Advertise your job vacancies

Subscribe & Follow

Everlytic Insights

South Africans are open to AI but still expect access to a person

Juliet Mogorosi

Why keeping your customers is now the smartest growth strategy

Cristelle Snyman

Your customers know when you’re faking it

Cristelle Snyman

MADE POSSIBLE BY:

More Everlytic Communication Insights

Jobs

Social Paid Media Specialist Johannesburg
Snr Agency Client Service/Account Manager Pretoria
Chief Executive Officer Sandton
Account Director Cape Town
Group Account Director Cape Town
Motion Designer Johannesburg
E-commerce Marketplace & Performance Manager Cape Town
Social Media Specialist Johannesburg
SEO Strategist Cape Town

More jobs Submit a job Open account

Metro blackout for viewers

The recent electricity downtime in Johannesburg has been capitalised on by Net#work BBDO for its client Metro FM by producing a television ad that gives viewers the impression that they are having yet another blackout.

19 Sep 2005

A fuzzy screen, followed by blank screen and then AZIWE pops up - which literally means let the good times continue.

Executive Creative Director Julian Watt says: "Even if the electricity stops, Metro FM never does.

"This ad also shows what can be done on a small budget - it's possible to draw the attention of viewers in a different and entertaining way."

Top stories

Juliet Mogorosi

Marketing & MediaSouth Africans are open to AI but still expect access to a person

Juliet Mogorosi, Everlytic 7 hours

Olay expands celebrity marketing with Kelly Rowland

Marketing & MediaOlay expands celebrity marketing with Kelly Rowland

8 hours

Glenlivet apologises after Women’s March campaign sparks backlash

Marketing & MediaGlenlivet apologises after Women’s March campaign sparks backlash

10 hours

Kyla Booysen, head of client service at Special Effects Media, asks, "We fought for a seat at the table, but what happens now that we’re sitting at it?" (Image supplied)

Marketing & Media#WomensMonth | What happens after we get a seat at the table?

Kyla Booysen 8 hours

Image source: yanalya from

HR & ManagementHigh price of hesitation: Why boards must act before liquidity dries up

Bridget Letsholo 1 hour

Promoted

Adtopia expands DStv channel portfolio, adding sport, wildlife and youth entertainment to its TV network

Marketing & MediaAdtopia expands DStv channel portfolio, adding sport, wildlife and youth entertainment to its TV network

Adtopia 26 Aug 2026

More news

Ford recalls new Rangers in SA over potential airbag safety risk

Automotive

Ford recalls new Rangers in SA over potential airbag safety risk

3 hours

Arable Grow’s container farms reach Spar shelves in the W.Cape

Retail

Arable Grow’s container farms reach Spar shelves in the W.Cape

7 hours

Search helped people find brands. ChatGPT Ads will help them choose

Marketing & Media

Search helped people find brands. ChatGPT Ads will help them choose

RedSeptember 26 Aug 2026

Eskom’s interim group chief executive Calib Cassim speaks during a media briefing at Eskom Megawatt Park in Sunninghill. Image credit: Reuters/ Siphiwe Sibeko

Energy & Mining

Eskom CFO, key to its profitable turnaround, announces retirement

6 hours

Adami’s partners with Powertrade to modernise Eastern Cape retail operations

Retail

Adami’s partners with Powertrade to modernise Eastern Cape retail operations

7 hours

Image source: Titirag Damjunch –

Legal

Gauteng invites public comments on draft road traffic regulation amendments

3 hours

Durban to host Africa's premier hosted buyer trade platform in October

Retail

Durban to host Africa's premier hosted buyer trade platform in October

Catalyze 8 hours

Khanyisa Monqo, associate at Herold Gie Attorneys

Legal

#WomensMonth | Herold Gie's Khanyisa Monqo: Your circumstances do not determine the life you create

Shan Radcliffe 6 hours

Image credit: , , via Wikimedia Commons

Energy & Mining

South Africa could go platinum, says Northam Platinum CEO

Nelson Banya 9 hours

Image credit:

ESG & Sustainability

Don’t be in Sassa’s black books: Deadline for Postbank black card switch arrives

8 hours

Lifestyle

Global brand Time Out launches Durban guide for local discovery

6 hours

Image credit:

ESG & Sustainability

SA companies can no longer afford to ignore extended producer responsibility

3 days

European Film Festival and South African dramas anchor September screenings

Lifestyle

European Film Festival and South African dramas anchor September screenings

Daniel Dercksen 5 hours

Image source: fabrikasimf from

Education

NSFAS releases R222m for Funza Lushaka Bursary students

8 hours

A drone view shows solar panels in front of a mine as South Africa’s mining firms accelerate investment in renewable energy projects to diversify power supply, reduce costs and meet decarbonisation targets after decades of reliance on state utility Eskom, at Gold Fields’ South Deep mine, southwest of Johannesburg. Image credit: Reuters/Siphiwe Sibeko

Energy & Mining

Anglo American, Sibanye look to renewables to drop Eskom reliance

Olivia Kumwenda-Mtambo and Nelson Banya 26 Aug 2026

Let's do Biz