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Everlytic Insights

WhatsApp support is getting more expensive, but not for everyone

Wilene van Greunen

Top Women 2026 Closes: Systems, not just successes, must be redesigned for women-led growth

South Africans are open to AI but still expect access to a person

Juliet Mogorosi

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Ogilvy Namibia CEO Megan Pritchard: The industry has changed. The responsibility hasn’t.

Ogilvy Namibia CEO Megan Pritchard: The industry has changed. The responsibility hasn’t.Megan Pritchard

Havas expands Africa push with Roxana Ravjee as regional CEO

Havas expands Africa push with Roxana Ravjee as regional CEO

13 Aug 2026

(Image source: @ PR Week UK

WPP results beat analyst forecasts, sees shares jump up

6 Aug 2026

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Africa is not the next digital opportunity. It is the current one.

Dentsu Africa is not the next digital opportunity. It is the current one.

5 Aug 2026

South Africa’s most valuable brands add $14bn to their value, as MTN reclaims the no.1 spot

Kantar South Africa’s most valuable brands add $14bn to their value, as MTN reclaims the no.1 spot

28 Jul 2026

Akhoma Qengqe, general manager of KFC Africa, with the Minister in the Presidency for Women, Youth and Persons with Disabilities and Minister of Social Development, Sindisiwe Chikunga. Image supplied.

KFC Africa Doing finger-licking good: KFC Africa serves up its first-ever impact report

15 Jul 2026

Why keeping your customers is now the smartest growth strategy

Everlytic Why keeping your customers is now the smartest growth strategy

10 Jun 2026

Your customers know when you’re faking it

Everlytic Your customers know when you’re faking it

20 May 2026

The Kantar BrandZ Most Valuable Global Brands 2026

Kantar The Kantar BrandZ Most Valuable Global Brands 2026

14 May 2026

Why relevance, not reach, is the real driver of email performance

Everlytic Why relevance, not reach, is the real driver of email performance

7 Apr 2026

Africa's constraints can be beautiful opportunities for growth

eatbigfish Africa's constraints can be beautiful opportunities for growth

21 Nov 2025

Human8 doubles down on AI-enabled consultative power

Human8 Human8 doubles down on AI-enabled consultative power

29 Oct 2025

More news

Only one in four chief marketers report being highly advanced, adaptable and agile in embracing emerging martech solutions and innovations (Image source: © 123rf )

CMOs struggle with fragmented “Frankenstack” environments and integration challenges

22 Jul 2026

Non-official Fifa brands score with reverse ambush marketing

Non-official Fifa brands score with reverse ambush marketing

Terry Levin 20 Jul 2026

The WPP staff cuts are part of CEO Cindy Rose's Elevate28 strategy

WPP £500m savings drive sees hundreds of employees let go

15 Jul 2026

(Left) Bridget von Holdt, founder of Inzalo Consulting and (right) Maria Gergova-Bengtsson, founder and CEO of United Partners Network, have joined forces (Image by @Lesley Svenson, Bizcommunity)

Top PRs form African strategic communications partnership

14 Jul 2026

Adidas has shifted its $512m global media agency business to the Omnicom Media Group (Image@ Think Marketing )

Adidas shifts $512m global media account to new agency

6 Jul 2026

Publicis Groupe Africa has announced the appointment of Gideon Khobane as managing director: Rest of Africa (excluding West Africa) (Image supplied)

Publicis Groupe Africa appoints managing director: Rest of Africa

2 Jul 2026

CMO Council and MartechTribe have revealed a data-driven framework to transform
fragmented stacks into predictive business growth platforms (Image source: © 123rf )

How CMOs can move from martech mayhem to measurable business value

2 Jul 2026

Jim Stengel has been named as the Cannes inaugural Lions Laureate for Marketing. (Image source: @ Lia )

#Cannes2026 | Former P&G marketing officer named inaugural Lions Laureate for Marketing

17 Jun 2026

Publicity For Good founder Heather Holmes has been named the PRNews 2026 Top Women in PR & Communications Honouree (Image supplied)

PR award recognises PFG CEO

17 Jun 2026

Effie Worldwide has released the 2025 Effie Index (Image supplied)

Global Effie Index: 2025’s most effective marketers, brands and agencies

17 Jun 2026

WPP has launched Hex, the company’s frontier studio built for the era of AI. The talent for Hex is sourced from WPP’s Creative Tech Apprenticeship programme (Source@ WPP

WPP launches Hex, the frontier studio built for the era of AI

11 Jun 2026

(Image supplied)

One Club Creative Hall of Fame 2026 inductees named

9 Jun 2026

Nedbank IMC speaker group chief strategy officer & film director, Publicis Groupe (UAE) Tahaab Rais says the biggest shift coming is that human depth is about to become more valuable than technological sophistication (Image supplied)

#BehindtheIMC | MENAT Publicis Groupe’s Tahaab Rais: Marketers are the observers of humanity

Danette Breitenbach 5 Jun 2026

Ogilvy South Africa Cape Town is the 2026 One Show ME & Africa Agency of the Year, and Promise Johannesburg ME & Africa Independent Agency of the Year (Image supplied)

Ogilvy and Promise top One Show ME & Africa rankings

19 May 2026

CMO Council's Marketing’s Power Partners: AI and the Human Essence report explains why AI alone doesn’t deliver growth (Image source: © 123rf )

Why AI alone doesn’t deliver growth - it needs human marketers

29 Apr 2026

"Consistent organic growth remains our North Star. While it will take time to outpace historical losses, our Q1 results are in line with expectations and ahead of Q4 2025," says Cindy Rose, WPP CEO (Image source: @ WPP

No surprises in WPP Q1 results

28 Apr 2026

Google Earth AI integration bridges the gap between digital marketing and physical reality

Google Earth AI integration bridges the gap between digital marketing and physical reality

23 Apr 2026

(Source: @Meet Frank Publicis has announced its Q1 2026 results

Publicis outperforms industry, confirms growth guidance for 2026

14 Apr 2026

Source:

The Pitcher Awards 2026 unveils dynamic jury

14 Apr 2026

The Animation School is shortlisted for three student films at the New York Festivals Television and Film Awards (Image supplied)

New York Film Awards: SA school shortlisted

2 Apr 2026

This is the inaugural list for the CMO 100 recognition. Source: Supplied.

Women lead the way: Inside the female-majority Africa CMO 100 list

30 Mar 2026

The fifa World Cup 2026 is predicted to drive $10.5 billion surge in ad spend but ad impact has diminished amid a shifting media landscape (Image supplied)

Fifa World Cup 2026 drives $10.5bn ad surge, but with diminished impact

26 Mar 2026

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