| 7 Oct 2013 |
| Marketing & Media South Africa | Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, OOH, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, SABS Design Institute, Sales, Sponsorship, TEDxCapeTown, Times Press Ad Challenge, Trends, TV, Youth Marketing, 2012 Design Indaba |
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SA's top brands on Mxit The latest Mxit Brand Index has been released, revealing the top South African brands on Mxit on 30 September 2013, and Alan Knott-Craig‚ Cell C's chief executive‚ has something to say about Icasa's mobile termination rates announcement which should see, thank goodness, a much lower mobile termination rate (MTR) to 10c by 2016. Ness Garcia gives us the five main reasons why businesses use blogs to market online, while Paul Divall makes the case for why managing media assets is critical in digital broadcasting. Chemory Gunko takes a look at brand building for the internet and makes the point that brand building for the internet is about... well, you'll just have to read the article. All is revealed: the DA has admitted that it put up the Gauteng billboards with the message "E-tolls. Proudly brought to you by the ANC." And the ANC is rather miffed. The DA's Gauteng premier candidate Mmusi Maimane has pointed out, not unreasonably however, that e-tolls are an all-ANC affair, so what's the beef? Finally, we're going for a new look, so, thanks to all who gave feedback during our client reader survey. We listened and are thrilled to be able to offer you an exclusive preview of the results at new.bizcommunity.com. We value your opinion so, if you have a chance, please let us know what you think via feedback@bizcommunity.com. Rod Baker, Content Director (@Bizcommunity, @Biz_Marketing)PS Take a look at the latest ads in the Ornico ad showcase.Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news and event invitations to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".Weekly top stories
 | [Ness Garcia] Businesses use blogs to market for many different reasons. Here are the five main ones. Read more >> |
 | The winners of the inaugural Times Press Challenge were announced recently at a cocktail event during Creative Week Cape Town. Read more >> |
 | The latest Mxit Brand Index has been released, revealing the top South African brands on Mxit on 30 September 2013. Read more >> |
 | [Chemory Gunko] In a world of print magazine ads, television commercials and billboards, what the face of your brand looked like was more important than just about anything. Read more >> |
 | One of South Africa's favourite Quick Service Restaurant brands is giving up its most valuable asset in an unprecedented move to highlight the plight of hungry children in the country. Read more >> |
 | [Lauren Frizelle] Confound it! We know about clothing and luxury goods, but apparently now you can get counterfeit anything - prescription drugs, alcohol and even chocolate. Read more >> |
 | [Warren Cornelius] With social media continuously growing and companies spending exorbitant budgets on increasing their social following, there's a need to convert fans and followers into subscribers. There's no point in having 300,000 Facebook fans if you're not engaging with them on a regular basis through email, one of the highest ROI channels. Read more >> |
 | A recent survey indicates there is a pressing need for a skills upgrade in the marketing industry. Read more >> |
 | Bookings have opened for the 2013 MPASA PICA Awards, which take place on Thursday, 14 November 2013 at Emperor's Palace. Read more >> |
 | [Rod Baker] NEWSWATCH: ENCA (and Mail & Guardian - on the receiving end) report the Guptas are suing M&G and Sunday Times for R500m; meanwhile, a senior air force officer (suspended), says Zuma was involved in Guptagate, reports Mail & Guardian. Read more >> |
 | When Vodacom finishes buying Neotel, SA might finally have SNO for Christmas. It's an old joke from the days when the so-called second network operator (SNO) was announced, oh, somewhere in the mists of time, or 2003. Read more >> |
 | [Thabiso Mochiko] Mobile voice calls are set to drop after the Independent Communications Authority of SA (Icasa) said it would lower the mobile termination rate (MTR) to 10c by 2016. Read more >> |
 | [Anton Harber] Who still takes three pages in the newspaper for their financial statements? The newspaper does, of course - and sometimes the statements contain nuggets of more interesting information - not strictly financial. Read more >> |
 | Companies that still believe they can ignore social media in their communications strategies are likely to fail, says Thomas Crampton, Asia Pacific head of Social@Ogilvy. Read more >> |
 | [Linda Botha] Biblical Moses depicted with horns and Valentine's Day in Japan both have a common cause. In an industry where meaning can be warped by inaccuracy, anything can happen - and sometimes does. Read more >> |
 | They may be at the top of their game, leaders in their field, some are loudmouths, others seem larger than life, but can South Africa's most talked about personalities handle the hot seat for a three-hour talk show? Read more >> |
 | [Juliette Attwell] I am often asked how long I think is appropriate to remain in a job and what looks good or bad on your CV. This week we answer a snippet of that question as well as giving another reader some advice on a few good design schools to look at. Read more >> |
 | [Catherine Wijnberg] Love it or hate it, the BEE Code it is here to stay. As business leaders, we need strategies that make the Code work for our organisations, and just as importantly, work to make a real difference to the country. Read more >> |
Michael Baretta, the brains behind the highly successful "CAN DO! Trekking for Trash" campaign, has launched [dot]GOOD Sponsorship and Marketing, a niche social-cause marketing agency. Read more >>
 | Cell C has worked closely with its agency to develop a series of television, print and radio spots that will give life to the launch of its summer campaign, 'Believe'. (video) Read more >> |
BERLIN, GERMANY: A rush of publishing start-ups and ever new ways to lure readers in an industry with Amazon breathing down its neck will be a central theme at the world's biggest book fair, opening in Germany on Wednesday. Read more >>
 | HANOI, VIETNAM: As news emerged of the death of Vietnam's legendary General Vo Nguyen Giap, most journalists were forced to stay silent, leaving the landmark event to be revealed by the country's swelling ranks of Internet users. Read more >> |
 | SAN FRANCISCO, USA: Software company Adobe Systems on Thursday (3 October) warned that hackers breached its defences and stole source code along with credit card numbers and other information relating to nearly three million customers. Read more >> |
More International
 | MWEB Entrepreneur zone recently met with Daniel Guasco, joint-CEO of Groupon South Africa, to chat about his entrepreneurial success story, and how Groupon gained presence in South Africa. Read more >> |
| | Television | Volkswagen Tiguan | South Africa | Coca Cola | Cape Town Fish Market | ABSA |
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| Radio | Outsurance | Maxidor | Minolta | Eset Smart Security | Bridgestone |
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The billboards erected along Johannesburg's highways next to e-toll gantries were commissioned by the Democratic Alliance, the party said on Sunday. Read more >>
 | The Independent Communications Authority of South Africa has made its determinations on the future of both mobile and fixed termination rates for the next three years, based on a review of industry conditions. Read more >> |
 | [Samuel Mungadze and Andiswa Maqutu] The Gauteng education department has embarked on an ambitious plan of creating digital classrooms which will see pupils receiving tablets and smartphones by the beginning of next year. Read more >> |
More Government news
 | [Henrie Geyser: motoring editor] The new 3 Series Grand Turismo is the newest addition to BMW's popular 3-Series range and besides the fact that is more spacious than the rest of the clan it also comes in a rather peculiarly striking wrapping not unlike that of the rather weird-looking X6. Read more >> |
 | [Daniel Dercksen] The afterlife had never been more alive than in the hilarious RIPD. For those who are not familiar with a series of Dark Horse graphic novels from Peter M Lenkov, RIPD refers to the otherworldly Rest in Peace Department, where two cops are dispatched to protect and serve the living from an increasingly destructive array of creatures who refuse to move peacefully into the afterlife. Read more >> |
 Castle Lite appoints Liquorice Johannesburg - more info FIVESTAR PR to launch The Light House Boutique Suites in Paarl - more info Macmillan SA digitally publish with Snapplify - more info
brandhouse appoints new field sales director - more info Morvite appoints new senior brand manager - more info Jungle Oats appoints new senior brand manager - more info Paarl Media appoints Bradley Meyers as company secretary - more info
 | Rare opportunity to join a strong team and lead the brand architecture and CI on a leading financial services brand. Read more >> |
 | Head of financial services marketing. Leading BEE financial services company seeks a candidate with extensive banking, investment or insurance experience. Read more >> |
 | Digital designer opportunity on diverse portfolio of brands within growing integrated agency. Read more >> |
 | Bizcommunity.com is employing. We are looking for a talented and motivated individual who has a solid sales track record. Read more >> |
 | We are looking for a support technician who together with the support assistant, is responsible for ensuring internal and external ticket requests and queries etc. Read more >> |
 | Stunning opportunity for a very experienced Creative Director (Art Based) to join a successful agency in Doha, Qatar. Excellent salary package and benefits. Read more >> |
| Leading international advertising agency urgently looking for experienced retail account director. Read more >> |
| Specialist retail and mass market agency is looking for an account director to run a busy retail account in Johannesburg. Read more >> |
| Leading Cape Town agency is looking for a bright and talented account manager with three+ years above-the-line advertising agency experience. Read more >> |
| Leading Cape Town agency is looking for an account manager with at least three years in a client service role to work on a motoring account. Read more >> |
| Top Cape Town advertising agency is looking for an account director to work on a motoring account Read more >> |
| Intimate and inspiring design and ideas agency is looking for an account manager with two years below the line advertising agency experience. Read more >> |
 | A global exhibitions and events service provider is looking for a graphic designer to facilitate corporate and high-end exhibition design faculties. Read more >> |
| Digital traffic manager opportunity at Promise Digital. Read more >> |
Wonderful opportunity for Middleweight Art Director to work as part of a dynamic team on a large, busy Retail Account. Your career salary and change to grow. Read more >>Fleet Street Publications is looking to recruit an enthusiastic online marketer with social media experience. The successful candidate will have direct marketing, analytical and project management skills. Read more >>Print and electronic media publisher of four leading trade and technical magazines, based in Muldersdrift area, seeks junior assistant editor/technology journalist. Training and mentorship provided. Read more >>The candidate should have at least one year's experience in database cleanup, as well as researching companies. Excel experience essential. Read more >>We're looking for an experienced, professional, dynamic and highly strategic PR account manager to be part of our digital agency based in Johannesburg. Read more >>We're looking for a social media obsessed individual with experience and passion for blogging/micro-blogging to grow our clients communities by driving engagement on their social media platforms. Read more >>Copywriter Xhosa Language and English. Top job for talented writer with three to five years Agency copy experience. Excellent wordsmith with good portfolio. Cape Town resident. Read more >>Exciting position for Senior Writer to join as CD copy on larger varied account. 120 years ad agency experience in Copywriting. Retail or FMCG experience preferred. Read more >>Oxford University Press ORBIS Divison, seeks a publisher in its publishing department, based in the Cape Town area. Read more >>Oxford University Press ORBIS Divison, seeks a managing editor in its publishing department, based in the Cape Town area. Read more >>Bizcommunity.com is employing. We are looking for a talented and motivated individual who has a solid sales track record. Read more >>Finance Group Manager for a leading global private TV broadcast firm expanding operations across Africa, having 10-12 years of financial management experience in a medium to large sized corporate. Read more >>As part of our UX team, you'll be heavily involved in the design process, all the way from concept through to seeing it used by thousands of people worldwide. Read more >>Design agency in Parkhurst needs a cross-over designer to join the busy studio. That means you love both print and digital and are comfortable with both. Read more >>We are looking for a passionate and vibrant marketing assistant for our online endeavours. This person will be responsible for all online, digital and social media platforms. Read more >>
Touchvision and visual impact invite you to explore high resolution workflow with AJA, Sony, Fujinon, Adobe and Assimilate. Johannesburg. 8 October. www.touchvision.co.za/events/aja to register. Read more >>The most sought after qualification in marketing in South Africa. Companies like MTN, Nedbank, Old Mutual, FNB and Liberty Life have sent their staff on our course. Read more >>
Touchvision and visual impact invite you to explore high resolution workflow with AJA, Sony, Fujinon, Adobe and Assimilate. Johannesburg. 8 October. www.touchvision.co.za/events/aja to register. Read more >>This is the largest broadband conference in SA with over 1,600 delegates in attendance in 2012. It attracts all the CEOs and top speakers within the telecommunications industry. Read more >>The most sought after qualification in marketing in South Africa. Companies like MTN, Nedbank, Old Mutual, FNB and Liberty Life have sent their staff on our course. Read more >>The most sought after qualification in marketing in South Africa. Companies like MTN, Nedbank, Old Mutual, FNB and Liberty Life have sent their staff on our course. Read more >>Thomas Huxley "It is not who is right, but what is right, that is of importance. (via Brainy Quote)"
John Fowles "The most important questions in life can never be answered by anyone except oneself. (via Brainy Quote)"
Dag Hammarskjold "Life only demands from you the strength you possess. Only one feat is possible - not to have run away. (via The Quotations Page)"
Elizabeth Bowen "One can live in the shadow of an idea without grasping it. (via Brainy Quote)"
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| The following companies have opened press offices on Bizcommunity.com! Lavish Projects is a multi-faceted business which focuses on connecting and developing professionals. This is achieved by managing events and polishing staff via specific training. Media24 is Africa's leading publishing group and offers information and entertainment 24 hours a day. The group has interests in newspapers, magazines, internet businesses, e-commerce, book publishing, printing plants and distribution companies.
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