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Marketing & Media South Africa

Top company and news stories 23 July 2018

  • The ACA's Apex Award winners 2018 were announced last week
  • There's R5m in bursaries available from Bursary Lottery
  • Media24 and HuffPost plan to mutually end its SA licence
  • Former US President Barack Obama delivered the 16th Nelson Mandela Annual Lecture
  • I report back on how we can use the spirit of Ubuntu to address knowledge gaps on Wikipedia
  • In an exclusive interview, Chris Garbutt of TBWA Global shares how SA creativity punches above its weight
  • Vumile Mavumengwana of VM DSGN explains the power of creative work that resonates universally
  • I got Covve co-founder Yiannis Gavrielides to share networking tips as it's Social Wellness Month
  • In #FairnessFirst, I report back on Kantar Millward Brown's 'Unboxing diversity in advertising' presentation
  • Jessica Tennant chats to Francois du Preez about Grey Group's Grey Adventures startup incubator
  • Outdoorphoto's Graham van der Merwe explains how to get your business found online in local search
  • Van der Merwe also shares 8 lessons from 2017 in preparing for Black Friday
  • Thoriso Kolobe of RPR Agency asks, "What is PR, really?"
  • Hoorah acquires Tenzing Agency
  • Andy Walker of Memeburn discovers Google's Gboard lets you type messages in Morse code
  • Roy Morrison of Rise Africa Rise shares secrets of a successful digital marketing strategy
  • I went #BehindtheSelfie with Kirk Gainsford, chief creative officer at MullenLowe South Africa

  • Leigh Andrews
    Editor-in-Chief: Marketing & Media SA


    Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



    BizTop stories
    #FairnessFirst: Unboxing diversity in advertising

    Leigh Andrews

    'Thinking outside the box' is a good way to improve your creativity skills. If you're a creative by profession, here's why Kantar Millward Brown says you need to see that bounding box as 'diversity', and how to go beyond it in your advertising...read
    #DigitalMarketing: How to get your business found online in local search
    #DigitalMarketing: How to get your business found online in local search

    Graham van der Merwe

    Mobile takes the lead in local store marketing (LSM) and for this reason, investing in quality local SEO is key. Here are seven quick steps for getting your store found online in local search...read
    The Cannes Lions Design Lions jury 2018. Image supplied by Mavumengwana.
    Vumile Mavumengwana on the power of creative work that resonates universally

    Leigh Andrews

    Having dusted off the Cannes Lions International Festival of Creativity cobwebs, VM DSGN's designer and creative director Vumile Mavumengwana talks us through his experience on this year's design awarding jury and what it's really like being a South African in Cannes...read
    Grey Adventures rolls out to SA
    Grey Adventures rolls out to SA

    Jessica Tennant

    The Grey Group's Grey Adventures startup incubator is now operational in its Johannesburg office as it continues to roll out across the global network. Here, an interview with Francois du Preez, chief digital officer at Grey Africa, to find out more about this open culture of collaboration from a local perspective...read
    Mandela Month
    #Mandela100: Using the spirit of Ubuntu to address knowledge gaps on Wikipedia

    Leigh Andrews

    Wikimania 2018, held in sub-Saharan Africa for the first time from 18 to 22 July 2018, highlighted clear links to Nelson Mandela's legacy and how we can all help put African knowledge on top as Wikipedia aims to create greater knowledge equity into 2030... read
    #Mandela100: Tried-and-tested business networking tips and tricks

    Leigh Andrews

    It's Mandela Month in SA and social wellness month globally. In giving back, Covve cofounder and CEO Yiannis Gavrielides shares the real reason we find business networking difficult and shares tricks to get better at it, whether you're on the awkward introvert or bubbly extrovert end of the scale... read
    #Mandela100: 'We have no choice but to move forward' - Obama
    "Let me tell you what I believe. I believe in Nelson Mandela's vision, I believe in a vision shared by Gandhi and King..." read
    Red & Yellow's Mandela Day challenge to business: Help change 67 young black entrepreneurs' lives

    Issued By Red & Yellow

    #Mandela100: What NPOs wish corporates knew before Mandela Day

    Joanne van der Walt

    In a recent poll of over 200 NPOs, we asked them what their biggest challenge was when it came to working with corporates... read
    Change a life through education this Mandela Day

    Issued By East Coast Radio

    Advertising
    #OrchidsandOnions: KFC makes a meal of it but Maroon 5's Three Little Words give me ad indigestion

    Brendan Seery

    One of the things to be thankful for about the FIFA Football World Cup 2018 (Trade Mark registered) is that it was not held here... if only for the fact we wouldn't have to put up with God-awful Budweiser beer... read
    "The world needs creativity now, more than ever" - Chris Garbutt

    Leigh Andrews

    I caught up with Chris Garbutt of TBWA Global this Mandela Day for his views on the South African advertising industry, from the 'rainbow nation advertising' he experienced under Madiba's rule to the 'hackvertising' of today... read
    What does the shuffling of the big guys mean for smaller agencies?

    Andrew Macfarlane

    The big players in the industry are making some major moves. But does this mean better opportunities for the smaller agencies... read
    Enough plankton, and you sir, have a whale

    Damon Stapleton

    It has been a couple of weeks of belief and varying degrees of success... read
    Elevator and Malibu Rum? #Becausesummer

    Issued By Elevator

    Vizeum CPT appoints a new Managing Director

    Issued By Dentsu Aegis Network

    Ad Age names BSSP as Small Agency of the Year for 2018
     read
    M&C Saatchi Abel and 10x Investments #StopDaylightRobbery and grab an Apex Award

    Issued By M&C Saatchi Abel

    Ogilvy SA effective campaigns recognised in Apex triumph

    Issued By Ogilvy & Mather

    Robin Adams joins Egg Films

    Issued By Egg Films

    Like the beer? Buy the brewery

    Issued By Duke Advertising

    Corinna Falusi joins Immortal Awards jury
     read
    Ambient, Print, Poster, Billboard and Verbal Identity jury is announced
     read
    Branding
    25% tax on international branding services?

    Giles Shepherd

    Whether it be research, strategy, identity design or communication, the 'big guys' are often importing the services of agencies from the UK, Europe and/or The States, at mammoth cost, and with often lacklustre results... read
    Brands: taking centre stage at festivals

    Andrew Gibson

    Brands need to become part of the festival conversation, and grab opportunities to connect with revellers with both hands... read
    Design
    D&AD Impact adds cash prize of $20,000 for 2018 edition
     read
    A fresh new look for one of Kenya's favourite fruit juices

    Issued By Just Design

    Skip partners with local design talent for Monochrome Pop-up Shop
    Skip has teamed up with three of South Africa's top fashion designers for a monochromatic fashion pop-up in Johannesburg and Cape Town... read
    Budding furniture designers, manufacturers invited to apply for Good Design Programme
    Furniture designers and manufacturers have been invited to apply towards the Good Design Programme, a competition geared at individuals and startups looking to further their understanding of innovation in business... read
    Stratcom Branding unveils Sisonke Design Sprint initiative on Mandela Day
     read
    Digital
    The digital landscape of South Africa

    Ellen De Matos Silva

    Ellen De Matos Silva shares her thoughts on the digital landscape of South Africa as well as the rise of e-commerce... read
    How Africa can embrace an AI-enabled future

    Zoaib Hoosen

    AI is expected to create 2.3 million new jobs by 2020. Five ways to prepare for a future with artificial intelligence... read
    Secrets of a successful digital marketing strategy

    Roy Morrison

    If your company strategy is not complemented by a coordinated digital marketing strategy it is unlikely to generate the results you are looking for... read
    #NewBiz: Hoorah acquires Tenzing Agency
    Hoorah ramps up its e-commerce capabilities with the acquisition of Durban-based design and development agency, Tenzing... read
    Education
    Learn how to express yourself in an African, Asian or European language

    Issued By Wits Language School

    R5m in bursaries available from Bursary Lottery
    The newly launched Bursarylottery.co.za aims to connect South African students with financial assistance options to further their education... read
    Vega students named finalists in the 2018 Capitec Challenge

    Issued By Vega School

    Events & Conferencing
    'South Africa Matters' in the spotlight at 2018 In Good Company Conference
    The annual In Good Company Conference will take place 21 August at the Atterbury Theatre in Pretoria... read
    Soweto Sex Expo to be held at Ubuntu Kraal Conference Centre in September
    The Soweto Sex and Wellness Expo will be held at the Ubuntu Kraal Conference Centre in Orlando West, Soweto from 8-9 September 2018... read
    Exhibitions
    Port Elizabeth HOMEMAKERS Expo

    Issued By HOMEMAKERS

    Film & Cinematography
    Drakenstein Municipality signs agreement to promote film and media sector
    Drakenstein Municipality has signed an agreement with Wesgro - Cape Town and the Western Cape's Official Tourism, Trade and Investment Promotion Agency - tasking it with promoting film, media and gaming opportunities in the municipality... read
    Developing Africa's women filmmakers
    The development and recognition of women within the film industry was a reoccurring theme throughout both ZIFF and the inaugural DISCOP Zanzibar, as African women topped the winners lists... read
    CTIFMF announces market programme
     read
    CTIFMF, Snake Nation, YomYomF is calling on talented South African filmmakers
     read
    Enterprises UP partakes in first Gauteng township film academy

    Issued By Enterprises University of Pretoria

    Marketing
    4 ways to get your customers to participate in your case study

    Sri Varshini Kolavennu

    Most of the B2B marketers respond that "case study" is a goldmine for marketing. The age-old problem that every marketer faces, is getting the client stories from the customers. Here are four ways to get your customers to participate... read
    BCMA to host event on branded content
    Media
    Media24 and HuffPost plan to mutually end commercial partnership
    Media24 and HuffPost have announced plans to mutually end its South African licence... read
    Africa.com buys iAfrica
    The acquisition by Africa.com of iAfrica.com is set to increase news coverage and enhance user experience of the brand across the continent... read
    #UnStoppable women to share their secrets at this year's FNB Business Women's Breakfast

    Issued By East Coast Radio

    Mobile
    #MobileCommerce: From search to checkout, the top 5 features likely to make your user tap "buy now"

    Lynette Hundermark

    Mobile, and increasingly apps, are core to the success of any retailer's strategy through all stages of the path to purchase or shopping customer's experience... read
    Newspapers
    Sanef expresses concern over latest publication closure
    Online Media
    Google's Gboard lets you type messages in Morse code

    Andy Walker

    You can type in Morse code through Android's Gboard keyboard... read
    OOH
    Alliance Media Mozambique awarded for excellence in OOH

    Issued By Alliance Media

    PR & Communications
    What is PR really?

    Thoriso Kolobe

    PR is undoubtedly many things to many people. The focus of this article will look at what is PR to a small business owner, an independent artist and a marketing manager in a big corporate company... read
    #Apex2018: ALL THE WINNERS
    The annual Apex events were held at the Sandton Convention Centre today, 16 July, where the Association for Communication and Advertising hosted its 'NeXt Level of Thinking Masterclass' and the Apex Awards... read
    Ivan Booth shares PR knowledge in new book
    Production
    Call for African animation talent
    Cartoon Network is looking for new animation talent in Africa in the first ever Cartoon Network creative venture run in Africa... read
    Wimbledon Champions are reimagined in botanical splendour

    Issued By McCann Johannesburg

    Publishing
    #Mandela100: Centenary of Nelson Rolihlahla Mandela's birth - a tribute in poems

    Louise Bethlehem and Karin Berkman

    The centenary of the birth of Nelson Rolihlahla Mandela offers a rich opportunity to reflect on the life of South Africa's extraordinary political leader... read
    BBM, Planet Sport Publishing adds PlanetF1 to Discover menu
     read
    Radio
    Icasa to hold additional hearings on community radio, television regulations
    Retail
    #MobileCommerce: The right product, to the right customer, at the right time

    Lauren Hartzenberg

    As Cape Union Mart Group's director of e-commerce, Amanda Herson has the mammoth task of ensuring a seamless online experience for some of South Africa's most loved retail brands... read
    Preparing for Black Friday - 8 lessons learnt from 2017

    Graham van der Merwe

    If 2017 is anything to go by, Black Friday is quickly becoming one of the busiest South African shopping days and, like the US, marks the beginning of the Christmas shopping season... read
    SA retail sales up by 3% year-on-year
    Total South African retail sales for May 2018 grew by 3% year-on-year excluding the effects of inflation, compared to the 3.1% year-on-year growth recorded in May 2017... read
    Social Media
    A South African's guide to moving to and making it in Malta: The summer of your smile

    Marcus 'The Maltese Falcon' Brewster

    Malta International Airport (MIA) has published its traffic results for June 2018. Passenger movements were up by 14.6% over the previous June. It proved beyond a shadow of a doubt that summer here is a thing. read
    A brief guide to creating powerful hashtags

    Steven Slotow

    If you've ever wondered what fuels social media these days, the answer is the hashtag. No longer the currency of gum-chewing, pre-teen girls, a powerful hashtag can circle the world faster than Superman can change into tights... read
    EOH: The official Hootsuite partner in Africa

    Issued By EOH Coastal

    Sunday, 15 July 2018: France leads in goals on the field and mentions on social media

    Issued By Meltwater

    Elon Musk's social media spiral
    MSC partners with YouTuber for social media masterclass
    Sponsorship
    LFP Training sponsors Down Syndrome Swimming South Africa
     read
    Streaming
    Sipho 'Hotstix' Mabuse celebrates Mandela 100 with tribute playlist on Deezer
    South African musician Sipho 'Hotstix' Mabuse has compiled a special tribute playlist for Nelson Mandela's centenary birthday on music service Deezer... read
    Behind the Selfie
    #BehindtheSelfie with... Kirk Gainsford

    Leigh Andrews

    This week, we go behind the selfie with Kirk Gainsford, chief creative officer at MullenLowe South Africa... read
    Loeries Creative Week Durban
    #Loeries2018 Creative Week

    Issued By Loeries

    Africa
    5 expectations of the African millennial consumer
    As the largest consumer group in the world today, it is impossible to ignore the impact millennials have had - and will continue to have for decades to come as they settle into their prime spending years... read
    International
    LIA's 2018 Ambient, Print, Poster, Billboard, Verbal Identity jury announced
    London International Awards has announced the Ambient, Print, Poster, Billboard, Verbal Identity jury and that Jeremy Craigen, global chief creative officer of Innocean Worldwide, will preside over it... read
    Business
    Here's how to navigate the complexity of philanthropy
    An increasing number of South Africans are getting involved in giving, making regular donations to different non-profits... read
    Was the water shortage caused by farmers, city dwellers or drought?

    Piotr Wolski

    Much has been argued about the causes of the 2017 Cape Town water crisis... read
    And the World's Best Airlines of 2018 are...
    Singapore Airlines has been named 2018's World's Best Airline in Skytrax's World Airline Awards. Not only that, but it also snatched the top spot as the World's Best First Class, Best Airline in Asia, and Best First Class Airline Seat... read
    New Pan-African B2B marketplace "a one-stop-shop for all things African"
    Afrimart, a Pan-African business to business (B2B) e-commerce platform for products made in Africa, has just been launched, offering growth prospects for the less exploited intra-Africa trade... read
    Quotes
    George Bernard Shaw
    "Better keep yourself clean and bright; you are the window through which you must see the world."
    Orson Scott Card
    "Metaphors have a way of holding the most truth in the least space."
    Saint Augustine
    "Patience is the companion of wisdom."
    Eugenio Montale
    "In reality art is always for everyone and for no one."
    Henry Ward Beecher
    "Hold yourself responsible for a higher standard than anybody expects of you. Never excuse yourself."

    More quotes  Submit a Quote
    New business
    • MySchool appoints Special Effects Media - more info

    More accounts  Submit a New account
    New appointments
    • Fibo Fitness Africa names Natasha Skuce as face, body ambassador - more info

    More people  Submit a Person
    Jobs offered
    Traffic Manager - Johannesburg
    Worx GroupWorxGroup is a full-service event and marketing company and we're looking for an experienced, efficient and organised Traffic Manager to work across departments, managing workflow, ensuring holistic delivery. Read more >>

    Motion Artist - Cape Town
    Motion graphic artist wanted to join a team of forward-thinking individuals to fight all things static. Read more >>


    Marketing Lead - Cape Town
    Conduit is looking for a dynamic individual to maintain our marketing momentum across the breadth of our client base covering; Cape, Johannesburg and East African Agencies and media production companies. Read more >>


    Digital Video Editor - Cape Town
    Digital film editor wanted to join a group of forward-thinking individuals based in Cape Town. Must have two to three years of work experience. Read more >>


    Digital Advertising Sales Representative - Pretoria
    Media in Africa specialises in powerful communication platforms and is looking for an individual in new business development and digital advertising sales. The successful candidate will sell INTIEM online platforms. Read more >>


    Intern - Designer/Developer - Johannesburg
    The IMS team is looking for a traditional/web designer and front-end developer intern to join its team. Read more >>


    Twitter
    Digiday
    @Digiday
    Amazon is following in the steps of Google, increasing the number of direct deals it does with marketers as it grow... https://t.co/2a0pxEQFU7
    socialmedia2day
    @socialmedia2day
    Social has transformed advertising in a range of ways #digitalmarketing https://t.co/3Qt73d20z8
    MarketingEds
    @MarketingEds
    Times Publishing and @sphmagazines' new push for #digital content consumption https://t.co/kftjNtsUrx #magazines #print
    darrenp3
    @darrenp3
    Marketers still not optimising spend accordingly - AdNews https://t.co/NsDgQdefYe https://t.co/KQwyoTuZxn
    More tweets  Follow

    New events to diarise
    Photoshop Advanced
    Multidimensions - 23 Jul 2018, Johannesburg


    InDesign digital
    Multidimensions - 24 Jul 2018, Johannesburg


    Mail & Guardian Gamificaion
    Mail & Guardian - 31 Jul 2018, Johannesburg


    Shopper marketing for brand building short course
    Vega School - 4 Sep 2018 to 4 Dec 2018, Johannesburg


    One-Day Course Customer Journey Mapping
    DesignThinkers Academy - 20 Sep 2018, Johannesburg


    Real-Time Crisis Communication Management
    The Reputation Go-to Guy - 4 Oct 2018 to 5 Oct 2018, Johannesburg


    Sales Summit
    CADEK Media - 22 Nov 2018, Umhlanga


    Design thinking for innovation and entrepreneurship
    Greenside Design Center College of Design - 28 Jul 2018, Johannesburg


    Introduction to web design short course
    Vega School - 30 Jul 2018 to 19 Nov 2018, Durban | 30 Jul 2018 to 26 Nov 2018, Johannesburg | 30 Jul 2018 to 26 Nov 2018, Cape Town


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