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Image supplied. Sasko celebrated Freedom Day with its limited-edition half brown/half white loaf

Sasko’s half brown/half white limited-edition “freedom" loaf a celebration of Freedom Day

2 May 2024

Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends

Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

As purse strings draw tighter under the strain of an economy in flux, challenger brands are stepping into the spotlight says Lebo Madiba, PR Powerhouse

The rise of the new maestros: The challenger brands

Lebo Madiba 30 Apr 2024

Source: © Effie Awards The Association for Communication and Advertising (ACA), with Ipsos, will host a webinar on 8 May 2024 to share key insights from the 2023 Effie South Africa Trends Report, and the Global Best of the Best Effie Awards

Effie Awards SA and Ipsos webinar to share key insights on winning campaigns

30 Apr 2024

It’s business as usual for The Body Shop South Africa with more stores ready for revamp

It’s business as usual for The Body Shop South Africa with more stores ready for revamp

The Body Shop 30 Apr 2024

Image supplied. Brent Collinicos, general manager, Apollo Brands at the opening of Under Armour's first icon store in Sandton City, Sandton, Gauteng

Under Armour, challenger brand, shows up, launches icon brand house in Sandton City

Danette Breitenbach 29 Apr 2024

Source: © 123rf As marketing agencies continue to seek ways to deliver the goods, we are seeing ‘old agency’ bumping up against ‘slick martech’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner

Creating a “magic middle”, not a “them and us” of brand vs performance

Johanna McDowell 29 Apr 2024

Volkswagen to introduce a new automotive brand

29 Apr 2024

#30YearsOfFreedom features on Nasdaq billboard

#30YearsOfFreedom features on Nasdaq billboard

26 Apr 2024

Hi-Tec celebrates golden jubilee

Hi-Tec celebrates golden jubilee

26 Apr 2024

Source:

Comic Con Cape Town returns

26 Apr 2024

SA scoops 8 International Loyalty Awards

SA scoops 8 International Loyalty Awards

25 Apr 2024

South Africa shines in the global 2024 Kantar Creative Effectiveness Awards

South Africa shines in the global 2024 Kantar Creative Effectiveness Awards

Kantar 25 Apr 2024

Image supplied. Vodacom’s new ad celebrates 30 years of the company and a" wonderful world" for South Africa

#BehindtheCampaign: #VodacomTurns30, celebrates 30 years of a "wonderful" South Africa

25 Apr 2024

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