Show profile Hide profile

Chris Casalena (Italian) is the founder member & brings 30 years of advertising experience with him. This he gained in arguably some of the best advertising agencies in South Africa and the UK. His ideas, creative leadership and fanatical drive for excellence has inspired many of the teams he headed up to create advertising that caused brands to explode in growth. He earned the respect of his peers by winning over 50 major local and international advertising awards. He believes that to create impactful advertising you need to enjoy people and understand what motivates them - it's key to creating brand loyalty and profitable brands. Chris forged his career by creating national advertising campaigns for Unilever, Procter & Gamble, Reckitt & Colman, Liptons, Elida Ponds, and brands like Mercedes Benz, Honda, Ford, KLM, British Airways and Standard Bank. In 2002 Chris launched Imagine Advertising which was rebranded in 2012 to Imagine Creative Services & Digital (Pty) Ltd. View Chris' Linkedin Profile