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Show profile Hide profileI have garnered experience in various industries over the past twenty years, including omnichannel retail, mainstream media, non-profit organisations, and risk services. My skill set includes website management and updates using various content management service interfaces. Additionally, I excel in developing and executing communication strategies that align with organisational requirements.
My journey in the media and communications industry began at 15 when I got involved in community radio. Through this experience I developed presenting, producing, and sound engineering skills. My philanthropic and professional work has always reflected my passion for impactful communications and storytelling, and I firmly believe in "paying it forward." I have actively participated in youth groups and community initiatives since my early teens.
I have also consulted on several projects that empower youth in different regions. As a survivor of bullying, I fearlessly narrate my journey of living with Complex Post-Traumatic Stress Disorder (CPTSD) and Major Depression by delivering motivational talks and occasionally sharing updates on social media. Through my posts, I aim to break the stigma surrounding mental illness and offer hope to those who are still struggling.
Beyond my advocacy work, I have a deep passion for the arts and have immersed myself in Cape Town’s vibrant underground music scene and theatre industry. I have collaborated with some of the most talented entertainers and artists in South Africa, by contributing my unique skills and perspective.
Furthermore, I have a wealth of experience in comprehensive communications. I have worked with a prestigious internationally renowned functional art company, an omnichannel homeware retailer in Southern Africa, a Big Four professional services firm, and a prominent South African faith-based, socio-welfare, and educational organisation – to mention a few.
I am the owner of Em Dash Media and currently consult for various agencies, businesses, and individuals.
I have garnered experience in various industries over the past twenty years, including omnichannel retail, mainstream media, non-profit organisations, and risk services. My skill set includes website management and updates using various content management service interfaces. Additionally, I excel in developing and executing communication strategies that align with organisational requirements.
My journey in the media and communications industry began at 15 when I got involved in community radio. Through this experience I developed presenting, producing, and sound engineering skills. My philanthropic and professional work has always reflected my passion for impactful communications and storytelling, and I firmly believe in "paying it forward." I have actively participated in youth groups and community initiatives since my early teens.
I have also consulted on several projects that empower youth in different regions. As a survivor of bullying, I fearlessly narrate my journey of living with Complex Post-Traumatic Stress Disorder (CPTSD) and Major Depression by delivering motivational talks and occasionally sharing updates on social media. Through my posts, I aim to break the stigma surrounding mental illness and offer hope to those who are still struggling.
Beyond my advocacy work, I have a deep passion for the arts and have immersed myself in Cape Town’s vibrant underground music scene and theatre industry. I have collaborated with some of the most talented entertainers and artists in South Africa, by contributing my unique skills and perspective.
Furthermore, I have a wealth of experience in comprehensive communications. I have worked with a prestigious internationally renowned functional art company, an omnichannel homeware retailer in Southern Africa, a Big Four professional services firm, and a prominent South African faith-based, socio-welfare, and educational organisation – to mention a few.
I am the owner of Em Dash Media and currently consult for various agencies, businesses, and individuals.


