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Show profile Hide profileMy last employments was at The Brand Crew (Pakistan) which is a relatively new organization working extensively on digital campaigns in Pakistan. With them I have worked on a Mobile Payment Solution System (Boloro) that we have launched as a pilot in Kuwait for the transportation system with the help of Zain Telecom. I have also successfully launched Beauty portal in Pakistan (www.beautifulyou.com.pk) which is a global initiative of Unilever.
Other than Unilever and Boloro I have also handled ]multiple projects from Getz pharma for both online and offline (traditional) advertising thus enabling me to work on an integrated approach for brand communication going full 360 degree of marketing solution.
Earlier in my career, I have worked with numerous organizations including Ogilvy and Mather Pakistan, Publicis Pakistan, Leo Burnett Pakistan and Prestige Grey Worldwide and my portfolio includes leading clients from FMCG, Banking, Pharma, Petroleum & Tobacco sector like Unilever, Philip Morris, British American Tobacco, Habib Bank Pakistan, Sanofi and many other clients.
I pride myself on being someone who is hands on with whatever I do but have also learned over time when I need to get out of the way and let my team lead me, this was a skill that was not easy to learn but is now inculcated in me, follow or get out of the way.
My last employments was at The Brand Crew (Pakistan) which is a relatively new organization working extensively on digital campaigns in Pakistan. With them I have worked on a Mobile Payment Solution System (Boloro) that we have launched as a pilot in Kuwait for the transportation system with the help of Zain Telecom. I have also successfully launched Beauty portal in Pakistan (www.beautifulyou.com.pk) which is a global initiative of Unilever.
Other than Unilever and Boloro I have also handled ]multiple projects from Getz pharma for both online and offline (traditional) advertising thus enabling me to work on an integrated approach for brand communication going full 360 degree of marketing solution.
Earlier in my career, I have worked with numerous organizations including Ogilvy and Mather Pakistan, Publicis Pakistan, Leo Burnett Pakistan and Prestige Grey Worldwide and my portfolio includes leading clients from FMCG, Banking, Pharma, Petroleum & Tobacco sector like Unilever, Philip Morris, British American Tobacco, Habib Bank Pakistan, Sanofi and many other clients.
I pride myself on being someone who is hands on with whatever I do but have also learned over time when I need to get out of the way and let my team lead me, this was a skill that was not easy to learn but is now inculcated in me, follow or get out of the way.


