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Vacation ownership: 12 questions to ask before you buy

Vacation ownership can take several forms, from traditional timeshare and points-based holiday clubs to fractional and sectional title ownership. For South Africans considering a longer-term way to plan and access holidays, understanding the differences between these models is an important part of deciding whether a particular product is suitable.
Source: Supplied | Beekman Group
Source: Supplied | Beekman Group

Neville Beekman, Executive Director of Group Operations and Sales, says prospective buyers should look beyond the holiday benefits being presented and understand the structure, costs, usage rights and organisation behind the product before committing.

“Vacation ownership has evolved considerably, but the fundamentals of making a good buying decision have not changed,” says Beekman. “With different ownership models offering varying levels of flexibility, access and benefits, prospective buyers need to understand exactly what they are purchasing before making a long-term commitment.”

The following 12 questions can help prospective buyers assess whether a vacation ownership product is appropriate for their circumstances.
Vacation ownership is a way of securing access to future holidays through a longer-term ownership or membership structure, rather than booking each holiday independently as you go.

Beekman notes that the industry has evolved considerably over the years, not by replacing traditional timeshare, but by expanding the range of options available to suit different ways of holidaying.

"Traditional timeshare is relevant for people who want the certainty of returning to a particular resort or destination, while points-based holiday clubs and other forms of vacation ownership offer greater flexibility around where, when, and how people travel," he says.

“For buyers, the real question is not whether one model is better than another, but which product best suits the way they want to holiday and offers genuine value over time."

Vacation ownership products can differ significantly in their legal structure, usage rights and flexibility.

• Traditional timeshare gives buyers the right to use holiday accommodation at a particular resort, usually for a set week each year, with the certainty of having that holiday time secured in advance.
• Points-based vacation ownership gives buyers an annual allocation of points that can be used to book different resorts, unit types and travel dates, offering greater flexibility in how and where they holiday.
• Fractional ownership, where you own a share of a specific property, gives you the right to use it for an agreed number of weeks each year, typically 4-weeks.
• Sectional title ownership means buyers own a defined property or unit in their own name. This gives both holiday use and potential long-term investment value but is fundamentally different from timeshare or points-based holiday access.

The key is to understand the benefits, legal structure, usage rights and costs of the specific product before committing.

Beekman says to look beyond the sales presentation and investigate the organisation behind the product:

• How long has it been operating?
• What resorts does it own/manage?
• Does it have an established track record?
• Are there independently recognised destinations within its portfolio?
• How transparent is it about fees, terms and member services?

“A reputable provider should have nothing to hide and should be willing to give you enough information and time to make an informed decision,” he says. “For a long-term holiday commitment, the credibility and experience of the organisation behind the product matter enormously.”

High-pressure sales tactics should be an immediate warning sign, he says.

“Buyers should be cautious if they are encouraged to sign immediately, cannot take the agreement away to review, are given unclear answers about costs, or are promised benefits that do not appear in the formal documentation,” Beekman notes.

Other red flags include unclear cancellation or transfer provisions, unexplained annual increases, vague information about availability or exchanges, and reluctance to explain exactly what the buyer owns or has the right to use.

Beekman says, before considering the price, consider your actual travel habits:

• Do you normally travel during school holidays?
• Do you prefer weekends and short breaks?
• Are you likely to travel internationally?
• Do you want luxury accommodation or are standard resort units sufficient?
• Are you travelling as a couple, with children or as part of a multi-generational family?

“The right vacation ownership product should complement these habits,” he notes. “It’s also worth considering how your travel patterns may change as your circumstances change.”

Flexibility is one of the defining features of modern vacation ownership, but buyers should establish exactly what flexibility means within the product they are considering.

“Ask about different travel dates, destinations, accommodation gradings, unit sizes, lengths of stay and booking periods,” says Beekman.

“Most modern vacation ownership options also provide some form of exchange capability. For example, The Holiday Club uses a points-based system that gives members access to a broad range of club owned destinations, while exchange platforms like iExchange or the Private Residence Collection expand the potential choice much further.”

Vacation ownership does not necessarily mean holidaying at the same resort every year. Many products give buyers access to a wider network of resorts and destinations, either directly or through an exchange programme.

Beekman Group's clubs have access to exchange networks, giving members access to more than 3200 resorts globally.

“Ask what other resorts and destinations you can access through your ownership, and whether an exchange network is available,” advises Beekman. “The greater the choice, the more flexibility you have to enjoy different holiday experiences over time.”

Buying holiday ownership is about future holidays, so the condition and management of the underlying resorts matter. Beekman suggests asking who is responsible for resort operations, maintenance, refurbishment, guest services, and ongoing improvements.

“A well-managed resort requires continuous investment,” says Beekman. “Accommodation, pools, landscaping, recreational facilities, technology and other infrastructure all experience wear and need to be maintained or upgraded over time.”

One of the benefits of vacation ownership is the ability to secure future holiday accommodation within a structured ownership or membership model. Over time, this can compare favourably with repeatedly booking similar-quality resort accommodation at prevailing rental rates, particularly as accommodation costs continue to rise.

Beekman says there can also be savings beyond the accommodation itself: "Many vacation ownership resorts offer self-catering accommodation, giving you a home-away-from-home and the option to prepare some meals rather than relying on restaurants. These resorts also typically offer a wide range of onsite activities and facilities, which can help reduce the need to spend additional money on entertainment away from the resort."

He notes that vacation ownership is ultimately about looking at the total value of holidays over time: “For people who holiday regularly, the cumulative cost of booking comparable resort accommodation, dining out and paying separately for holiday activities can add up significantly. A well-chosen vacation ownership product can provide a more cost-effective way of securing quality holidays."

A vacation ownership commitment can span many years, and your circumstances and holiday needs are likely to change over that time. All forms of timeshare are designed to cater for these changes in different ways.

“Ask what happens if your family grows, your travel preferences change, you want different accommodation, or you can no longer travel as frequently,” advises Beekman. “It’s also worth asking whether ownership or membership can be transferred to family members.”

Most vacation ownership products, including traditional timeshare and points-based clubs, are best viewed as a lifestyle investment in future holidays rather than a financial investment. Some providers also offer sectional title ownership and other leisure property investment opportunities.

“These products combine the lifestyle benefits of future holidays with ownership of real property and, in some cases, the opportunity to earn professionally managed rental income, as is the case with Sectional Title ownership,” says Beekman.

A reputable provider should clearly explain:

• What you are buying
• Where you can holiday
• How bookings and exchanges work
• The costs involved
• What happens if your circumstances change
• What your rights and responsibilities
• What limitations apply

“An informed buyer is ultimately a better long-term member or owner,” says Beekman. “Vacation ownership should be about looking forward to future holidays, not wondering afterwards whether you understood what you purchased. The right provider will want you to understand the product because transparency and trust are fundamental to a lasting relationship.”

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