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Marketing & Media South Africa



It's parly time... Faith to face parliament over SABC COO

It seems the SABC instead of reporting, is too often in the news - and usually for all the wrong reasons. The latest is the confirmation of the appointment of Hlaudi Motsoeneng in the position of COO by communications minister Faith Muthambi - and not even her own party seems too pleased. So she is going to have to explain why she did what she did... It's parly time...

On the advertising front, Chris Moerdyk reckons the advertising and media industries are missing out by ignoring the disabled and Peter Gilbert asks on the subject of sales... which do we need? More education or more training?

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories


Hungry child ad sparks race row
An advert aimed at raising awareness about starving children in South Africa has sparked a racial storm. Read more >>

It's parly time... Muthambi in Faith-to-face grilling

NEWSWATCH: Faith Muthambi, the minister of communications, will appear before a parliamentary committee to explain why she confirmed Hlaudi Motsoeneng permanently in his position as the SABC's COO.

Read more >>

Media and advertisers missing out by ignoring the disabled

Chris Moerdyk

A few years ago, I was lying in bed with one of those inner ear viruses that makes your head spin just by moving your eyes sideways or up and down. (Video)

Read more >>

Is it advertising? Is it advertainment? Or is it...?

Chris Moerdyk

I wonder how many advertising strategists and creatives actually ever sit down in front of their TV sets and watch a whole evening of programmes?

Read more >>


Biz Takeouts
[Biz Takeouts Podcast] 97: MTN Business App Awards and measureability of ad campaigns
On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Andrew Hall, Kevin Jacobson and Toby Shapshak. [twitterfall] Read more >>

Creative Week Cape Town
Antalis renews sponsorship of Loeries' Creative Use of Paper award
Antalis South Africa has reaffirmed its sponsorship as the official paper supplier/partner to the Loeries Awards and its sponsorship of the Loeries' Creative Use of Paper award... Read more >>

Loeries' programmes hot up
Cannes Lions
[Cannes Lions 2014] Creativity at the speed of culture

Jason Xenopoulos

As usual, the overriding feeling among delegates at Cannes Lions was that we are on the verge of a new era, on the frontier of a new age... Read more >>

Media Freedom & Right to Know
Independent fires suspended editor
Former Cape Times editor Alide Dasnois has been dismissed by Independent News & Media SA (INMSA) on the grounds that she let her personal feelings against her employer guide her editorial decisions. Read more >>

Motsoeneng gets it wrong... again

Ed Herbst

"SABC acting chief operations officer Hlaudi Motsoeneng says that journalists only report on corruption because the country is run by blacks." - mybroadband. (Videos) Read more >>

Marketing
Five lessons in proving content ROI

Claire Butler

On a recent quest to prove my content marketing efforts, I read a quote on content measurement from content thought leader Ryan Hanley that really resonated with me... Read more >>

Why do wine brands think they don't need a positioning/proposition?

Rolf Akermann

All other categories in the liquor sector have a very strong and focused positioning. Why not wines? It seems as if wine estates believe their... Read more >>

Content marketing in South Africa: Don't let your business miss an opportunity
Marketing to Low-Income Consumers - the ground-breaking seminar coming to Cape Town

Issued by Knowledge Resources

Advertising
The copywriting mistakes most clients make

Chemory Gunko

If you trawl back into the annals of advertising history, what you're going to discover is that the industry was built on copywriting... Read more >>


How to succeed with LOW-INCOME consumers

Attend this unique event on 13 August 2014 in CAPE TOWN. Get ground-breaking insights to better understand the realities of LOW-INCOME consumers, how to engage with them and how to succeed in this market! More information,

CLICK HERE
Medicine advertising and the ASA

Saul Aryeh Shoot

The ASA's claims in respect of its regulation of medicine advertising are misleading. Read more >>

Cannes Chimera Initiative creative brief launched
New Mandela ad draws viewers to documentary
The hamster wheel of death

Mike Barnwell

The Mouse That Roared wins account number two!

Issued by The Mouse that Roared

Pollen Creative welcomes another creative force to our ever-blossoming team

Issued by Hummingbird Group

Branding
Brand storytelling needs 'baddies and goodies'

Louise Marsland

Apple was named as the top storytelling brand in the UK in the 2014 Brand Storytelling Report based on consumer research, released last week... Read more >>

Four steps to brand survival in tough economic times

David Blyth, Issued by Yellowwood Future Architects

Cinema
Local is Epic... and we're going on a roadshow!

Issued by Popcorn Advertising

CRM
How systems training can super-charge your customer service processes

Lyndsey Moorhouse

South African organisations have a significant opportunity to improve their customer service performance, by more closely aligning their back-office people and processes with those in the front-office... Read more >>

CSI
Ellerine Holdings employees donate monthly to Mandela Day beneficiaries
Employees within the Ellerine Holdings group, in South Africa and Namibia, launched the Siyanakekela Community Investment Programme on Mandela Day 2010 to collect funds on a monthly basis to... Read more >>

Huggies joins Mansfield in donating to Compass Charity
Long Walk to Qunu to raise funds for children's hospital
Algoa FM reaches out beyond 67 minutes with the power of radio

Issued by Algoa FM

Design
Cannes entries reveal a move towards design for change

Sulet Jansen

As the South African representative on the Design judging panel at Cannes, this year's entries revealed a move towards design for change...(videos) Read more >>

Digital
WordPress plugins for user-generated content

Charles Mburugu

User-generated content refers to any kind of content submitted by users or consumers. Such content could be in form of blog posts, social mentions, reviews, comments... Read more >>

Quick, easy ways to make YouTube work harder for your brand

Michael Walker

YouTube is the most popular video site in South Africa, attracting views every month from more than 4.5 million users or 36% of our online population... Read more >>

The Game of Trolls - three lessons from my experience

Thamsanqa Malinga

A million reasons to advertise on MyBroadband

Issued by MyBroadband

BusinessTech smashes readership record

Issued by MyBroadband

Education & Training
Universities select PocketMedia to make students feel at home

Issued by PocketMedia

Events & Conferencing
Autodesk University Extension (AUx) comes back to Jozi
Autodesk University Extension (AUx), described as one of the largest design events in South Africa, returns to Johannesburg on 4 September 2014 at The Forum in Bryanston. Read more >>

Gearhouse Group supplies Armin Only Intense

Issued by Gearhouse SA

Exhibitions
Fascinate, be different and be irreplaceable

Issued by SSQ Exhibitions

Magazines
[NewsMaker:] Robbie Stammers

Louise Marsland

It's always extremely exciting to greet a new magazine launch, particularly in print... Robbie Stammers has announced he is bringing America's 'Magazine of the Year' to SA. Read more >>

As Real Estate magazine reaches its one-year milestone, media house The Creative Group is born

Issued by Real Estate Magazine

Media
The value of broadcast monitoring

Jaco Pienaar

The instant nature of communication has seen the media cycle being driven by social networking with broadcast, online, and print building from there... Read more >>

Mobile
Top 40 South African brands on Mxit on 30 June 2014
The latest Mxit Brand Index has been released, revealing the Top 40 South African brands on Mxit on 30 June 2014. Read more >>

Upwardly mobile e-motion

Issued by Ole! Media

Razorfish global chief creative officer to chair 10th annual MMA Global Smarties Awards jury

Issued by Mobile Marketing Association

SMS outpaces other direct channels

Issued by Cellfind

Newspapers
YCL to march to Daily Dispatch offices
The Eastern Cape Young Communist League has announced plans to stage a march to the Daily Dispatch offices in East London before December. Read more >>

Newspapers must give us content that is rational

Thami Mazwai

Journalism professor Anton Harber's comment last week that newspapers must make huge investments in developing their journalists if they want to retain readers is spot on... Read more >>

New paper hits PE streets
ANC regional deputy chair and MPL Tony Duba has launched a new newspaper, The Messenger, in Port Elizabeth to get more voices out on the street. Read more >>

Online Media
South African website All4Women cracks the 4 million pageview mark

Issued by Habari Media

Ornico publishes second Africa Annual

Issued by Ornico

Pendoring
Pendoring judges selected, deadline extended
The judges for both categories of the Pendoring Awards have been selected and the deadline for entries has been extended to 28 July 2014... Read more >>

PR & Communications
The JSE lends its financial muscle to messaging

Janine Lazarus, Issued by Janine Lazarus Media Consultancy

Production
Howard Music wins double whammy at the SAMRO Wawela Awards

Issued by Howard Music

Publishing
How to sell out your book in two months flat

Douglas Kruger

As a new author, I had no understanding of what went into making books successful and, essentially, I waited for the publishers to tell me what to do. They didn't... (video) Read more >>

Bulk sales set to increase eBook sales growth in South Africa

Issued by Realmdigital

Research
TNS Qualitative: Humanising 'consumers' by recruiting beyond the quota

Issued by TNS South Africa

New express tool helps improve speed to market for successful innovation

Issued by TNS South Africa

Low level brand loyalty and the new brand image in the automotive market

Issued by Ipsos

Retail
Emilian Popa new CEO Groupon South Africa, founders step down
Emilian Popa has been appointed as the new CEO for Groupon South Africa. With a record of accomplishment of founding and co-founding a number of online retail businesses. Read more >>

Sales
Which do we need? More sales education or sales training?

Peter Gilbert

Although there are an encouraging number of exceptions, tertiary academic institutions around the world have largely ignored sales, dismissing it as a craft or a trade, not worthy of... Read more >>

IPG Mediabrands launches new programmatic buying desk in SA

Issued by McCann Worldgroup

Social Media
Tallying the cost of World Cup social mentions

Issued by 25AM

Sponsorship
Openfield drives premium deal for the V&A Waterfront

Issued by Openfield

TV
Sunrise welcomes multi-lingual Penny Lebyane

Issued by e.tv

Youth Marketing
Marketing to kids, tweens and teens seminar

Issued by Knowledge Resources


International

Musk donates $1m to Tesla museum
WASHINGTON, USA: - Tesla Motors founder Elon Musk has agreed to donate $1m to help fund a new museum dedicated to inventor Nikolai Tesla. Read more >>

Hacking accused could die in US prison
MOSCOW: RUSSIA: The father of a Russian man detained by the US on hacking charges warned on that his son would die without medical help, in yet another spat between Moscow and Washington. Read more >>

Media claim iPhone is a threat to national security
BEIJING, CHINA: Chinese state broadcaster CCTV has accused US technology company Apple of threatening national security through its iPhone's ability to track and time-stamp a user's location. Read more >>

Brazil cyber theft could be biggest ever
BRASILIA, BRAZIL: A scheme that has been skimming funds from Brazilian bank payments over the past two years may be the largest cybercrime heist in history, at some $3.75bn, security researchers say. Read more >>

US snooped on Muslim-American leaders: report
Vivienne Tam, WeChat launch 'Internationally Chic' runway model contest
Jordan blocks access to nine news websites
Non-profit groups look to Google Glass
Why translation is only step one for success in international markets

Ian Henderson

Tablets to overtake PCs by 2015: survey
Off/On Commerce Day 2014 on in October in Madrid

More International


Government

Economy battles to get out of the woods
The country's economy has battled to fully recover from the impact of the 2009 recession due to low productivity in the mining and manufacturing sectors. Read more >>

Why 'Excellence' should be at the top of our national agenda

Douglas Kruger

Oprah said that the best answer to racism was personal excellence. The concept can be taken even further. Personal excellence is the solution to a great many things, one of which is the catastrophically damaging labour unrest currently choking our economy into negative growth. Read more >>

Motsoeneng is a liar and a conman: EFF
The Economic Freedom Fighters has issued a statement on the appointment of Hlaudi Motsoeneng permanently in his position as the SABC's COO. They're not happy. Read more >>

SABC viewers displeased with old content, repeats, news bias
Leadership problems and the SABC's lack of investment in content may finally be catching up with the public broadcaster. Read more >>

City of Johannesburg's Supplementary Roll 11 is unauthorised

Chantelle Gladwin

Price-fixing fine halved for Sasol to €150m

Evan P

Section 44 of LUPO declared unconstitutional

Jyoti Narshi

Muthambi's 'bizarre' decision on Motsoeneng
R2K strongly condemns the arrest of Free State community health workers and TAC activists
Madonsela to launch new probe at SABC
Motsoeneng appointment prompts another board controversy
Added protection for consumers under National Credit Amendment Act
Government to act on 'dysfunctional SABC'
Employers do not enjoy special protection against claims of defamation

Johan Botes

Schools going up in Bardale Village

More Government news


Lifestyle

Geneva Ballet stuns Cape Town audiences

Debbie Hathway

National Arts Festival artistic director Ismail Mahomed's invitation to the Grand Théâtre de Genève (Geneva Ballet) to perform in Grahamstown in early July this year brought the company to Cape Town afterwards and has put the wheels in motion for a tour to Bloemfontein, Durban and Johannesburg in 2015. Read more >>

Beacon beckons

Brian Berkman

People who think that the Pansy Shell is what most identify with as the symbol of Plettenberg Bay are wrong. Read more >>

Finalists of WOW Women's Car of the Year announced
Women on Wheels (WOW) has announced the finalists of the 2014 WOW Women's Car of the Year Awards. Read more >>

Prana Lodge Private Beach Estate introduces herb garden
A great repast at The Plettenberg

Brian Berkman


New accounts

  • Green Robot Design to design DJ Naves and DJ Sphectacula brand visual identity - more info
  • Hard Rock Café appoints Green Robot Design to create brand collateral - more info
  • Dei Gratia welcomes three new clients on board - more info
  • Moshate Media wins Huawei Corporate and Enterprise PR Account - more info

More accounts  Submit a New account


People on the move

  • New appointments for McCann Johannesburg - more info
  • Hero announces new staff - more info
  • New accounts and media director joins Mediacore - more info

More people  Submit a Person


Jobs offered

Commercial Sales Manager - Johannesburg
Develop and maintain market base within the hotel, leisure and multi-unit residential market and coordinate sales strategy on regional basis in respect of DStv growth/contracts in the market. Read more >>


Senior UX Designer - Johannesburg
Mid to senior UX designer opportunity at Promise Digital. Read more >>


Retail Account Manager - Johannesburg
Promise is searching for a highly competent retail account manager. Read more >>

Graphic Designer - Pretoria
Mid-senior graphic designer for three months. Exceptional interface designer, experience in crafting top-level designs. Conceptualise, create stunning digital and print designs. Independent thinker with a passion for design. Read more >>

Junior Project Manager - Johannesburg
If you are looking for a fun and exciting deadline driven position, please apply! Read more >>

Financial Manager - Johannesburg
HKLM, a leading brand and communication design consultancy, has a vacancy for a financial manager. Read more >>

Assistant Product Manager - Johannesburg
International publishing company is looking for an enthusiastic assistant product manager. You must have marketing, analytical and project management skills. Previous experience in direct marketing, seminars and web marketing. Read more >>

Brand Manager - Cape Town
One of Africa's top online brands is looking for a marketing rockstar to become the brand manager of SA's most popular job portal. Read more >>

SEO Specialist - Johannesburg
If exceptional SEO skills and demonstrated successes is ranking two qualities you bring to the table, why not apply for Fleet Street Publications newly available SEO specialist position? Apply. Read more >>

Marketing Manager - Cape Town
Adventure Boot Camp is looking for a mid-level marketing manager who is strategic and meticulously organised! Please only apply if you meet all the minimum requirements. Read more >>

Senior Designer - Cape Town
Oxford University Press, seeks a talented individual to appoint as senior designer in its creative services department, based in the Cape Town area. Read more >>

Managing Editor - Cape Town
Oxford University Press, seeks a talented individual to appoint as managing editor: Mathematics in its Schools Publishing department, based in the Cape Town area. Read more >>

PR Account Manager - Johannesburg
Passionate PR account management position available with a company with a vision for a better world. Read more >>

Creative Designer - Cape Town
Looking for an authentic creative designer. The kind you can't fake. Web and print. With experience in everything from banners to super fancy printed foldy things. Read more >>

Creative Director/Design Head Digital - Johannesburg
Creative head digital and traditional (art) for leading company. Sal R60,000 ctc. Traditional and digital exp. Min 12 years exp. Proven leadership of creative teams. Read more >>

Client Services Manager - Johannesburg
Mediacore wants to appoint a client services manager to contribute to this growing agency, from client relationships, agency liaison, creating presentations as well as writing proposals and engagement strategies. Read more >>

Senior Copywriter Cellular - Johannesburg
Top senior writer for fast moving cellular brand.at leading ad agency. Lots of work - lots of excitement and a sal of up to R 45000 ctc. Read more >>




New events to diarise

Digital media marketing: AAA School of Advertising - 21 Jul 2014 to 7 Nov 2014 Johannesburg
The AAA school of Advertising have partnered with digital experts, IAB South Africa (formerly known as DMMA) to bring you a well packaged course in digital media marketing Read more >>

Marketing to Low-Income Consumers Seminar - 13 Aug 2014 Somerset West
Key insights on growing your brand to the Bottom of the Pyramid. Read more >>


E-Learning Summit
Imbizo Events - 17 Jul 2014 to 18 Jul 2014 East London

SEO strategy
AAA School of Advertising - 21 Jul 2014 to 25 Aug 2014 Cape Town

Mobile Financial Services of the Future Conference
Trade Conferences International - 23 Jul 2014 to 24 Jul 2014 Johannesburg

Graphic and web design workshops
Multidimensions - 6 Aug 2014 to 27 Aug 2014 Johannesburg

Website creation for average Joe
Multidimensions - 11 Aug 2014 to 13 Aug 2014 Johannesburg

Illustrated infographics and animation workshop
Multidimensions - 14 Aug 2014 to 15 Aug 2014 Johannesburg

Getaway Travel and Tourism Conference
Getaway Magazine - 27 Aug 2014 Johannesburg

Market Segmentation Conference 2014
Trade Conferences International - 3 Sep 2014 to 4 Sep 2014 Johannesburg


Upcoming events

Digital media marketing: AAA School of Advertising - 21 Jul 2014 to 7 Nov 2014 Johannesburg
The AAA school of Advertising have partnered with digital experts, IAB South Africa (formerly known as DMMA) to bring you a well packaged course in digital media marketing Read more >>

Effective communications and human relations
Dale Carnegie Training - 14 Jul 2014 to 1 Sep 2014 Johannesburg

Government media course
14 Jul 2014 to 18 Jul 2014 Grahamstown

Search marketing course
Blue Magnet Digital Academy - 14 Jul 2014 to 16 Jul 2014 Johannesburg

Introduction to desktop publishing and design
Vega School of Brand Leadership - 14 Jul 2014 to 20 Oct 2014 Cape Town,Durban,Pretoria

Red & Yellow personal branding course
Red and Yellow School - 14 Jul 2014 to 10 Nov 2014 Countrywide

Red & Yellow marketing 101
Red and Yellow School - 14 Jul 2014 to 21 Nov 2014 Countrywide


Quotes

Bertie Charles Forbes
"Think not of yourself as the architect of your career but as the sculptor. Expect to have to do a lot of hard hammering and chiseling and scraping and polishing."
Shakti Gawain
"You create your opportunities by asking for them."
Andrew Carnegie
"No man will make a great leader who wants to do it all himself or get all the credit for doing it."
Linus Pauling
"The best way to have a good idea is to have a lot of ideas."
Barack Obama
"If you run you stand a chance of losing, but if you don't run you've already lost."

More quotes  Submit a Quote




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