| 3 Dec 2012 |
| Marketing & Media South Africa |
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Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct marketing, Education & training, Events & conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online media, OOH, PR & communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, Trends, TV, Youth marketing, 2012 Design Indaba
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Sports Illustrated to close It's always sad news when magazines close, in this case, it's Sports Illustrated, as reported by Gill Moodie in a Bizcommunity.com exclusive. The magazine is the latest in a series of publications that have been closed, with the tough trading conditions and intense competition from other media - and publications - taking their toll. To the staff, our best wishes. Janine Lazarus takes a look at dirty words, namely "Nkandlagate", "Zumaville" and "compound" and an advert that was banned even before being flighted. As Lazarus writes: "For our public broadcaster to first determine what words and phrases are acceptable - or not as in the reportage on the presidential palace - and then to ban an advert before it was even flighted, smacks of nothing more or less than blatant, inexcusable censorship." Tourism is a major industry and a massive earner of foreign exchange, but the temptation to try to get an extra few rands out of foreign tourists is pretty common. Which is why Chris Moerdyk asks: Is SA being priced out of the tourist market?On a lighter note, Lex Faure takes a look at smartphones as they surpass the billion mark, and has a number of interesting things to say about them. Finally, find out more about digital signage in the South African market with our [Biz Takeouts Podcast] 47: In-store digital signage solutions. Rod Baker: Content DirectorPS Take a look at the latest Ornico ad showcase. Responses to this column welcomed in our ed's column archive. Send all your South African marketing and media news to marketingnews@bizcommunity.com, exclusive contributor pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com; also take a look at our guide "How to contribute to Bizcommunity, from op-ed pieces to news". Don't forget to follow @Bizcommunity on Twitter and join us on Facebook!Top stories
Biz Takeouts Radio Show & Podcasts
 To find out more about digital signage in the South African market, listen to the podcast of last week's Biz Takeouts Marketing & Media radio show which airs every Thursday 5pm-6pm, streamed live via 2oceansVibe Radio. [ twitterfall] Read more >>
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Cannes Lions
Special focus on media freedom & right to know
 There is a ban on free news media photography at the Lady Gaga Concerts in Johannesburg and Cape Town, with the organisers only making available selected publicity photographs. The South African National Editors' Forum (Sanef) notes its concern at such a decision, which it regards as a form of press censorship, fundamentally in conflict with the constitutionally guaranteed freedom of media in South Africa. Read more >>
Marketing
 [Chris Moerdyk] In the past, one of the big selling points about South Africa was that it was an inexpensive destination for foreign tourists. But nowadays, even with the rand having weakened like an overweight paunch-drunk boxer to worse than R9 to the US dollar, the country is getting a reputation for being a very expensive place to visit. Read more >>
 [Matt Rose] Leo Burnett is pioneering a new approach to shopper marketing that pays attention to extending the shopper journey both pre- and post-purchase. This idea has been doing the rounds at large multinational corporations as they look for better ways to find new audiences beyond 'interruption' marketing. This article is a quick summary of some of the innovative thinking coming from the Leo Burnett strategic function. Read more >>
 [John Laurence] From preparing yourself in the morning and driving to work, to most activities throughout the day, your brain relies on fast and efficient automatic behaviours to minimise the effort of having to consciously weigh-up every decision that is encountered on a repetitive basis. How entrenched is your product in your consumer's habitual repertoire? Read more >>
Advertising
 The AdFocus 2012 winners were announced on Wednesday, 28 November 2012, at Kyalami's Theatre on the Track in Johannesburg. The keynote speaker at the awards was Carol Abade, Kenyan-born Group CEO of Exp. Read more >>
 [Estelle Nagel] Earlier this week we saw the banning of yet another controversial advertisement poking fun at the president. I can't say that I think it's a bad thing. Read more >>
 [Banele Rewo] Go ahead and deride Zuma but there is that other aspect of ridiculing President Zuma, it's called the target market. Comedians have said before, Zuma is the fountain of all things guaranteed to make their audiences laugh but to brands it may be another story. Read more >>
 The SABC has expressed its concern regarding The Star newspapers' headline "SABC bans Zuma Advert", published on 27 November 2012. The broadcaster is of the view that the advert implied an endorsement of the product sold by the Fish and Chip Company, but the headline made no reference to the ad actually being for fish and chips. Read more >>
 [Rolf Akermann] Maybe it's important for me to take the legal route, i.e. define what I mean by bad and good advertising. Read more >>
Branding
Cinema
CRM
CSI
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Design
Digital
 [Gill Moodie] I confess: I turn to Twitter and Facebook in the wee hours when I can't sleep - and last night a rather interesting thing happened. Read more >>
 [Tyrone Middleton] In the past, marketers have stressed the importance of brand visibility. The argument has been that having your brand visible in all the right places is important, even without interaction with customers. Unfortunately, living in a world where consumers see and hear an average of 3000 marketing messages a day, there is simply too much clutter out there to stand out from the crowd. Read more >>
Direct marketing
Education & training
Events & conferencing |  |
Magazines
[Gill Moodie] Media24 is soon to announce the closure of Sports Illustrated, Bizcommunity has reliably learned. Read more >>
Media
 Naspers Limited (JSE: NPN) on 27 November 2012, announced its results, consolidated revenue of R23 billion (a 22% increase), for the six months ended 30 September 2012. Read more >>
 The directors of Media24 mourned the passing of its chairman, Professor Jakes Gerwel, on Wednesday, 28 November 2012, following a short illness. Read more >>
 President Jacob Zuma has given businesswoman Noluthando Gosa a re-run at the SABC after appointing her a non-executive member of the public broadcaster's board of directors. Read more >>
Mobile
 [Lex Faure] According to Gartner, there are over one billion smartphones in the world. This is certainly a very large number of internet enabled, multi-function phones, and means that in theory, one in six people on the planet uses a smartphone. Read more >>
Out-of-home |  |
 [Tatenda Chiweshe] The battle for township dwellers' political emotions is on. With an estimated 65% of "Johannesburgers" residing in its townships, it looks like political parties could maximise their outdoor media assets by switching from a philosophy of "being seen" to one of "having impact". Read more >>
Publishing
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Sales
TV |  |
 [Janine Lazarus] I don't know if, like me, you need to abscond from the daily grind of work, traffic, political upheaval and questionable government service delivery with the odd television fix. Maybe your poison falls more along the lines of late afternoon family soapies, the more cerebral documentaries, or even the never-ending slapstick comedy fare that that our state broadcaster churns out like a sausage machine. Read more >>
 BRASILIA, BRAZIL: While the appeal of standard beer for consumers in Brazil is far from flat - with local beer brands now accounting for 19 out of every 20 beers sold in Brazil - new research from Mintel reveals that the premium end of the market may be instigating a change in taste for Brazilian consumers. Indeed, while volumes of standard beer decreased by 2% year on year to 2011, volumes of strong and premium beer grew an impressive 18%. Read more >>
 The World Association of Newspapers and News Publishers (WAN-IFRA) on Thursday, 29 November 2012, published the 2012 edition of World Press Trends, its annual report on the state of the global newspaper industry. At the same time, it launched of a user-friendly database for those who need additional data and the flexible functions that a database provides. Read more >>
More International...
 The December edition of the Media magazine is, once again, jam packed with insightful information on what's happening in the media industry. Readers will find new ways to gauge the industry through value-added digital content, imagery, video and audio. Contributors include Trevor Ormerod, Chris Vick, Gordon Patterson, Dario Milo, Michelle Solomon and Sandra Gordon. Read more >>
Marketing
The Inkosi Award, one of the most coveted of the DMA Assegai Awards, was awarded to The Foschini Group (TFG) for their Christmas Mystery Mobile campaign, which was developed by Techsys Digital (Cape Town). Read more >> With over 60% market share distributing 65 million pamphlets and 7 million newspapers per month, On the Dot will put your message in just the right hands. Read more >>Advertising
The ABF Vital Support Fund hosted their annual crazy golf day on the 27 November 2012 with the AdMad Media team taking the day's first place trophy. The event was held at Kyalami Golf Course with golfers geared up for the theme "Pirates of the Golf Course - On Stranger Greens". Read more >>Draftfcb South Africa was one of the agencies in the spotlight at the prestigious Financial Mail AdFocus 2012 Awards. This year, AdFocus 2012 named Draftfcb South Africa CEO, John Dixon, as its Agency Leader of the Year and awarded Draftfcb Johannesburg ECD, Neo Mashigo, its New Broom Award. Read more >> OwenKessel, a leading ideas centric and media agnostic advertising agency in association with Greg Gray of Velocity Films, has scooped a silver LIA award for best Cinematography and was a finalist in Direction in the Online Film Production and Post Production category for Amstel's new TVC "The Boxer". Read more >>Joe Public has been recognised as Financial Mail AdFocus's Advertising Agency of the Year for 2012. Read more >> Volcano Group, one of South Africa's award-winning independent agencies and members of the leading global ICOM+In network, recently launched a sizzling new 360-degree integrated campaign for the enormously popular international brand, Tabasco. Read more >>Branding
 The team at McCANN PR hasn't slept in months. Wouldn't you be counting sheep, while trying to come up with how to launch an international fashion brand to the hungry South African market? Read more >>There is a prevailing preconception when it comes to creating, managing and evaluating brands, that strategy and design tend to fight with each other rather than play together. This is based on a stereotypical view of each role. That the strategist is the serious, rational business analyst, operating in the world of facts, function and formula; and the designer, a mad person who lives in the world of high-drama, emotion and creative ideas. Read more >> For a simple and affordable portable vending solution, Promoshop Kiosk, Quick Kiosk and Rapid Kiosk are ideal for your outdoor sales and eventing solution. Read more >> Stick, the Johannesburg-based communication ideas company, was originally approached by efive telecoms to update their Corporate Identity. Read more >> When Harley-Davidson Africa recently hosted a Ride-Out for selected motoring- and lifestyle journalists to introduce the new additions to the Harley-Davidson family of motorcycles, BrandsRock was tasked with developing the concept, assist with logistics and developing tactical messaging elements. Read more >>CSI
 Lead SA, Afrika Tikkun and Constitution Hill attempted to set a new Guinness World Record this World Aids Day by creating a 1.5km fabric Aids awareness ribbon. Read more >>Brand activations and entertainment company, the Zinto Activation Group (Zinto), recently donated 10 smartphones to the Limpopo Malaria Control Programme in support of a research pilot project underway in the Vhembe district of Limpopo aimed at improving the monitoring of indoor residual spraying with insecticides. Read more >>Durex launched a global social media campaign that committed it to donate one condom for every social media interaction with the initiative in the run-up to World AIDS Day on 1 December, as the Reckitt Benckiser-owned brand sought to engage people around the world in its mission to establish an HIV-free generation. Read more >> As South Africa joins the rest of the global community in marking World AIDS Day, The Centre for HIV/AIDS Networking (HIVAN), one of the country's leading providers of information in the field of HIV, AIDS and TB, has announced that it is changing its name to info4africa. Read more >>Applications are now open for one of South Africa's top business mentorship programmes - an initiative that has helped countless businesses go from average to undeniably awesome! Read more >>Design
PG Bison has launched their brief for 2013. Penned by Architect Pat Henry of MDS Architecture, the brief asks that students design a retail store for a high-end international brand at the popular Johannesburg mall of Sandton City. Read more >>Digital
 The well known digital marketing education portal Heavy Chef is hosting its last "Heavy Chef Session" of 2012 on the 13th December, entitled The State Of E-Commerce featuring speakers from leading e-commerce portals Yuppiechef, Zando and Kalahari. Read more >> Since the inception and subsequent explosion of the social media phenomenon, there has been a quiet assumption that as a mass communication platform - social networks such as Facebook were not popular among the high income earners and wealthy classes. Read more >> Paula Raubenheimer, Habari Media's Commercial Director, is leaving after six eventful years at the award winning media sales house. Raubenheimer will be taking a six month sabbatical before exploring new opportunities within the digital space. Read more >> South African concert promoter Big Concerts has launched the first entertainment website in the country to offer concert memorabilia to online purchasers, thereby making it possible for music fans to purchase show merchandise from anywhere in the country. Read more >>It's been a phenomenal year for Quirk, one of Africa's largest independent marketing agencies. Last night the agency was recognised as the Best Digital Agency in South Africa at Financial Mail's AdFocus Awards 2012. Read more >>ITWeb Africa releases in-house developed mobile applications for Apple and Google operating systems. Read more >>Direct marketing
 [Toby Hone] I am often shocked when I am introduced to the direct sales efforts across the spectrum of small, medium and large businesses. The bottom line is that companies (no matter the size) usually don't have a systematic way of canvassing their market. Read more >>Events & conferencing
 Global eventing trends this year have been ground breaking in different areas, with Tupac appearing "live" as a hologram at Coachella and the amazing sights we saw at the opening and closing of the Olympic Games. Read more >> Delicious eye candy that oozes with sweetness. Splashes of colourful delights to tantalise your cravings. Top this with loads of slinky, sexy, stretch fabric and you have the best of 3D Deco's latest creations. Read more >> South African event company espAfrika has revealed the first 13 confirmed acts which will form part of the star-studded line up for next year's 14th Cape Town International Jazz Festival (CTIJF) which will take place on Friday 5th and Saturday 6th April 2013 at the Cape Town International Convention Centre. Read more >>Exhibitions |  |
 Exhibition and display specialist, Scan Display, was delighted to receive eight Exhibition and Event Association of Southern Africa (EXSA) awards at the association's glittering year-end function at Monte Casino on Wednesday, 21 November 2012. Read more >> The South African Institute of the Interior Design Professions (IID) has given its resounding support to the fourth instalment of the re-launched and repositioned Rand Show. Read more >>Magazines
 Andre van Dyk, editor of the award-winning hunting and outdoor magazine, SA Hunter/Jagter, is to retire at the end of February 2013. Read more >> In this week's issue of DRUM we observe International World AIDS Day, which was on 1 December. Read about two inspiring HIV-positive women who live exceptional lives. Read more >> Terry Pheto graces the cover of DESTINY's December 2012 issue. Since starring in the 2005 movie that won the Academy Award for Best Foreign Language Film, Pheto has landed more leading roles in other important films such as Catch a Fire and Goodbye Bafana. Read more >> Keep kids busy during the holidays with YOU Play or Huisgenoot Speel. Both magazines are boredom-busters filled with exciting ideas that are guaranteed to bring adventure into your kids' lives. Read more >> Summer is prime wedding season - and prime party season - so it's no surprise the latest issue of Wedding Inspirations magazine is filled with sizzling ideas for stylish celebrations. Read more >>Mobile
 The face of entertainment news is changing, with consumers demanding up to date content that suits their busy lifestyles. 80% of people use their mobile phones to browse the Internet, revealed a recent survey conducted by Channel24. Read more >>Newspapers
 Durban-based weekly, POST, achieved year-on-year growth for the third consecutive quarter, the release of July-September ABCs earlier this month indicated. With many newspapers around SA showing negative growth it is good to see the latest POST sale at 44 585, up 2.7% year on year and 1.3% quarter on quarter. Read more >>Out-of-home
 After many years of waiting, the all-new Range Rover 2013 is being launched in South Africa and Alliance Media has been chosen to erect billboards for Land Rover for this launch. Read more >> Re-releasing the highly popular movie, Finding Nemo, in 3D was always going to be an event. To ensure fans know about the release Street Pole Ads have been flighting throughout Joburg and Pretoria. Read more >>PR & communications
 With the recent formation of Lefatse Vehicle Solutions - the result of a partnership between Boitumelong Holdings and Ros Roca Group - a leading manufacturer of waste equipment in Europe, Mann Made Media was tasked with developing a creative identity for the new brand. Read more >>Printing
Asset Print, one of Cape Town's top printing firms, has announced a new online printing service that it will be offering. This service will allow all existing and new clients in South Africa to order both business and private printing jobs through a safe and secure online print shop powered by shopdirect.co.za. Read more >>Production
 Pollen is proud to have been selected as the preferred animation supplier to Blue Chip client, Vodacom, for their informational content videos after a five way pitch against strong South African animation talent. Read more >> The new music video for 'Beloofde Land', the latest single from local band, Die Heuwels Fantasties, features the world's first totally randomised music video. Visitors to diebeloofdeland.co.za never watch the same video twice as the site generates new versions each time someone views it. Read more >> Fresh Eye Production's director Cindy Lee, and producer Brian Critchfield recently directed the RubyBox "Come to Me" ad for Morrisjones. The commercial for the monthly sample gift box service, provides a clever and quirky dose of risqué humour that will see its fare share of viral distribution. Read more >>Promotions |  |
 Below-the-line activations and experiential media company, Isilumko Media (powered by Studentwise) was recently appointed by Pernod Ricard South Africa to implement a national on consumption campaign as parts of the launch of Red Heart Gold Caribbean Spiced Rum. The national campaign went live in all provinces nationally in September and October 2012. Read more >>Radio
 The Media Connection's brand activation specialist, The Brand ConneXion, has launched a new service offering for advertisers and brands - live community radio outside broadcasts. Read more >>Recruitment
This is the perfect time to set your 2013 New Year's resolutions and professional goals, in order to get ahead of the pack and come back with a clear vision of what you want to achieve and how you are going to do it. Read more >> Softline VIP, a leading supplier of payroll and human resource management solutions, is starting the holiday season on a high note when the company moves into its new office space in Menlyn Maine at the start of December 2012. Read more >>Research
 Global Market Research company, Ipsos, has appointed Harald Hasselmann as Country Manager of its South African operation. As Country Manager, Hasselmann will be succeeding Jake Orpen who is leaving the company. Read more >>Retail
 HP, One of the World's top PC Manufacturer's entrusted Tungsten to design, and produce the HP Store in Cresta with the brand new retail Corporate Identity look and feel. Read more >>Sponsorship
EXP South Africa was voted the Specialist Agency of the Year for the second consecutive year, at the Financial Mail 2012 AdFocus Awards held in Johannesburg on 28 November. Read more >>Trinergy Brand Connectors has been short listed for five awards in four categories of the Virgin Active Sport Industry Awards. The awards, which will be announced in February 2013, recognise the very best in the business of sport. Read more >>
| | Television | Nando's | Vodacom | Sars | Standard Bank | Savanna |
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 [Orlando Chauke] Next year government will assess the performance of municipalities and their ability to deliver services, warned Minister for Cooperative Governance and Traditional Affairs Richard Baloyi. Read more >>
 President Jacob Zuma has learned with great sadness of the passing away of former President of the Constitutional Court and former Chief Justice, Arthur Chaskalson. Read more >>
More Government news...
 [Michael Britton] International Guitar Night (IGN) is a series of shows designed to bring "the world's greatest and most accomplished acoustic guitar players" to South Africa. The brainchild of Tony Cox, South Africa's own internationally acclaimed guitar wizard, the stated focus of IGN is to feature guitar players who "pluck the strings creating bass, rhythm, melody and percussive lines all at the same time, coaxing a mini-orchestra from the six strings". Read more >>
 [Ruth Cooper] The holy trinity power house team of, Jaco van der Merwe, Louis Minaar and Peach van Pletzen are truly a combined force to be reckoned with. Jaco's lazy gruff rapping style and cleverly conscious lyrics, Peach's multi-instrumentalist multi- talent tsunami and Louis' brilliant creative mind and skill create a super group of note. The only baffling thing is the fact that Bittereinder are not better acknowledged and celebrated. Perhaps now with second album offering "Die Dinkdansmasjien" things will shift. The SA music industry seems to be nodding their heads in appreciation and time to the beat. Read more >>
 [Charles Siboto] "The name's Bond, James Bond". These words, though iconic and catchy, have never mattered much to me. I like James Bond, but not to the degree that I care whether he takes his martini shaken or stirred. As Daniel Craig's Bond says in Casino Royale (2006) when asked whether he wants his martini shaken or stirred: "Do I look like I give a damn?" Bond's just a guy who kicks ass, has cool toys and gets laid more often than not. Read more >>
More BizLounge news...
- New appointments at NAB - more info
- Jet appoints new brand ambassador - more info
- New appointments at Yellowwood Future Architects - more info
 NXT\ Digital Innovation requires a sales director to join our multi award-winning team in Sandton working at the forefront of the digital innovation integrated media and agency space Read more >>
 We require an extremely organised, methodical and deadline-driven individual to be our production/logistics manager who can handle stress, coordinate, plan and deliver orders efficiently. Read more >>
Bring your skills to our growing team of CRM, loyalty and DM specialists and work on a premium automotive account. We need a talented account manager, willing to travel. Read more >>If you are a creative, enthusiastic and hard-working writer who enjoys playing around with graphics as well as a social media enthusiast you'll most certainly enjoy this role. Read more >>Management Mag goes digital, join the fastest growing web sales team,leaders in the industry here and overseas, great way to start 2013, call Donavan now 0860 000 9590 Read more >>WildWeb is looking for a candidate to assist its digital marketing strategist in managing and maintaining its client online marketing initiatives including social media elements, reporting, stats and external exposure. Read more >>DiaMatrix is looking for a social media and brand marketer to manage our online presence. Must be: team player, motivated, creative, innovative, highly proficient in English and detail oriented. Read more >>Exhibition and events specialist company seeks a client service person with three years experience in the marketing related industry. The person will promote exhibition related products and services to marketers. Read more >>Bletchley Park is looking for a mid-weight client service account manager to join our team of beautiful problem solvers. Read more >>We require the services of a graphic and web designer (including general web and content management of sites) Your experience and creative talent should evident through your portfolio and CV. Read more >>Exp is looking for an experienced account director to develop and manage multiple client relationships in the activations and events environment. Must be strategic, proactive and passionate about the industry. Read more >>Rocket Creative requires a dynamic operations and procurement administrator to join their creative team in 2013 who is superbly detail orientated, multi talented and who finds multitasking effortless. Read more >>We are seeking a passionate and smart editor for Moneyweb.co.za to source, write, edit, and upload content and monitor traffic on the site . Read more >>Applications are invited from a suitably qualified, innovative, highly resourceful, competent and experienced candidate for appointment at the MDDA to fill in the position of the project officer: Community Media. Read more >>PocketMedia is looking for hard working, self motivated experienced sales consultant with print media knowledge. High earning potential. Must be able to close large deals and have a university degree. Read more >>International publisher, Fleet Street Publications, is looking for an online direct marketing manager, who also enjoys writing, research and measuring results to work in our investment division. Read more >>So, you love Facebook, Twitter, YouTube and blogging? Wanna work on the beach in Blouberg for a small and flexible team? This is for you! Read more >>Ensight is looking for a highly motivated, sales-focused individual to join our team in Cape Town from January. Read more >>A leading firm seeks the services of a skilled and experienced web developer and designer to join their dynamic team. Read more >>Dynamic, self-motivated person required for the Cape area.
Litho, digital and packaging company.
Printing or packaging experience a must.
Remuneration based on previous job.
Basic, commission, petrol and cellphone Read more >>Looking for a junior web administrator/intern that will help take care of our client's digital marketing needs by handling client queries, providing customer support and updating websites/blogs. Read more >>An exciting and challenging role working in sales of global alcohol brands is available starting 1 Jan. Read more >>
Click here to customise your jobs section
- Four top designers in SA iid - Parktown North, Johannesburg, 3 December
- Make 2013 amazing! 90 Minute "Power of Reflection" The Fairy God Mother - Cape Town, 4 December
- Facilitate the learning workshop Gray Training - Florida, Roodepoort, 4 December
- Xtraordinary women in business networking session Xtraordinary Women - Big Bay, Western Cape, 5 December
- Business writing skills Alexis Events And Management forum - Pretoria, 6 December
- Jesse Clegg Live/Unplugged at Bay Harbour Market Bay Harbour Market, Hout Bay - Cape Town, 6 December
- South Africa Forex Expo 2012 The Event Studio - Cape Town, 7 December
- SAIMC Cape Town Automation Awards SAIMC - Cape Town, 7 December
- Old age christmas party Team-TollyPee - Bizana, 8 December
- Centurion Farm Stall Market The Centurion Farm Stall Market - Centurion, 8 December
Click here to customise your events section
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