointments
    • Duke appoints Pieter Janse Van Rensburg - more info

    More people  Submit a Person
    Jobs offered
    Research Executive - Johannesburg
    Columinate is looking for a researcher that is interested in joining our recently formalised innovation department, also known as the Columinate Psychology Lab. Read more >>



    Engage Executive - Johannesburg
    United Stations is looking for an engage executive. The engage executive will be responsible for designing and selling comprehensive solutions which meet our client's business objectives. Read more >>



    Senior Copywriter - Durban
    We are a proudly South African, award-winning digital creative agency with offices in Durban and Johannesburg. We are driven by The Relentless Pursuit of Awesome. Read more >>



    Talent Booker - Johannesburg
    X-Factor is looking for a young, fresh and strong personality to join the agency as a talent booker and assistant. Read more >>



    Gaming Journalist - Pretoria
    MyBroadband is looking for a journalist, recent graduate, or someone with excellent English writing ability to join the team. Read more >>

    Full-Time Lecturer - Johannesburg
    We are looking for a drawing/story lecturer for our diploma in digital animation. The candidate will be responsible for developing and creatively delivering the story and 2D drawing curriculum Read more >>


    Senior CX/UX Designer - Johannesburg
    Kinga is a exciting new design thinking lead management consultancy.If you are a future design leader we are looking for you. Read more >>


    Senior News Journalist/Investigative Journalist - Johannesburg
    ITWeb is looking for a senior journalist with strong investigative skills. Experience and interest in the business side of IT and telecoms is an advantage. Read more >>


    Junior/Mid Graphic Designer - Ballito
    Junior/mid graphic designer required for our Ballito office. Work on print, digital, and mobile design components. Read more >>


    Senior Graphic Designer - Cape Town
    Creative Caterpillar is a boutique agency in Somerset West - a team of designers that specialise in creating phenomenal brand identities. Come and be a part of a collaborative team. Read more >>


    Twitter
    companeur_bes
    @companeur_bes
    Your brands #messaging success is going to come down to you delivering content that resonates with your audience. #marketing
    socialmedia2day
    donmacleod
    @donmacleod
    Instagram Reveals News Feed Algorithm Secrets https://t.co/fBwaGJq2jM
    thefocusgroupuk
    @thefocusgroupuk
    Here is #tips on social media, AI, and how to use predictive analytics to drive the right culture https://t.co/YznhaUMtkF #cx #birminghamcx
    More tweets  Follow

    New events to diarise
    Professional Diploma in Digital and Social Selling - 11 Jun 2018 to 15 Jun 2018, Johannesburg
    Learn how to make more sales faster and easier using social selling techniques. Increase sales performance by up to 400% by adopting digital and social selling tools and key concepts. Read more >>



    Event project management three-day superclass
    Event Brain - 13 Jun 2018 to 15 Jun 2018, Fourways


    One-Day Course Customer Journey Mapping
    DesignThinkers Academy - 15 Jun 2018, Cape Town


    Internal and external communications
    IAJ - Institute for the Advancement of Journalism - 27 Jun 2018 to 29 Jun 2018, Johannesburg


    Graphic Design essentials
    Multidimensions - 16 Jul 2018 to 20 Jul 2018, Johannesburg


    Illustrator basic to intermediate
    Multidimensions - 17 Jul 2018, Johannesburg


    Sunday Times Generation Next
    Tiso Blackstar Events - 14 Jun 2018, Johannesburg


    Customer Journey Mapping Specialisation Course - Johannesburg
    Brandlove - 18 Jun 2018 to 19 Jun 2018, Johannesburg


    Brand management
    PRISA - 18 Jun 2018, Johannesburg


    Customer Journey Mapping Specialisation Course
    Brandlove - 18 Jun 2018 to 19 Jun 2018, Johannesburg


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