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NielsenNigerian retail and consumer landscape may never be the same again18 Jun 2020
MobitainmentToday's tech tips marketers can use to save the shopper money14 Oct 2019
Smart MediaA changing African consumer branding environment16 May 2019
dotAfricaBizcommunity sends a clear message that Africa is open for business9 Apr 2019
NielsenLatest consumer confidence for West Africa reveals mixed bag of sentiment16 May 2018
NielsenKenyan retailers need a 'future-focus' to counter declining consumer confidence15 Mar 2018
NielsenAfrica's rebound demands bolder strategies than ever before30 Nov 2017
Customer experience will help retailers overcome the financial hit from coronavirus

Retail was in trouble long before Covid-19 hit. The past five years saw daily reports of store closures and retailer bankruptcies. The growth of online commerce eroded many retailers' top-line revenues...

By Frederic Dimanche 1 day ago

The 50-year evolution of the Game brand

Popular South African retailer Game celebrates 50 years of trade this year...

26 Jun 2020

Mondelez International announces senior appointments in sub-Saharan Africa

Mondelez International is bolstering its regional leadership by appointing a new president of sub-Saharan Africa and managing director in SA...

23 Jun 2020

Nigerian retail and consumer landscape may never be the same again

As Nigerian consumers emerge from a restricted living scenario unlike any they have experienced before, there are already big shifts in their consumption dynamics with some behaviours set to never return...

Issued by Nielsen 18 Jun 2020

CMO Council identifies agile brands that have benefitted from opportunities during global lockdown

The CMO Council has picked notable brand stand-outs experiencing an upturn in the global downturn...

15 Jun 2020

Maggi freshens up online presence in Central and West Africa

Maggi has revealed a new website in Central and West Africa that offers fresh twists to popular African dishes. The brand has also released a second season of Yelo Pèppè...

8 Jun 2020

Consumer markets under pressure in 2020

As Covid-19 shifts the global economic outlook into deep recession, reflecting the impact of social distancing measures on economic activity, no industry remains untouched...

By Camilla Butler 5 Jun 2020

Covid-19 driving fundamental shifts in Africa's consumers

The Covid-19 pandemic has given rise to a new kind of African consumer who is already displaying fundamental shifts in consumption and purchase behaviour...

27 May 2020

#LockdownLessons: Companies putting the grit in integrity

Terry Levin, creative director at Bizcommunity, shares her views of the current Covid-19 crisis and how the company is navigating these unusual times...

Issued by Bizcommunity.com 26 May 2020

Tertius Carstens named CEO for PepsiCo sub-Saharan Africa

Tertius Carstens, the current CEO of Pioneer Foods, has been appointed CEO of PepsiCo sub-Saharan Africa with immediate effect...

19 May 2020

Covid-19 will bring about a retail apocalypse

No one can truly know what the outcome of this pandemic will be, nor when the virus will pass or if it will ever be defeated. We will forever mark this moment as one of seismic significance...

By Howard Saunders 8 Apr 2020

FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

According to the latest Global Advertising Trends report which focuses on FMCG and Covid-19, FMCG brands are better placed to weather the storm than other sectors...

30 Mar 2020

Consumer behaviour intensifies as Covid-19 outbreak forces new shopping patterns

Nielsen has found that global consumers are adapting their purchase behaviour to cope with the rapidly evolving situation we find ourselves in during the Covid-19 pandemic...

26 Mar 2020

Global e-retail transaction values to exceed $4tn by 2024

E-retail transaction values will reach $4.8tn by 2024, up from $3.3 trillion in 2020, according to a new report from Juniper Research...

24 Mar 2020

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