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Marketing & Media South Africa



A tale of two haircuts, media, and racism

Ed Herbst takes a look at racism in the media, and a tale of two haircuts, and how the Mandela legacy of reconciliation has been squandered.

On the broadband front, Sipho Maseko, Telkom CEO reckons that while debates in the telecoms industry fall into three categories: what is good for consumers, business and for the country, it all comes down to the fact that our survival rests on convergence.

YouTube's first-ever video upload was of Jawed Karim (the site's co-founder) looking a little awkward during a trip to the zoo. Since then, we've seen a great deal more and Mike Silver now looks at commercialising the YouTube experience while Louise Marsland reckons brands, well... they are a-changin'.

She says the evolution of branding has been one of the most fascinating things to watch and be part of over the last decade or so, and the fact that we are seriously talking about brands changing the world is a major mind shift in itself.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news and event invitations to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories


South Africa needs a new type of media company
[Michal Wronski] I love media. It's a dynamic industry that always keeps you on your toes. Read more >>

Brands they are a-changin'

Louise Marsland

The evolution of branding has been one of the most fascinating things to watch and be part of over the last decade or so.

Read more >>

Our survival rests on convergence

Sipho Maseko

Debates in the telecoms industry fall into three categories: what is good for consumers, good for business, and good for the country. And...

Read more >>

Commercialising the YouTube experience

Mike Silver

YouTube's first-ever video upload was of Jawed Karim (the site's co-founder) looking a little awkward during a trip to the zoo. Since then, we've seen a host of other shareworthy content... (video)

Read more >>


Media Freedom & Right to Know
'We must burn the whites - like they do in Zimbabwe!'

Ed Herbst

A study in media racism ... and the tale of two haircuts. (video) Read more >>

Marketing
Strategy - The holy grail of marketing communications

Thamsanqa Malinga

Hands up if you have come across the phrase 'develop a marketing or communications strategy for the company' as one, if not the first, output in a job description or client brief. Read more >>




Using Twitter to grow your small and medium-sized business

Christopher Smith

Twitter has announced the launch of an account dedicated to helping small and medium-sized businesses in SA... Read more >>

Marketing Indaba Durban almost sold out

Issued by CADEK Media

Quirk is #LivingTheLegacy winner
21st century full-service marketing agencies - still the best option?

Sanele Mgaga

The Media Shack wins Massbuild procurement contract

Issued by The Media Shack

Engage with stokvels - How to market and build your brand to this growing market

Issued by Knowledge Resources

Marketing and game design

Megan Hughes, Issued by Red & Yellow

Top agencies to host dynamic workshops at IMC Conference Cape Town

Issued by Living Your Brand

Advertising
Saul Shoot - 'As a matter of fact...'

Saul Aryeh Shoot

With reference to 'Is the ASA flouting the CPA?' published on Bizcommunity on 22 May,'Everyone is entitled to their own opinions, but they are not entitled to their own facts'[1]. The facts are as follows: Read more >>




Creative Circle results for April 2014
The Creative Circle Ad of the Month results for April 2014 have been announced. Read more >>

"Never forget how wonderful freedom feels"

Issued by Egg Films

Ian Chuter directs Sinutab Big Head ad for JWT

Issued by Platypus

Volcano wins AdReview New Business Award 2014

Issued by Volcano

The cheese has moved!

Issued by The Mouse that Roared

Branding
A first in South Africa: multi-logo half-tone print event tape

Issued by Right Stuff




Stick celebrates eight years in the industry with a fresh new look!

Issued by Stick Communications

Brand inc continues to show positive growth with new appointments

Issued by Brand inc

CRM
IT company set to help brands compete in Age of the Customer

Issued by Relate Technologies

CSI
Jacaranda FM's Complimentary Breakfast team focuses on World Hunger Day by fasting for 24 hours

Issued by Jacaranda 94.2 FM

Design
Cape Town Castle to host World Design Capital 2014 pop-up event
From 5-8 June 2014, the Cape Town Castle will host a World Design Capital 2014 pop-up event where the Cape Craft & Design Institute (CDI) and Kamers retail event will help 110 innovative designers and craft producers come to market. Read more >>

Digital
Big Brother is watching

Danette Breitenbach

Cyber crime is one of the top 10 risks for any business in the world today but despite this, IT security is often viewed as just a cost to business. Read more >>




How social media is evolving throughout the world

James Timpson

It's hard to imagine a world without social media. Even in the most obscure places on Earth, inhabitants will often have a Facebook account. Read more >>

Leading social media strategy from the top with a listening command centre

Gordon Geldenhuys

Big insight into big data

Deborah Usher

What drives people to share content in social media?

Antonio Petra

Digital Fire delivers a 47% response rate for Spree

Issued by Digital Fire

Hellocomputer, FCB Johannesburg winners at AdReview Advertising Awards

Issued by Hellocomputer

Do YouSuck at YouTube?

Desiree Gullan, Issued by Gullan&Gullan

The AdReview Awards names Bookly 'Big Idea' of the year

Issued by NATIVE VML

Retargeting to focus on multiple devices

Cameron McNaughton, Issued by Amorphous

The rise of programmatic creative

Michael Ossendrijver, Issued by DQ&A Media Group

Direct Marketing
With thought and planning, email marketing can be a blast

Louise Robinson

While 'email blast' is a term that comes with certain negative connotations, this can be reversed by sticking to the rules and following certain guidelines. Read more >>

On the Dot Pamphlets celebrate excellence

Issued by On the Dot

Events & Conferencing
2014 Accenture Innovation Index opens for entries
The Accenture Innovation Index has opened for entries and this year, the competition is open to organisations of all sizes. The index measures, recognises and rewards innovation in businesses across South Africa. Read more >>




Exhibitions
Major automotive expo launches in Joburg

Issued by EXSA

Scan helps shape the future of African travel

Issued by Scan Display

Design Indaba stand collaboration

Issued by XZIBIT

Sanlam soccer at PSG

Issued by XZIBIT

Triumph at Lifecycle Expo

Issued by XZIBIT

Coffee zone for Investec

Issued by XZIBIT

Magazines
Zkhiphani.com launches print magazine with AR
Zkhiphani.com has extended its online magazine with a print version that uses augmented reality (AR) technology making the magazine more interactive, allowing readers to access extra digital content through their smartphones. Read more >>

Media
Moving from hearing to listening

Jaco Pienaar

Social networking has changed the way consumers engage with brands. The likes of Facebook and Twitter mean people can more easily question things like quality, service levels, and product reliability. This forces brands to respond or risk facing reputational damage. Read more >>

Mandla Langa acknowledges 20 years of media freedom and diversity

Issued by MDDA

MDDA-Sanlam Local Media Awards winners announced

Issued by MDDA

Mobile
Vodacom buyout important for Neotel

Thabiso Mochiko

The buyout of Neotel by mobile operator Vodacom "is very important" for the fixed-line operator's future‚ Neotel's Chief Executive Sunil Joshi said. Read more >>

Newspapers
"Oh f**k, it's Tony Weaver!"

Ed Herbst

From Pikoli to Sisulu - a Cape Times narrative... It seems the newspaper may well be heading down the same path as that apparently taken by the SABC where certain news is concerned. Read more >>

TNA cans Media&Marketing page
Online Media
Winning hearts and minds online

Marion Scher

Although to South Africans there's only been one election they've been interested in recently, another election that has just taken place produced even more surprising results than ours did. Read more >>

PR & Communications
New PR outsource resource launched
SA PR firm named best agency in Africa at SABRE Awards ceremony in London

Issued by Epic Communications

Production
Being a BlueMoonerang

Heather Taylor-Waldron, Issued by Blue Moon Corporate Communications

Greatstock helps to get SAA TVC's in Motion

Issued by Greatstock

Radio
Every on-air presenter you let go takes a piece of your future with them

Travis Bussiahn

Hello Mr/Mrs Radio Station Manager. You see the DJ sitting in that studio over there? Well he or she is, with every word, building their personal brand on the back of your station's reach. Read more >>

Hone your craft at RAB Radio Advertising Workshops
For those who advertise on radio, plan on or write for radio, the annual RAB Radio Advertising Training Workshop is a must attend, with top speakers unpacking the tips for successful, creative radio ads. Read more >>

New website as Assembly Radio turns two
28 years of the sound of your life

Issued by OFM Radio

Gagasi FM announces the new line-up

Issued by Gagasi FM

Double the Laughs: 2014 Good Hope FM Laugh Master winner(s) announced

Issued by Good Hope FM

Recruitment
[BizCareers] Is my experience not targeted enough?

Juliette Attwell

In this week's BizCareers column, we look at how mixed experience can help rather than hinder your career, as well as the difference between a cover letter and a motivational letter. Read more >>

Absenteeism costs SA employers R12bn annually

Issued by Top Employers Institute

Working for a start-up vs working for a big company: which is better?

Issued by GetSmarter

Research
Digital Barometer one of new research products launched
Ask Afrika, in partnership with Arthur Goldstuck of World Wide Worx (WWW), has taken on the ambitious task of segmenting and defining the South African consumer technology market in a pragmatic and action oriented way. Read more >>

Shopping for fashion: Money too tight to mention
The recession has impacted on consumers in a big way - so how has it affected SA consumers' shopping habits? Read more >>

BASA reveals biannual Artstrack findings

Issued by Business and Arts South Africa

The downside of internal market research

Issued by Interact RDT

TV
The master of his plate

Eugene Yiga

Former IT specialist Deena Naidoo chats about his experiences since winning the first season of MasterChef SA. Read more >>


International

Pirate Bay co-founder arrested in Sweden
STOCKHOLM, SWEDEN - The co-founder of file-sharing website The Pirate Bay, Peter Sunde, was arrested in southern Sweden after two years on the run, Swedish police have confirmed. Read more >>

Big data and the consumer experience for business

Jose Capelo

EDINBURGH, SCOTLAND, UK: The concept of big data has brought a revolution in relations between companies and their customers. Read more >>

Enter the 2014 Stevie Awards
Despite court verdict, YouTube remains blocked
Software to star at Apple developers conference
Cannes Lions: A week of unrivalled content
Spikes Asia names further jury presidents
Samsung unveils new digital health platform
Four projected market research trends

Ashlan Bonnell

How market research serves the unique needs of industry investors

Lance Breastgoff


More International


Galleries

V&A announces partners for Grain Silo Museum construction

More

More galleries  


Government

Calls for African leaders to prioritise jobs
PRETORIA: South Africa has called on African heads of state to put job creation on the top of their agendas. Read more >>

Sea level rise focus of National Environment Month
PRETORIA: An awareness campaign focusing on the rise of the sea level will take centre stage in June, as government gears itself to celebrate National Environment Month. Read more >>

Bad news for media and marketers

Chris Moerdyk

The spectre of advertising bans on liquor and fast food advertising as well as restrictive onslaughts against the media are glaringly evident in Jacob Zuma's choice of cabinet. Read more >>

EU rules against SA citrus ban, imposes stricter import criteria

Paul Vecchiatto

Jo'burg's roads set for major upgrades

Beauregard Tromp and Isaac Mahlangu

DTI to improve support for film industry
NW MECs warned against extravagance
Jo'burg council chambers to get R103m facelift

Penwell Dlamini and Lehlohonolo Tau

Companies forced to take money laundering more seriously

Amanda Visser

Govt warns on fake social media accounts
Networks fail quality tests
New Cabinet a blow to the right to communicate says R2K

More Government news


Lifestyle

Let them eat Zakes

Eugene Yiga

South African writer Zakes Mda chats about his play, The Mother of All Eating. Read more >>

International acts confirmed for OppiKoppi
International acts Aloe Blacc (US), Editors (UK) and Wolfmother (Aus) have announced that they are to appear at this year's OppiKoppi Odyssey Festival. Read more >>

Mini Cooper claws grow sharper

Henrie Geyser: motoring editor

The newly launched third generation Mini Cooper has been kitted out with even more fancy a la BMW specifications and has also grown more techno-mature - but deep down it still has the character and soul of a mischievous, playful lion cub. Read more >>

Peermont announces new builds, upgrades

Brian Berkman


New accounts

  • PR Expert wins FoodSure account - more info
  • Saatchi & Saatchi Synergize wins four key brands - more info
  • Hg80 wins ProNutro account - more info
  • Future Group nabs RMI organisation's PR account - more info

More accounts  Submit a New account


People on the move

  • PropertyCloud SA appoints Urban Espresso to handle PR - more info
  • New chairperson of Gauteng Regional Committee appointed - more info
  • Aperio appoints new consultant - more info
  • New CEO for Webfluential - more info
  • Omnicom Media appoints business director - more info
  • KykNet appoints new brand manager - more info
  • Team promotions at Grey Johannesburg - more info
  • Grey PR upweights client service team - more info

More people  Submit a Person


Jobs offered

Web Designer - Johannesburg
iGroup, a digital solutions company is seeking a talented, well-rounded web designer. Read more >>


Senior Copywriter - Johannesburg
Exciting position for senior writer to join one of the top agencies and work on large big budget accounts, minimum ten years agency experience. Salary neg. Read more >>


Client Service/Business Unit Director - Johannesburg
Activations and marketing passion + industry experience + a love for Africa = the perfect position for the right individual at Oomph! Read more >>


Senior Motion Graphics Designer/Director - Johannesburg
A rare career opportunity to join South Africa's visionary group. We're looking for a new senior motion graphics designer/director to join our award winning team. Read more >>


Manager of Marketing and Communication - Cape Town
Join dynamic Executive Development team that offers high quality service to clients, the company and society. Should be self-starter, entrepreneurial, analytic and highly organised. Read more >>

Senior PR Account Director - Cape Town
Mediaweb is seeking senior publicists with excellent writing/media liaison skills, to work on one of the most reputable names in the financial services industry. Read more >>

PR Account Manager - Cape Town
Cape Town based PR agency looking for a superstar account manager to join our small specialist team working on clients in the business and lifestyle sectors. Read more >>

Social Media Manager - Cape Town
Create our clients' social media strategy and editorial calendar, and execute this through various digital platforms with the intent to further brand awareness, generate inbound traffic and cultivate relationships. Read more >>

Bookkeeper - Cape Town
Position of bookkeeper - debtors will report to group accountant. Role: process debtors payments, handle queries, reconcile accounts, age analysis, prepare journals, cash book, petty cash, prepare legal handover packs. Read more >>

Front-End Developer - Cape Town
HoneyKome, a digital agency that forms part of the Ole! Media Group, requires a front-end developer with three years+ experience in HTML5, CSS3, X-HTML, Javascript, J-Query, Adobe. Read more >>

PR Account Director - Cape Town
Brand inc. Creative Group is looking for a well and full spectrum experienced PR account director to handle multiple blue chip accounts, with a minimum of eight years experience. Read more >>

Junior Digital Account Manager - Cape Town
25AM is hiring a junior account manager to join the client service team and assist in managing a set of client accounts from a digital perspective. Read more >>

Sales Manager - Pretoria
Sales manager required in the radio industry with strong sales management and networking skills to manage the total sales environment of Tuks FM Trust campus radio station. Read more >>

Business Unit Director - Johannesburg
Top BEE business unit director with Bus to Bus experience, for well known agency. 10 Years agency exp.- two as a BUD, great career opportunity. Read more >>

PR Account Manager - Johannesburg
DUO Marketing + Communications is looking to appoint two account managers with passion, integrity and a proven track record, for its new Johannesburg office, working directly with the regional manager. Read more >>

Sales Executive - Pretoria
Energetic, experienced and target driven sales executive required to maximise radio sales of campus radio station. Read more >>

Marketing Assistant - Bellville
Pioneer Foods' currently seeks to appoint a marketing assistant in the Pioneer Foods Groceries Division in Bellville. Read more >>

Mobile App Developer - Johannesburg
A technology-driven digital solutions company, is seeking an experienced PHP Native app developer. Read more >>

Marketing Manager - Cape Town
Adventure Boot Camp is looking for a mid-level marketing manager who is strategic and meticulously organised! Please only apply if you meet all the minimum requirements. Read more >>

Public Relations and Digital Content Writer - Johannesburg
Seeking smart-working, savvy public relations and digital writer and content creator to join our dynamic and fast growing team working on a range of top B2B and B2C brands Read more >>

Account Manager - Johannesburg
An account manager required with energy, enthusiasm and the ability to work independently. To work on multiple accounts with attention to detail. Specifically has TV and radio experience. Read more >>

Research Executives - Johannesburg
Two research executives that have three years experience working for a research agency are required to join our company. Read more >>

Assistant Photographer - Cape Town
The Department of The Premier seeks to appoint a suitably qualified assistant photographer: corporate communication. Read more >>




New events to diarise

Engage and Connect with Stokvels Seminar - 25 Jun 2014 Johannesburg
Attend this half-day event on Wednesday 25 June 2014 and update yourself with the latest facts and trends around stokvels, based on the most recent research from African Response. Read more >>


STOKVELEX 2014 - 3 Jul 2014 to 6 Jul 2014 Pretoria
The STOKVELEX 2014 is a Premiere show targeting Stokvels, cooperatives and individuals around the Gauteng region. Read more >>


The Urban Youth Festival
Connect A Contact - 14 Jun 2014 to 16 Jun 2014 Tshwane

Dale Carnegie - Sales Success
Dale Carnegie Training - 17 Jun 2014 to 19 Jun 2014 Bloemfontein

A- Z of brand building
Vega School of Brand Leadership - 19 Jun 2014 to 27 Jun 2014 Johannesburg,Durban

Movement marketing: building consumer communities
BrandOvation - 11 Jul 2014 Johannesburg

Community Leadership Awards
Eastwave Radio - 18 Jul 2014 Lenasia

Digital strategy in building brands
Vega School of Brand Leadership - 22 Jul 2014 to 23 Sep 2014 Johannesburg

Mobile Financial Services of the Future Conference
Trade Conferences International - 23 Jul 2014 to 24 Jul 2014 Johannesburg

Showbiz, entertainment and arts expo
C Major Productions - 8 Aug 2014 to 9 Aug 2014 Newtown, Johannesburg


Upcoming events

Word-of-Mouth
Vega School of Brand Leadership - 2 Jun 2014 to 4 Jun 2014 Cape Town

Strategic account management
AAA School of Advertising - 2 Jun 2014 to 29 Oct 2014 Cape Town

Graphic design course
Visual Skills School - 2 Jun 2014 to 6 Aug 2014 Pretoria

Online content strategies
Blue Magnet Digital Academy - 4 Jun 2014 to 5 Jun 2014 Johannesburg

Brand Cents Conference
Max Creative Concepts - 4 Jun 2014 to 5 Jun 2014 Johannesburg

Leveraging LinkedIn
Niche Training - 4 Jun 2014 to 6 Aug 2014 Cape Town,Johannesburg,Durban

SMM - Social media marketing course
H2L Online Marketing - 5 Jun 2014 Cape Town


Quotes

Confucius
"When it is obvious that the goals cannot be reached, don't adjust the goals, adjust the action steps."
Theodore Roosevelt
"Do what you can, with what you have, where you are."
G.K. Nielson
"Successful people are not gifted; they just work hard, then succeed on purpose."
Robert Frost
"The reason why worry kills more people than work is that more people worry than work."
Tommy Lasorda
"The difference between the impossible and the possible lies in determination."

More quotes  Submit a Quote




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