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Marketing & Media South Africa

Will POPI become a dirty word for marketers?

Steve Ferguson says that the Protection of Personal Information Act No. 4 of 2013 (POPI) was signed into law in November. It comes at a time when marketing has just entered the promised land of customer profiling, behavioural advertising, big data, and multiple marketing channels. So the question is... will the new law become a dirty word for marketers?

Danette Breitenbach caught up with Enzo Capobianco, EMEA Market Development Manager at Honeywell, and got his views on mobile - which he reckons will be the store of the future.

Is Sekunjalo Consortium executive chairperson Iqbal Survé on the warpath? One would like to think not, but to some it might seem that way... His Sekunjalo Investments has laid criminal charges against the Sunday Times, its editor Phylicia Oppelt and journalist Bobby Jordan, and on Friday he fired the Cape Times editor.

To end, a gentle note to all those international broadcasters that will be descending in their scores on South Africa. Please note, courtesy of the Independent Communications Authority of South Africa (ICASA), you will need licences to cover the events around Nelson Mandela's passing.

Rod Baker, Content Director (@Bizcommunity, @Biz_Marketing)

PS Take a look at the latest ads in the Ornico ad showcase.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news and event invitations to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories
Tribute to Nelson Mandela... Celebrate Madiba's life...
A great man has passed away and we all mourn the loss of Madiba, but while we mourn, let us also celebrate the life and the achievements of one of history's greatest statesmen, and certainly South Africa's and Africa's greatest. (video) Read more >>

Will POPI become a dirty word for marketers?

Steve Ferguson

The Protection of Personal Information Act No. 4 of 2013 (POPI) was signed into law in November. It comes at a time when marketing has just entered the promised land of customer profiling, behavioural advertising, big data, and multiple marketing channels.

Read more >>

International broadcasters need licences for Mandela coverage

The Independent Communications Authority of South Africa (ICASA) is advising all international broadcasters to ensure that they have requisite radio frequency spectrum and type-approval licences, when covering the upcoming state funeral of former state president Nelson Mandela.

Read more >>

[ICONS of South Africa]: Nelson Mandela

'Mandela represents an image of possibility, the ability to rise beyond impossible differences and conflict to imagine and make real a reconciled, more just, more equitable South Africa.' - Kumi Naidoo, Executive Director Green Peace International. (Video)

Read more >>


Media Freedom & Right to Know
Sanef slams Cape Times' editor's dismissal
The South African National Editors' Forum says it is shocked and concerned at the sudden removal from office of the editor of the Cape Times, Alide Dasnois, and the offer of redeployment elsewhere in the newspaper group. Read more >>




Cape Times editor fired

Rod Baker

NEWSWATCH: Cape Times' editor Alide Dasnois has been fired, reports Mail & Guardian. Dasnois' removal appears to coincide with the publication of an article on Public Protector Thuli Madonsela's finding on fisheries minister Tina Joemat-Pettersson, reports IOL. Read more >>

SANEF condemns charges laid against Sunday Times by Sekunjalo Investments
Nkandla: Zuma's deafening silence

Anton Harber

Eastern Cape editor fails to appear in court
Doing an 'Nkandla' on the SABC

Ed Herbst

Sanef condemns alleged attempt to harass, intimidate editor
Marketing
Content never sleeps

Colleen Lewis

Your content marketing campaign is one element of your business that you won't have to put to bed during the silly season. Read more >>

Great lessons from today's great marketers

Chris Moerdyk

I have, over the past year, had some form of interaction with four people whom I believe to be among South Africa's greatest marketers. Read more >>

Digital marketing in automotive sector getting up to speed with trends

Michael Walker

Why oh why do corporates build marketing empires?

Rolf Akermann

Content marketing: Get a head (of content)

Athar Naser

POPI: The dawn of a new marketing era

Nick Durrant

Building ships for the future

Issued by Tag 8

Advertising
Nando's: Why no dinner, Sanral?
Nando's reckons Sanral could at least have taken us to dinner... Read more >>




Slim directs Star Sat launch spot

Issued by Egg Films

Sunu directs Flying Fish launch commercial

Issued by Egg Films

Millward Brown South Africa announces The Best Liked Ads for Q3 2013

Issued by Millward Brown

The future looks fortified - OwenKessel wins FUTURELIFE business

Issued by OwenKessel

Branding
Cultivating culture

Sean McCoy

Think of culture as the internal brand of a company. It's behaviour. And when that behaviour, those values and those attitudes are aligned with what the marketing campaigns are saying, that's a powerful package. Read more >>

Managing multiple brands

Anton Ressel

For many of us, nurturing and growing just one brand is enough to keep us busy 24/7, especially when thrown into the pot of operational issues, orders, financial recordkeeping, marketing, sales etc... Read more >>

Celebrating Madiba's legacy
Phat celebrates the life of an icon

Issued by Phat

Reflections on the life and times of former President Nelson Rolihlahla Mandela

Lorenzo Davids, Issued by The Community Chest of The Western Cape

Tribute to Dr Nelson Rolihlahla Mandela

Issued by MDDA

Cinema
Popcorn Cinema Advertising wins Sun City

Issued by Popcorn Cinema Advertising

CRM
CMS: should stand for Customer Management System

Richard Mullins

Many organisations in South Africa are still using legacy content management systems (CMSs) to run their digital properties, reasoning that the complexity and risk of migrating to a new platform outweighs the potential benefits. Read more >>

Yuppiechef creams customer service with common sense

Sindy Peters

Many a retailer will sing to the tune of "The customer is always right", but not a lot actually live the phrase, much less invest any time or innovation in it. Luckily for you and I, this age of short-term vision is drawing to a close. Read more >>

Sage Pastel honours its channel's top performers

Issued by Sage Pastel

CSI
On the Dot celebrates the festive season at Solomon's Haven

Issued by On the Dot

UCKG's Break the Silence. End the Violence campaign helps victims move beyond self-blame

Issued by Universal Church of the Kingdom of God

Design
Once upon an infographic...

Laura Chiweshe

The storytelling concept has been adapted by marketers in various ways in an attempt to capture the attention of an audience with very short attention spans, too much information to process and very little time to do it in. Read more >>

World Design Capital 2014 stamps have been selected
Following the competition to design stamps to commemorate World Design Capital 2014, the SA Post Office has announced the winner as Tammy Elliot, second is Lize-Marie Dreyer and third is Sean Creighton. Read more >>

The PG Bison 1.618 competition and awards launches the 2014 brief

Issued by Campbell + Campbell

Digital
New era in HR management through social media

James McKerrell

Social media and the proliferation of smart devices are sweeping in a new era in HR management, offering businesses an opportunity to engage with the market. Read more >>

Album apps the 'future of music'
The reduction in sales of CD music has been attributed to the emergence of downloadable digital music - and piracy. But will album apps take off in South Africa? Read more >>

Top labels bite dust, chain stores affects designers

Sandiso Ngubane

Food glorious food! SARIE launches first app
SteadiDrone wins 2013 Step-Up Technology Innovation awards

Issued by U-Start

Kauai inspires island life for all South Africans
KFC's digital menu network grows to over 5000 screens

Issued by One Digital Media

In digital marketing, success is knowing when to quit

Chanel Mackay, Issued by Acceleration Media

MINI wins fans with MINILECTRIX

Issued by Gloo

Publicis Groupe acquires leading digital marketing agency 'Synergize' in South Africa

Issued by Saatchi & Saatchi

Liquid Lemon connects Mr Price Home Online Shopping launch with social media

Issued by Liquid Lemon

Gloo continues to measure up

Issued by Gloo

Education & Training
Coconut headsets and other management delusions

Sid Peimer

The difference between an illusion and a delusion is this: when Usain Bolt broke the 100m and 200m world record, it looked as if he was jogging. That's an illusion. If you think you can beat his time, that's a delusion. Read more >>

South African lecturers should embrace social media

Natasha Madhav

According to a recent survey, South African lecturers must adapt to the changing environment of their students by meeting them where they are most comfortable - in the social media space. Read more >>

Damelin South Africa gets the thumbs-up for quality

Issued by Damelin

Events & Conferencing
Sandton welcomes the New Generation

Issued by New Generation

Rising Star, Nandi Mngoma looks back At 2013

Issued by ECHO Events and Conferences

Kardashian Beauty SA launch

Issued by Tungsten

Phat gets dirty and promotes unique triathlon challenge

Issued by Phat

10 RSVP essentials you should consider for every event

Issued by The RSVP Agency

Celebrate untapped rhythms at the Rhythm and Brews festival at Melrose Arch

Issued by Howard Music

Exhibitions
The Exhibitionist Cc wins Best Outdoor Stand award at EXSA 2013 for Sandvik Mining stand

Issued by The Exhibitionist

Global leader Reed Exhibitions partners with Thebe Exhibitions & Projects

Issued by Thebe Reed Exhibitions

MAN Truck & Bus at JIMS 2013

Issued by Tungsten

Penquin receives best outdoor stand award for the second time

Issued by Penquin Airtime

Media
Sanlam revamps Financial Journalism Awards
The Sanlam Awards for Excellence in Financial Journalism, which have opened for entries, have grouped next year's awards into platform neutral, platform specific and special awards. Read more >>

Mobile
Mobile: The store of the future

Danette Breitenbach

'2D is the opportunity to use data to communicate with the consumer on their smart phone. It is now viewed as part of our lives, mobility.' Read more >>

Mxit Brand Index: 30 November 2013
The latest Mxit Brand Index has been released, revealing the top South African brands on Mxit on 30 November 2013. Read more >>

Mxit joins the DMMA
OMG! Can all your customers see your impressive new tablet app?

Issued by Ole! Media

Choice and convenience over price - the new pulling powers in the omni-channel digital shopping age

Dr KF Lai, Issued by Mobile Marketing Association

Telmap hits 1,000,000 downloads in SA just in time for the festive season usage spike

Issued by Business Positioning Systems

Newspapers
Firing of Cape Times' editor raises eyebrows

Paul Vecchiatto

Independent News and Media chairman Dr Iqbal Survé has dismissed Cape Times editor Alide Dasnois with immediate effect‚ raising fresh questions around the independence of the group's print titles. Read more >>

OOH
Overhaul of Provantage's airport.tv comes with sophisticated changes, inside and out

Issued by Provantage

PR & Communications
Tips for web translation projects in 2014

Ian Henderson

With more than a third of the global population online, web content production is growing faster than ever and website translation increasingly features on executive agendas. Read more >>

2014 APEX Awards ready for entries
The annual APEX Awards, hosted by the Association for Communication and Advertising (ACA), have opened for 2014 entries. Read more >>

Johannesburg to host IPRA in 2015
Printing
3D printing to span multiple applications
A new research report indicates that the 3D printing market is expected to grow at a compound annual growth rate of 23% from 2013 to 2020 and reach $8.41 billion in 2020. Read more >>

Production
AFDA film and television graduates ready for new careers
The AFDA Film School annual award ceremony was held last week, honouring the best student films and television productions in various categories. Read more >>

Gearhouse continues to improve AV stockholding

Issued by Gearhouse SA

'Four Corners', directed by Ian Gabriel, scores IPA Best International Film nomination

Issued by Giant Films

Greatstock Motion shows Audi Quattro around South Africa

Issued by Greatstock

Research
SAARF RAMS fifth release out now
The fifth SAARF RAMS release for 2013 is out now - it covers adults aged 15 years and older, who are living in the nine provinces of South Africa during the period July-October 2013. The survey includes new populations. Read more >>

New research shows mobile purchases fall in volume, gain in value
MEF has completed its third annual mobile consumer survey of 10,000 respondents, across 13 countries including various African countries, to gather insights in to mobile consumer behaviour. Read more >>

SAARF's way forward
SAARF RAMS Dec 2013 - National listening levels
Recommendation for audience measurement in South Africa
Ettiene van den Berg to head up SAARF as interim CEO
TNS South Africa to welcome new CEO in 2014

Issued by TNS South Africa

A future-centric way of thinking

Issued by TNS South Africa

Retail
Rocket Creative boosts Philips in-store retail visibility

Issued by Rocket Creative

Sponsorship
EXP announces exciting changes for 2014

Issued by EXP

TV
Stories of SA's deaf will be 'heard' online
As more broadcasters look at online television as an alternative option, a whole new group of viewers previously left out of television is being targeted. Read more >>

Cape Town TV's fundraising telethon
Cape Town TV will be running a five-day phone-in telethon to raise funds for the non-profit television channel from 5-9 December. Read more >>


International

D&AD's White Pencil/The International Exchange (TIE) join forces, create 'social intrepreneurs'
LONDON, UK: Nominees get the chance to go on a groundbreaking NGO placement; fighting major obstacles faced by worldwide NGOs at a grassroots level. Read more >>

iBeacon reaches out to US Apple shoppers
SAN FRANCISCO, USA: Apple used freshly deployed iBeacon sensors to virtually - and personally - accompany iPhone, iPad or iPod-toting shoppers through its US stores. Read more >>

NSA tracks mobile phone locations worldwide: report
WASHINGTON, USA: The National Security Agency is collecting about 5bn records a day on the location of mobile phones around the world, The Washington Post reported, citing documents from US intelligence whistle-blower Edward Snowden. Read more >>

City's largest prostitution website 'paralysed' say police
Asia Pacific Awards deadline extended
Neville Brody selects new blood graduate to design 2013 D&AD Annual
Midas Awards World's Best Financial Advertising: 2013 Shortlist
Dubai Lynx opens for entries
First Russian smartphone launched in Moscow
Pearson buys language firm in Brazil
Grey opens new office in Berlin
RBS admits to decades of under-investment
France's low-cost Free offers 4G for free
'Cyber Monday' sales top USD2bn, boosted by mobile
Sony sells more than 2.1m PS4s
It's time to get your D&AD annual
Amazon's futuristic drone delivery plan
Police chief slams use of social media by Iranian officials

More International


Ornico new ad showcase

Television
Santam
Attacq
Shoprite
Moir's
Volkswagen

Radio
Panado
FNB
Vodacom
Timbercity
McDonalds



Galleries

Nelson Mandela Legacy Exhibition

More
ParkLife ft Seether

More

More galleries  


Government

Tax incentive for energy efficiency
Tax incentives are being introduced for businesses that can show measurable energy savings, the energy department has announced. Read more >>

Moody's confirms Sanral's negative outlook
Credit ratings agency Moody's has confirmed the South African National Roads Agency Limited's (Sanral) issuer ratings of Baa3/P-3 (global scale‚ local and foreign currency) and of A3.za (South African national scale) as well as the short-term issuer rating of P-2.za was affirmed. At the same time‚ Moody´s assigned a negative outlook. Read more >>

Kathrada, Proudly SA pay tribute to Madiba
Anti-apartheid activist Ahmed Kathrada and Proudly South African have joined the throngs of people mourning the passing of former President Nelson Mandela. Read more >>

Tribute from Mandela's former private secretary
Madiba inspiration behind SA's 2010 bid
Madiba's body moved to 1 Military Hospital
Textbooks not present in schools, report finds
Agri SA pays tribute to Madiba
2013 ANA results released
Joburg may call itself 'world class African city' after all
Honestly now - that Nkandla media leak... Who would you believe?

Rod Baker

Madonsela moves to plug report leaks
Long road to Nkandla cost R290m

Linda Ensor

Group says 20% of elephants will die in 10 years
Business has its work cut out on privacy law

Amanda Visser

Dipuo Peters in Madonsela's sights

Sipho Masombuka

Clerics call for e-toll resistance

Khulekani Magubane

The brave men who patrol Kruger Park
Consensus emerges on NDP implementation

More Government news


Lifestyle

Nominations for MK Awards 2014 announced
MK is back with the yearly MK Awards which honours South Africa's top musical talents. The nominations are divided into seven categories after which fans can vote for their favourites. The winners will be announced on 15 February 2014 at the iconic Pretoria State Theatre at an event where the who's who of the South African music world will gather. Read more >>

Taking a stand with Nik Rabinowitz

Ruth Cooper

It's been almost two years since likeable Cape Town comedian Nik Rabinowitz has performed at the Baxter Theatre and, as he mentioned, two years away from the stage equals a helluva lot of material - especially if you just so happen to live in this colourfully crazy country of ours. Read more >>

Mud will awaken the hero within

Daniel Dercksen

E-tolls and media fleets
Travel Europe and Britain in 2014

New accounts

  • Woolworths magazine goes digital with Snapplify - more info
  • Livewired PR wins The Menlyn - more info

More accounts  Submit a New account


People on the move

  • Ubank appoints new head of group strategy - more info
  • Wilhelm Fismer joins LIMBIK - more info
  • Poppy Evans joins COSMO as new fashion director - more info

More people  Submit a Person


Jobs offered

Web/App Designer - Bedfordview
Searching for a remarkable digital web/app designers. Send your portfolio. Read more >>


Junior - Mid PHP/MySQL Developer - Bedfordview
The company is searching for a passionate, driven and strong PHP and MySQL developer who understands OOP. Send your CV if you fit the requirements. Read more >>


Key Account Manager - Cape Town
Company: Dash of Lime Publisher Network (365 Digital (Pty) Ltd/Primedia Online (Pty) Ltd); www.dashoflime.co.za. Read more >>


Social and Marketing Intern - Cape Town
Primedia Online is a digital industry leader and part of the Primedia Group. We publish iafrica.com and are involved with digital advertising, ad operations and content marketing. Read more >>


Retail Account Manager - Johannesburg
Promise is searching for a highly competent retail account manager. Read more >>


C# Web Developer - Cape Town
Cape Town based publisher is looking for an experienced web developer with excellent C#, HTML, CSS, Javascript and SQL skills. Read more >>


National Sales Executive - Johannesburg
Brandtribe is looking for a senior sales executive with a proven track record who is based in Johannesburg and is looking for the freedom of a work-from-home position. Read more >>


Online Community Manager - Cape Town
Online community manager at Springleap - global design community platform. A unique opportunity to manage and help grow a global, fun and skilled community. Read more >>


Web Designer - Johannesburg
Talooma is looking for a talented web designer to join its team. Portfolio must be supplied. Read more >>

Global Recruitment Consultant - Cape Town
The Talent Boom is searching for a booming great recruitment consultant with awesome talent matching ability and top notch business development skills to work with clients across SA and worldwide. Read more >>

New Business Sales Executive - Cape Town
Scan Retail Solutions has an opportunity in Cape Town for a vibrant go-getter with a proven track record in sales, to source new business. Read more >>

Mobile Developer - Durban
DigitLab is a full-service social media and digital marketing agency is looking for a mobile developer to add to our awesome team! Read more >>

Web Developer - Durban
DigitLab is a full-service social media and digital marketing agency looking to hire a web developer to add to our awesome team. Read more >>

Junior Social Media Consultant - Kyalami
Interested in the world of digital marketing and social media? Do you have copywriting and social media experience? WSI is looking for an ambitious social media trainee. Read more >>

Mid/Senior Digital Designer - Sandton
We are a dynamic digital agency, based in Sandton, seeking a highly creative and self-motivated mid/senior digital designer for a full-time position. Read more >>

Junior Web Developer - Johannesburg
Work with a skilled group of developers and creatives in Hero's Johannesburg office. You will be responsible for building HTML and CSS templates, as well as maintaining client websites. Read more >>

Senior Digital Designer - Cape Town
iProspect is seeking an established senior designer to work in an evolving creative team on some top global brands. We need a talented designer with great communication skills. Read more >>

PHP Web Developer - Johannesburg
Grenade is currently looking for a middleweight PHP developer to join our team and work on client projects as well as our own exciting products. Read more >>

Writer - Publishing and Marketing - Durban
Excellent understanding and interest in the FMCG industry? Able to transform data into commentary to inform and inspire? If yes, then contact us about the writer position at Trade Intelligence. Read more >>

Administration/Account Manager - Cape Town
Firewater Light seeks a dynamic, motivated, proactive and assertive people person for a mid administration/account manager position in our Cape Town office. Read more >>

Sales Representative - Somerset West
International sales office for a Tanzanian tour operator is seeking a travel consultant/sales representative. Read more >>

German Speaking Sales Representative - Somerset West
International sales office for a Tanzanian tour operator is seeking a German speaking travel consultant/sales representative. Read more >>

Graphic/Digital Designer - Cape Town
Talented graphic/digital designer looking for a unique opportunity with an award winning global design startup? Springleap is hiring, and we're looking for you. Read more >>

Sales Executive - Johannesburg
An exciting opportunity to sell space in B2B publications to the mining and construction sectors that circulate not only in South Africa but in other countries on the continent. Read more >>

National Account Manager - Johannesburg, Centurion
Experienced national account manager required. Key areas of responsibility include interpretation of client briefs, management of team and providing strong client communication and administration services. Read more >>

Operations Executive - Cape Town
Vital Health Foods needs an operations executive with a Degree/ND in operations management and 10 years' production management experience in an FMCG/pharmaceutical environment. Read more >>

Senior Account Manager - Johannesburg
Account manager with +5 years' experience. Ability to both manage detail and see the big picture. Excellent organisational skills. Great presentation and writing skills. Read more >>

Graphic Designer - Johannesburg
Artifact Advertising is looking for talented graphic designer to join its team. Read more >>




New events to diarise

Sol Plaatje Institute for Media Leadership
Rhodes University - 3 Dec 2013 to 31 Jan 2014 Grahamstown

Cavendish Square Santa's Workshop
Cavendish Square - 6 Dec 2013 to 24 Dec 2013 Cape Town

Microsoft SharePoint Course
Multimedia Centre - 6 Jan 2014 to 5 Feb 2014 Boksburg,Pretoria,Cape Town,Durban,Sandton

Microsoft SQL Server
Multimedia Centre - 6 Jan 2014 to 5 Feb 2014 Cape Town,Durban,Sandton,Pretoria,Boksburg

Adobe Captivate Course
Multimedia Centre - 7 Jan 2014 to 25 Mar 2014 Sandton,Boksburg,Pretoria

Adobe Photoshop Course
Multimedia Centre - 9 Jan 2014 to 13 Feb 2014 Boksburg,Cape Town,Durban,Pretoria,Sandton

Adobe Illustrator Course
Multimedia Centre - 13 Jan 2014 to 25 Feb 2014 Boksburg,Cape Town,Durban,Pretoria,Sandton

Adobe InDesign
Multimedia Centre - 16 Jan 2014 to 28 Feb 2014 Boksburg,Cape Town,Durban,Pretoria,Sandton

The Magic of Feature Writing
Institute for the Advancement of Journalism - 20 Jan 2014 to 22 Jan 2014 Johannesburg

Adobe Dreamweaver Course
Multimedia Centre - 22 Jan 2014 to 18 Feb 2014 Boksburg,Cape Town,Durban,Pretoria,Sandton


Upcoming events

Professional Diploma in Digital Marketing - 9 Dec 2013 to 31 Jan 2014 Sandton,Cape Town,Johannesburg,
Fast track your career with the most desirable qualification in South Africa. The Diploma in Digital Marketing is internationally accredited and will give you the strategic edge in your career. Read more >>

Urban Rail Africa 2013
Informa Australia - 10 Dec 2013 to 11 Dec 2013 Cape Town

The Dealcloser™ Programme
Profit Re-Engineering - 10 Dec 2013 to 11 Dec 2013 Sandton

Rail Safety Africa 2013
Informa Australia - 12 Dec 2013 Cape Town

Soweto Festival of Light
Imagineering Corporation - 13 Dec 2013 to 22 Dec 2013 Soweto

Create Your Own Website
Profit Re-Engineering - 16 Dec 2013 to 18 Dec 2013 East London


Quotes

Leo Rosten
"We see things as we are, not as they are."
Nelson Mandela
"When a man has done what he considers to be his duty to his people and his country, he can rest in peace."
Anne Frank
"The final forming of a person's character lies in their own hands."
Louis Pasteur
"Fortune favors the prepared mind."
Soren Kierkegaard
"Life is not a problem to be solved, but a reality to be experienced."

More quotes  Submit a Quote




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