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As nowadays many companies find it unnecessary to spend money on advertising, I strongly feel that these companies will be unknown among consumers. Advertising together with personal selling, sales promotion and public relations, which are part of marketing communication, are very important especially if you want customers/clients to support you on a continuous basis and not just once-off. Advertising is a form of communicating the promotional message to the target audience. By communication the company informs, reminds and persuades the consumer.

Sometimes I'm frustrated and clueless when I see advertisements on television or in magazines I don't understand. If I don't understand the message communicated, what about the consumers seeing it. As there are a lot of competitors one are competing against you want to bring the right message across, that won't only give a good impression but that will make the consumer coming back again.

I believe that I can make a difference in the advertising world. My passion and enthusiasm for the advertising industry together with my creativeness will drive me to give my utmost best. As a hard working individual I strive to give only my best, wanting to learn something new every day and giving customer service clients (including going the extra mile) will speak long off, resulting in them coming back. I have three years sales experience as a sales and marketing assistant at a well-known steel supplier. I've obtained a B com Honors degree via the North West University and currently I'm busy with a graphic and advertising design course to broaden my knowledge. I believe one can never be too old or too young to learn something new.