A last look at Design Indaba Today sees another pair of Terry Levin's report-backs on Design Indaba, in which she shows how David Adjaye is shining the light, and you can read the second part of Design in context. On the youth marketing front, Veli Dlamini reckons that youth marketing needs to be practical not theoretical. As he says, when people love a brand's personality, price becomes the last thing they focus on when buying a product. And the show goes on at the SABC, where Hlaudi Motsoeneng, formerly acting COO, and then removed from the position, is now back. It appears he's weathered the storm... for now. Chantel Botha discusses the rules of the new conversation economy. She reckons it's been a case of marketers and brands telling consumers what they need, why they need it and what would be a reasonable price to pay to satisfy the need. Perhaps things are changing, however. And finally, be sure to get the podcast of our latest Biz Takeouts show to find out more about specialist based consulting agency, Fast & Remarkable. Rod Baker: Content DirectorPS Take a look at the latest Ornico ad showcase. Responses to this column welcomed in our ed's column archive. Send all your South African marketing and media news to marketingnews@bizcommunity.com, exclusive contributor pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com; also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Don't forget to follow @Bizcommunity on Twitter and join us on Facebook!Top stories
 Listen to the podcast of last week's Biz Takeouts Marketing & Media radio show, which airs every Thursday from 5-6pm streamed live via 2oceansVibe Radio, to find out more about specialist based consulting agency, Fast & Remarkable. [twitterfall] Read more >>
 [Terry Levin] The last week in February has become synonymous with the Design Indaba Conference, the event held at the Cape Town International Convention Centre (CTICC) as an annual showcase for the superheroes of global design thinking. Read more >>
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 [Terry Levin] The human UI (or the interface where the human body meets machine) made quite a few appearances on the first day of Design Indaba 2013 conference which took place at the Cape Town International Convention Centre (CTICC).[video] Read more >>
 [Terry Levin] Context could be said to have emerged as an underlying theme of day two of Design Indaba 2013, which took place at the Cape Town International Convention Centre (CTICC). Read more >>
 [Terry Levin] Stuck away at the far end of Africa, Design Indaba provides some much-needed perspective on our craft. Nothing replenishes a jaded inspiration better than an annual shot of pure cultural energy from New York's design elite. Read more >>
 [Terry Levin] Back on the DI stage after seven years, David Adjaye shared his story ... born in Dar es Salaam to a Diplomat father, he was brought up to be a professional in the world. Read more >>
 [Samantha Wright] It'll likely upset a host of marketing folk who feel like they've discovered the next big thing, but let's be honest, content marketing isn't anything new. Read more >>
 [Issued by Openfield] Meagan Sickle has been promoted to PR and Media Director at Openfield Marketing and will be responsible for managing the PR and media strategy across the client portfolios, including Engen, Gary Player Invitational, Klipdrift, Fine Brandy.By Design and Oude Meester. Read more >> visit press office >>
[Issued by FoxP2] FoxP2 has been honoured as a global winner at Diageo's Marketing Brilliance Awards. FoxP2 won in the category of Best Responsible Drinking for the brandhouse Drive Dry campaign. Read more >> visit press office >>
[Issued by XP Squared] While many people might be under the assumption that the experiential marketing process is as simple as placing a few sales savvy representatives at a brand exhibition and allowing them to do the rest, leading experiential marketing companies know that the procedure involved is in fact far more complicated. Read more >> visit press office >>
 Full-service agency MorrisJones announced today that based on the success of its skills repatriation initiative Homecoming Revolution, co-founder and executive creative director, Angel Jones, will leave the agency to focus on creating a commercial arm for the brand and expanding into the rest of Africa. (video) Read more >>
 A new agency, Mojo MotherRussia, has been formed with the merger of Morrisjones and 76 MotherRussia, through a purchase of 60% of Morrisjones. Read more >>
 Public broadcaster SABC 2 launches its new on-air identity today as part of the channel's major brand refresh. Along with the new look comes a new focus for the channel which aims to inform all of its programming, public interactions and CSI initiatives; these are the six pillars: family, identity, health, education, jobs & careers, and world exposure. Read more >>
 [Issued by 34] It's vital in the mix to deliver powerful consumer engagements that align with the client's brand promise. Towards this end, 34Group has launched their own label delivery arm, 34Urban in partnership with Urban Striker. Read more >> visit press office >>
 [Issued by Rocket Creative] The Style Tech team has developed and launched a new user-friendly website for their unique display and presentation system, opting for a more functional site with fewer design bells and whistles, focussing on the crucial model options, specifications, enquiry systems, etc. Read more >> visit press office >>
 [Issued by Wrappa Branding and Design] Wrappa was approached by TOPS at SPAR - the headline sponsor - to coordinate and implement the VIP Lounge brand and entertainment logistics, as well as the design, production and build of the TOPS at SPAR exhibition stand at the TOPS Gugulethu Wine Festival 2012 in May 2012. Read more >> visit press office >>
[Issued by Wrappa Branding and Design] An exhibition is a great place to grow your business. When it comes to wine branding and brand identity, the task is to build a wine stand that stands out. Read more >> visit press office >>
 [Issued by Mango Moon] Mango Moon, one of South Africa's specialist branded magnetic product manufacturer recently developed an exciting range of magnetic children's games in conjunction with Sunrise Productions, creators of Jungle Beat, Bokkie, Sharky and Zac. Read more >> visit press office >>
 [Issued by HDI Youth Marketeers] 11-year-old Kyle Rees from Richards Bay - "A little boy with the gentlest eyes", according to Pick n Pay School Club Regional Manager Chantel Gregersen - has been named a School Club Hero this February. Read more >> visit press office >>
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 [Issued by Universal Church of the Kingdom of God] During February, the Universal Church of the Kingdom of God's Youth Power Group's national "Say NO to Bullying" campaign highlighted the dangerous consequences of bullying and gave young people knowledge, insights and skills empowering them to stand up against this prevalent form of abuse. Read more >> visit press office >>
 [Issued by IDESO] Product design consultancy, Ideso, has been ranked 11th in the Red Dot design ranking for 2012 as one of the most innovative design studios in the world. The Red Dot design awards can be seen as the "Oscars" of the design world. Read more >> visit press office >>
 [Gerhard Painter, Issued by Luma] So how do aspiring animators get the edge on their competition, and learn to master their skills? Read more >> visit press office >>
 [Issued by The SpaceStation] The Health24 portal has received a relaunch facelift to provide additional editorial tools, multimedia and a focus on interactive elements for users. Read more >> visit press office >>
[Issued by World Wide Creative] After the popular December session featuring the leading online shopping sites, Heavy Chef is bringing the Johannesburg community some of the e-commerce experts to tackle this progressive sector. Read more >> visit press office >>
 [Issued by Techsys] Techsys Digital is proud to launch a fashion forward jQuery "Denim Nation" e-magazine for Donna Claire and Foschini. The magazine showcases thirteen interactive pages of the latest in winter denim trends. Read more >> visit press office >>
[Issued by ClickMaven] If you thought that blogging is not for your business, think again. It may very well be something your customers want and it can help to boost your reputation as well as your own SEO. Read more >> visit press office >>
[Issued by GraphicMail] The Global ESP looks back at the success of its beginner's digital marketing course in the run up to the launch of its advanced email and mobile emarketing courses. Read more >> visit press office >>
[Issued by DQ&A Media Group] The Dutch government applies the ePrivacy directive set by the European Commission by the means of explicit consent for cookies. This explicit consent meant that before entering a website, users had to accept all cookies or else not get access to the website content, which led to a lot of complaints. Read more >> visit press office >>
 [Issued by The SpaceStation] Leading digital media sales agency, The SpaceStation, has been appointed to represent ESPN as its sales agency in sub-Saharan Africa. This makes them the biggest provider of digital advertising sales to a sporting audience in SA. Read more >> visit press office >>
[Issued by Talooma] Talooma has added another website to their design portfolio. Their designers worked closely with Upstream, a smokehouse and pack-house business based in Kya Sands, Johannesburg, in order to achieve the best possible solution. Read more >> visit press office >>
 [Issued by Amorphous] Amorphous, a digital corporate communications company owned by The Times Media Group, has developed a business tool that provides users with detailed demographics and other key business information about the residents in any location around South Africa. Read more >> visit press office >>
[Saskia Delfgaauw, Issued by DQ&A Media Group] DoubleClick Bid Manager is a next-generation demand-side-platform (DSP) and promises greater transparency and performance in media buying across ad exchanges. Read more >> visit press office >>
[Issued by Blue Magnet Digital Solutions] Can your opinions and negative comments about individuals, companies and brands that you post on Twitter and other social media platforms hurt you - legally speaking? Read more >> visit press office >>
 [Issued by Africa Media Online] The Digital Campus: A digital training event for Picture Professionals - including designers, picture researchers and picture buyers. Read more >> visit press office >>
[Issued by USB-ED] USB Executive Development (USB-ED), the public executive development and training company of the University of Stellenbosch Business School (USB), was awarded the PMR.africa Diamond Arrow Award at a recent Leaders and Achievers Awards function in Johannesburg. Read more >> visit press office >>
[Issued by UCT Graduate School of Business] The UCT Graduate School of Business has updated its flagship leadership programme for new managers to be more relevant and fit for the future. Read more >> visit press office >>
[Issued by Intec College] Want to study towards an employer-recognised qualification, but don't have the finances? INTEC has the answer. They will be awarding bursaries worth R250 000 to students for the next two months. Read more >> visit press office >>
 [Issued by Blue Moon] The evening of 19 February saw the launch of the new line-up and revamped SABC 1 programming showcased at the glamorous 1UP SABC1 Supreme event, produced by Blue Moon. Read more >> visit press office >>
 [Issued by Collyer Lessick & Associates] The popular Boardwalk Casino and Entertainment World is situated in the picturesque Eastern Cape in Port Elizabeth next to the Nelson Mandela Bay beachfront. The Boardwalk recently launched their new hotel, spa and international convention Centre, which is part of the Sun International Group of South Africa. Read more >> visit press office >>
[Issued by Epic Communications] For those in need of a little 'Food for Thought', Tannie Evita Bezuidenhout - the most famous woman in South Africa - and Pieter-Dirk Uys pair up to provide a stimulating evening of thought-provoking prose, good food and wine, all in support of FoodBank South Africa and The Darling Trust. Read more >> visit press office >>
 [Issued by FSD] Brands aiming for maximum visual appeal, whilst remaining sustainable during repeat large-format indoor events, will find it difficult to look beyond the modularity and environmentally-friendly benefits FSD (Full Stretch Display) delivers in terms of fabric tension display solutions. Read more >> visit press office >>
 [Issued by The Wedding Group] The Wedding Expo Cake Challenge is looking for "the best cake in 2013" and has secured cake specialists to help find it. Read more >> visit press office >>
 [Issued by Thebe Exhibitions] Thebe Exhibitions and Projects has announced the launch of the BRICS Trade Exchange, an exhibition aimed at highlighting new business opportunities between the BRICS countries, to be held at the Sandton Convention Centre in Johannesburg from 16-18 October 2013. Read more >> visit press office >>
 [Issued by Nightjar Travel] Nightjar Travel recently launched their South African Adventurer of the Year competition. They are looking to recognise top adventure exploits during the year ending March 2013. Read more >> visit press office >>
 [Issued by New Media] Eat Out is inviting its audience of food lovers to have a say in the next step of the brand's evolution, through an online survey initiated by New Media, the company behind the Eat Out brand. Read more >> visit press office >>
 [Issued by Business and Arts South Africa] The Business Day BASA Awards, supported by Anglo American, are the only awards celebrating the varied ways that business partners with the arts in South Africa - and entry to the 2013 awards is now open. Read more >> visit press office >>
[Tony Sousa, Issued by Acceleration Media] The world of media is changing at an unprecedented rate as technology disrupts the established business models for publishing and advertising, and as consumers change the ways in which they consume information, services and entertainment. Read more >> visit press office >>
 [Angus Robinson] These daily updates are going to give a snapshot of some of the highlights I have been exposed to at the Mobile World Congress 2013. The first thing to note about this year's MWC is the new venue. There was no way the original venue could handle the incredible growth that this industry is projecting. Read more >>
 [Angus Robinson] Day two of the Mobile World Congress included a more detailed look at the industry drivers, emerging markets, mobile marketing by big brands and the new generation of operating systems. (video) Read more >>
 [Angus Robinson] As the Mobile World Congress heads past its halfway mark, the conference content gets more focused and specialised. The stream that seemed to interest a lot more people than the auditorium could handle was the mobile location (and social) presentation and panel discussions. Read more >>
 [Angus Robinson] As with many conferences that last for a couple of days, the graveyard shifts are hellishly painful for both presenters and attendees. Yesterday was very different as thankfully the final day of the Mobile World Congress 2013 produced some of the best presentations and panel discussions with opinionated, smart and eloquent people on stage. Read more >>
 [Issued by MobiMedia] As strategic consulting partners to Yookos, MobiMedia assisted with the conceptualisation of the mobile strategy for the organisation, including collaboration on the design and implementation of the mobile site. Read more >> visit press office >>
 [Issued by Tractor Outdoor] Located on the extremely busy Marine Drive, this site measures over 350 square metres and is uniquely designed to fit its location. Read more >> visit press office >>
 [Issued by Tag 8 Media] Clinique have made skincare as easy as 1, 2, 3 with their revolutionary 3-Step skincare programme. They've made testing your skin for impurities just as easy with their unique Tape Test. Read more >> visit press office >>
 [Issued by Alliance Media] Last week saw Alliance Media Kenya, part of the Alliance Media Group, partnering with Visa to launch the their co-branded campaign with Shell. Read more >> visit press office >>
[Issued by Lange 360] In the wake of both President Zuma and President Obama's state of the nations addresses last week, its evident that most political and corporate leaders worldwide think they are good when it comes to their ability to communicate. Read more >> visit press office >>
[Issued by Epic Communications] Epic Communications, a leading independent PR and strategic communications agency, has secured two new clients operating in the telecommunications and import facilitation space respectively. Read more >> visit press office >>
 [Issued by XP Squared] Leading experiential marketing company XP Squared (XP²) was recently chosen to manage the experiential campaign for the launch of Canderel Green with Stevia. Read more >> visit press office >>
 [Issued by Expanding Branding] Formerly well known for in-store media, Expanding Branding has reinvented itself in the experiential sampling and promotions space to tackle the core issues that clients are now seeking. Read more >> visit press office >>
[Issued by OFM Radio] Want some great tunes to go with your weekends in March? What better way than to celebrate with some of the biggest bands in the world? Read more >> visit press office >>
[Issued by Recruiter Plus] Recruiter+, the ultimate recruitment management system for the recruitment industry in South Africa, has just launched several exciting new features. Read more >> visit press office >>
 [Issued by Millward Brown] Millward Brown, a global leader in brand, media and communications research, has jointly announced the appointment of Soumya Saklani to the position of Managing Director, Millward Brown Sub Saharan Africa and Chris Githaiga as Managing Director Millward Brown East Africa. Read more >> visit press office >>
 [Issued by ClickMaven] Calculating your Cost Per Acquisition (CPA) is one thing, but reducing it requires another set of skills altogether. Here are some tips to drive your CPA down and your ROI up. Read more >> visit press office >>
 [Rod Baker] NEWSWATCH: According to The New Age, Hlaudi Motsoeneng, who was acting COO of the SABC, and then wasn't, is now again back in the position... So there's the SABC again, making the news instead of reporting it. And on a quieter note, there's a new editor for Afrikaans Sunday newspaper Rapport, reports IOL. Read more >>
 [Issued by Student Brands] Online student portal and youth marketing consultancy, Student Brands, is proud to announce that it has partnered with Careers Inc., leading career development specialists for the youth market, incorporating corporate sponsorship and social investment programmes through vocational guidance workshops. Read more >> visit press office >>
[Issued by Student Brands] Student Brands has recently announced a partnership with School Media and Happy Go Social as part of its initiative to expand its reach and generate greater exposure for the brands it represents. Read more >> visit press office >>
 WASHINGTON DC, US: NAB Show has announced it is launching SPROCKIT, a new program that will give 10 market-ready start-up companies the opportunity to present their product or service directly to influencers in media and entertainment. Read more >>
 ROME, ITALY: Register before 7 March for the magazine world's flagship international event to benefit from our discounted early bird rate. Read more >>
 NEW YORK, US: New York Festivals International Advertising Awards, now in its 56th year, announced four additional appointments to the 2013 Executive Jury. Read more >>
More International...
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 President Jacob Zuma says the funds allocated to healthcare in the national budget show government's commitment to improving the quality of health services provided to all South Africans. Read more >>
 [Linda Ensor] Trade and Industry Minister Rob Davies has asked the National Consumer Commission to conduct an urgent investigation into the incorrect labelling of meat products‚ which has been a source of "alarm and panic" for consumers after researchers showed that some meat products such as mince and sausages contained other unlabelled varieties of meat. Read more >>
 [Angus Macmillan] It's bad news yet again for drinkers and smokers‚ but certainly not unexpected news as the annual rise in so-called "sin taxes" is as predictable as the sunrise. Read more >>
More Government news...
 [Henrie Geyser: motoring editor] Local new vehicle sales lost some momentum in February with a gain of only 1.6% over February last year but exports rocketed 22.4% higher than the previous year. While local sales were only up 832 vehicles to 53,220, exports increased by 5,057 to 27,611. Read more >>
 [Henrie Geyser: motoring editor] Ford has refreshed and reshuffled its impressive pack of Fiestas, dropping the 1.6 Ambiente and 1.6 Titanium and introducing three new engines with a baby 1.0-litre turning out to be the star of the show. Read more >>
More Motoring news...
 If not, why not...? capture the unique moments that make life precious and stand a chance to win €2,000. Read more >>
More Travel news...
 [Nina Timm] Goat's cheese is my new favourite ingredient. These tasty tarts not only require very little baking, but they are also gluten-free, which to me makes this a winning recipe. Read more >>
 The Flamjangled Tea Party, a hypnotic three-day outdoor festival in which the freedom of expression forms an alternate reality, is for those sharing the delights of art, music, dance, and madness. Tea Party festival-goers are encouraged to showcase their eccentricity through philosophies, clothing, sculptures, over-the-top theatrics and whatever else tickles their fancy. Read more >>
 There will be a host of musical experiences at the 2013 Design Indaba, to be held from 27 February to 1 March, 2013, at a variety of venues. There will be 32 artists and 10 shows at eight venues in what the organisers are describing as "a musical tour" of Cape Town. Read more >>
More BizLounge news...
- Black Box Entertainment appointed by the National Dept of Energy - more info
- Three new community radio stations for The Media Connection - more info
- Paddington Station PR appointed by KGB Vodka range - more info
- Rocketseed wins City of Tshwane - more info
- New appointments at Ogilvy Public Relations - more info
- Openfield Marketing's new appointment - more info
- New sales executive appointed at NAB - more info
- Two new appointments at TBWA\Hunt\Lascaris - more info
- New appointments at Strike Productions - more info
 We are on the hunt for an experienced and knowledgeable technical writer. This person will be responsible for writing online content for a variety of IT companies Read more >>
 Our Johannesburg Office is looking for fulltime and freelance 3D generalists and motion graphics artists with a flair for aftereffects.
For more information about the company, visit our website. Read more >>
 We're looking for a superstar PR account manager to join our small specialist team working on clients in business, CSI and lifestyle sectors. Read more >>
 Rogue Brand Agency is looking for the next up and coming account manager to join our vibrant family. Read more >>
Temporary receptionist required for period of 4 months. Read more >>You will be in charge of the digital gateways into Hollard, the "go to" for all things web and mobile. Make sure you have a sound strategic and technical background. Read more >>Look after all internal client relationships (product owners, business units). Execute the digital strategy and create/manage project roadmaps for key insurance brands, retail brands and internal business units. Read more >>Max My Ride Magazine is looking for a distribution and subscription sales consultant to increase the stockist of the magazine. Can you sell ice to an Eskimo? Let's see! Read more >>Do you want to be the next Jeremy Clarkson, James May or Richard Hammond? Then this job is for you! Max My Ride magazine is looking for a junior writer. Read more >>We would like to grow our SEO department and are looking for vibrant, experienced and forward thinking candidates with two+ years experience in the online arena. Read more >>Top group account director for large account. Minimum eight years client service in an ABTL well known agency.
Wonderful opportunity for career minded candidates with leading ad agency Read more >>Do you want to design with the biggest entertainment brands in the world including Batman, Superman, Transformers and My Little Pony. Do you want to join a world recognised company. Read more >>Cape Town Tourism seeks a suitably qualified sales representative, to sell and secure maximum sales profitability by effectively selling advertising space in the Cape Town Tourism Visitors Guide for 2014. Read more >>Cape Town Tourism seeks a suitably qualified editor, to set content direction of the official Cape Town Tourism Visitors Guide, in conjunction with the PR/communications manager. Read more >>Top strategic communication and design agency looking for a proofreader/sub-editor with corporate reporting experience. Join this dynamic team known for creating meaning from information and substance from stuff. Read more >>
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- Brand Oscar in crisis - realtime lessons/insight PRISA - Cape Town, 6 March
- Wine Diva Club - Tasting and networking event Wine Diva - Centurion, 7 March
- MBA Information Session Business School Netherlands - Cape Town, 7 March
- Sales Training/Workshops About Attitude Training - Cape Town, 7 March
- Call Out - Audience Development Workshops British Council - Soweto, 11 March
- Communications strategy and skill Institute for the Advancement of Journalism (IAJ) - Johannesburg, 11 March
- CEOs Roundtable Breakfast EDI Africa - Johannesburg, 11 March
- Train the Trainer BMGI SA - Johannesburg, 11 March
- Skills Development Facilitator Training Southern African Institute of Learning (SAIL) - Centurion, 11 March
- Telephone Reception Pietermaritzburg Chamber of Business - Pietermaritzburg, 12 March
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"If you can't take the heat, don't tickle the dragon. (via Board of Wisdom)" - Scott Fahlman "The only way to advertise is by not focusing on the product. (via Lucy Who)" - Calvin Klein "Wanting to be someone else is a waste of who you are. (via Good Reads)" - Kurt Cobain "Copy from one, it's plagiarism; copy from many, it's research. (via Board of Wisdom)" - Wilson Mizner "It has long been an axiom of mine that the little things are infinitely the most important. (via Brainy Quote)" - Arthur Conan Doyle
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