Digital-leaning copywriter with eight years' experience who loves writing brand strats, building brands, strat for social and tracking trends.
Copywriter. Loves writing brand strats and social. Trend & insight presentations. Website audits. Strategic audits. Digital consumer landscapes. Category-relevant trends. Writing for design.
Freelance clients include:
Woolworths Virgin Active MIH Internet Obox-Design Roark Gyms
Creative Group Head King James 2008 - 2011 Design writer Jupiter Drawing Room 2008 Consumer insight strategist Instant Grass Johannesburg 2007 Copywriter King James 2004 - 2006
Loerie Awards Judge: Digital, Mobile & Interactive Panel 2011 DMMA judge for the Digital Creative Circle 2010
2012 Gold Prism Award: kulula Royal Wedding Lobola Campaign 2012 Diageo Marketing Brilliance Award - Johnnie Walker Red Label Tavern Pack promotion 2011 Bronze Loerie Award - kulula.com 'Royal Wedding Kate & Wills Lobola' press and social media campaign 2011: Silver Bookmark Award - The Plascon Art from Mess social & digital Campaign 2011 Gold Prism Award for Steri Stumpie PR Social Media category 2011 Silver Prism Award in Consumer Public Relations for an Existing Product for Softlips Stylista Search 2011 Gold Prism Awards for e-public relations for Steri Stumpie 'Flavournation' 2010 Silver Loerie Allan Gray '40-year Diary" Design and Direct 2009 Bronze Bookmark Award - Steri Stumpie Social Media Campaign - Flavournation / Everyone has a favourite 2008 Gold Loerie Award - Design Indaba 'A Better World Through Creativity' Brochure