12 Aug 2013

Marketing & Media South Africa

Einstein knew better

You're given a brief, but how do you handle it? Do you assess the problem, and then find a solution... or do you come up with a solution and then make the problem fit? Sid Peimer reckons agencies need to take a look at what Einstein proved.

Abey Mokgwatsane says the creative industry is making giant leaps into the future and he reckons that it is an industry that is being defined by creativity and technology.

Missed last week's Biz Takeouts? Here's your chance to listen to it, in which we discuss advertising networks.

Africa beckons, says Dawn Rowlands - so now it's time to walk the walk.

Property Magazine and Media Nova go supernova writes Glenda Nevill, and it seems that from some of the comments and claims alleged by some of the staff, what has happened is well... you decide.

Finally, on a MUCH happier note... It's time to win yourself a Samsung tablet - and all you have to do is vote. Take a look here!

Rod Baker, Content Director (@Bizcommunity, @Biz_Marketing)

PS Take a look at the latest ads in the Ornico ad showcase.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news and event invitations to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories


Biz Takeouts Radio Show & Podcasts
[Biz Takeouts Podcast] 68: All about advertising networks
Last week on Biz Takeouts, the Marketing & Media radio show, in its new time slot of 9am-10am, we discussed advertising networks and spoke to IM Learning about its upcoming conversion workshops. [twitterfall] Read more >>


Marketing
Would the real copywriter please stand up?
[Dylan Balkind] In a world of SEO (dead or not) and the immediacy of content-to-consumer needed, there seems to be more copy needed than copywriters out there. Never fear, for an article titled How to get high-performance sales copy without hiring a copywriter hit the blogosphere recently. Read more >>

Marketing Directors & CMO's - preparing for the present & future challenges of marketing!
Attend this exclusive CMO event on 18 - 19 September in JHB. The content will provide breakthrough knowledge, real-world solutions & top discussions. CLICK HERE

Advertising



Einstein proved it, yet agencies don't do it
[Sid Peimer] Research shows that the predictor of an agency switch is a perceived improvement of the agency's creative product [1]. Read more >>

Zimzala Media Video LCD Brochure [Issued by Zimzala Group]

Branding

CRM
Rude and ruder...
[Marion Scher] There is a problem with the way we do business today - there's a thin line between efficiency and plain rudeness. Read more >>


Design



Digital
Putting Facebook in its place
[Anton Ressel] Social media for business is exploding. Is this simply marketing hype from the social media industry, or an absolute imperative for business, and especially small business, in South Africa? Read more >>


Education & Training

Events & Conferencing

Exhibitions

Media
Why research by media owners is so important
[Barbara Cooke] AMPS is the media currency for the buying and selling of advertisements in the various media. And, in general terms, it does a very good job of it. Read more >>




Mobile

Newspapers

Online Media

Out of Home

PR & Communications
A picture or a thousand words?
[Andre Fourie] In today's time-starved and information-rich world, we need more than a catchy headline and a well-written story to break through the clutter. Read more >>

Creating a PR-business you can sell [Issued by Brian Berkman]

Printing
Mondi earnings up 60%
Paper and packaging group Mondi has reported a 60% rise in underlying earnings per share to 49.4 euro cents (c) for the six months to June from 30.9c a year ago. Read more >>


Production

Promotions

Recruitment
[BizCareers] Dealing with a glass ceiling and a curriculum mess
[Juliette Attwell] These are the two questions we've brought to light this week. Both are important aspects to take into consideration should you decide to leave your current role and explore greener pastures. Is your CV a complete masterpiece or a complete mess? Read more >>


Research

Retail
The future of category management
[Warren Harding] In an environment where products are jostling for shelf space and consumer attention, category management is key to ensuring your brand stands out among the clutter. But when you're unable to personally be in every store all the time, how do you keep control and manage your products remotely? Read more >>


Sales

TV

International

PayPal keen on collaboration for cash-free future
SAN FRANCISCO, US: Online financial transactions titan PayPal says it is keen to collaborate with others as it strives for a cash-free future. Read more >>

Some Samsung imports banned in US patent case
WASHINGTON - The US International Trade Commission on Friday blocked imports of some older model Samsung mobile devices following complaints by Apple that the South Korean company had violated its patents. Read more >>


More International


Partners

Property Magazine and Media Nova go supernova
[Glenda Nevill] The Property Magazine and the company that published the large-format glossy magazine, Media Nova, have closed down leaving unhappy staffers and creditors in its wake. Read more >>



Ornico new ad showcase

Television
Volkswagen Tiguan
South Africa
Coca Cola
Cape Town Fish Market
ABSA

Radio
Outsurance
Maxidor
Minolta
Eset Smart Security
Bridgestone



Government

Phiyega to visit communities to heal Marikana rift
The National Police Commissioner, Riah Phiyega, has said she plans to visit mining communities in a bid to heal the rift caused by the Marikana tragedy. Read more >>

Free State municipal merger proposal withdrawn
[Nthambeleni Gabara] PRETORIA: The Municipal Demarcation Board (MDB) has withdrawn its proposal to merge Metsimaholo municipality in Sasolburg with the Ngwathe municipality near Parys in the Free State, MDB chairperson Landiwe Mahlangu said on Wednesday, 7 August 2013. Read more >>


More Government news


Lifestyle

Hayani is where the heart is
[Eugene Yiga] What does it really mean to be a South African? And what does it mean to call this country your home? These are the questions posed in Hayani (the Venda word for "home"), first presented at the National Arts Festival in 2009 and now at Cape Town's Baxter Theatre. Read more >>

Get to The Point at The Ballinrobe
[Brian Berkman] As the trend of families that travel together grows so does the need for self-catering apartments and houses that not only allow the unit the privacy of living together but also the cost-effectiveness of eating in. Read more >>


New accounts


Contentum creates Citrusdal Wines' content - more info
TWIGA Communications heats up PR for team Braai-B-Que - more info
Networx PR appointed for Jonathan Butler 'Grace and Mercy' tour - more info



People on the move


New appointments at Y&R Johannesburg - more info
Y&R Cape Town appoints Nosipho Mtuzula - more info
Arabella appoints Sunette Kriel - more info
New appointments at RamsayMedia - more info



Jobs offered

Social Media Strategist - Cape Town
Talooma is looking for an experienced, passionate individual to fill our social media strategist position. This person needs at least three years'+ experience in a similar social media position. Read more >>


Production Bookkeeper/Office Manager - Gardens - Cape Town
Giant Films is in need of a production bookkeeper on a six-month contract. Read more >>

Public Relations Account Manager - Cape Town
Positive Dialogue Communications is a dynamic and growing PR and social media consultancy that is looking for an experienced account manager to represent prestigious lifestyle brands. Read more >>

Digital Account Manager - Cape Town
Lima Bean is looking for a driven and passionate digital account manager who possesses a strong understanding of digital and is extremely organised with a high attention to detail. Read more >>

Digital Quality Assurer - Cape Town
Combine your love of all things digital, interest in marketing campaigns and eye for inaccuracies/inconsistencies...and you could find a home at Techsys as our new digital quality assurer. Read more >>

Sales Representative/Account Manager - Cape Town
Dynamic, self-motivated person required for the Cape area. Litho, digital and packaging company. Printing or packaging experience a must. Remuneration based on previous job. Basic, commission, petrol and cellphone. Read more >>

DTP Operator - Cape Town
An experienced DTP operator is required for a fast paced commercial printing company. Preparing artwork for commercial litho printing which involves stationery, posters, POS, magazines, packaging and display. Read more >>

.Net Developer - Cape Town
Looking for the best .NET developer position in Cape Town? Responsibilities and projects include complex content managed websites, mobile application development, and exciting software development projects. Join Bluegrass Digital today! Read more >>

Sponsorships and Exhibitions Sales Executive - Tokai
Spintelligent based in Cape Town, was established in 1998. The company develops and organises high quality international conferences and exhibitions for the power, energy and utilities industry (among others). Read more >>

Online Copywriter - Cape Town
Talooma is looking for a vibrant, fun, experienced online copywriter to join the Cape Town branch. Read more >>

Career Marketer - Pretoria
Career Marketer - Pretoria. Passion for education and training? Career consultants promote student success and increase student enrollments and retention by promoting and recruiting for CTU Career programmes. Read more >>

Campus Manager - Cape Town
Campus managers - Cape Town: Utilise your previous management experience and passion for education and training to grow this fantastic campus from good to great. Read more >>

Junior SEO Marketer - Cape Town
Digital Fire is looking to recruit a junior SEO marketer to assist in optimising its clients websites for the SERPs of all major search engines. Read more >>

Business Development Executive - Johannesburg
Working at Everlytic can be a rewarding experience because we provide a challenging yet fun working environment that fosters an entrepreneurial spirit and a "can do" culture. Read more >>

Project Manager Mobile - Cape Town
Pan-African digital agency 8brand is looking for an experienced mobile project manager with existing network and experience in scoping, development, user interface, wireframes etc. for exciting projects in Africa. Read more >>

Social Media Sales and Strategy Executive - Johannesburg
Mygeni is looking for a social media sales, business development and marketing executive. It creates and monetises common interest communities enhancing engagement and connects people to what they want. Read more >>



New events to diarise

Official launch of Taboo magazine and website - 16 Aug 2013 Randburg
Taboo is the first adult black men's lifestyle magazine to be distributed in print and digitally. Offering the best in women, celebrities, lifestyle, motoring, music, entertainment, travel and technology. Read more >>
Loyalty and Rewards Cape Town 2013
Trade Conferences International - 14 Aug 2013 to 15 Aug 2013 Cape Town
The 4th Biannual Loyalty and Rewards Conference
Trade Conferences International - 14 Aug 2013 to 15 Aug 2013 Cape Town
PSASA The Exceptional Speaker
PSASA - 19 Aug 2013 Cape Town
Sign Africa 2013
Practical Publishing - 21 Aug 2013 to 23 Aug 2013 Sandton
Project Management Fundamentals
Pietermaritzburg Chamber of Business - 28 Aug 2013 Pietermaritzburg
Mail & Guardian Literary Festival
Mail & Guardian - 30 Aug 2013 to 1 Sep 2013 Johannesburg
Administrative Professionals Seminar
Avocado Vision - 4 Sep 2013 Johannesburg
PSASA Think And Speak On Your Feet
PSASA - 9 Sep 2013 Cape Town
Web and graphic design training
Multidimensions - 10 Sep 2013 to 27 Sep 2013 Cape Town
SEO Strategy
AAA School of Advertising - 10 Sep 2013 to 21 Nov 2013 Cape Town


Upcoming events

Official launch of Taboo magazine and website - 16 Aug 2013 Randburg
Taboo is the first adult black men's lifestyle magazine to be distributed in print and digitally. Offering the best in women, celebrities, lifestyle, motoring, music, entertainment, travel and technology. Read more >>
16th SOUTHERN AFRICAN INTERNAL AUDIT CONFERENCE
THE INSTITUTE OF INTERNAL AUDITORS - 12 Aug 2013 Johannesburg
UCT Sales Management short course
GetSmarter - 12 Aug 2013 Countrywide
UCT Supply Chain Management short course
GetSmarter - 12 Aug 2013 Countrwide
Plan a Public Relations Programme
ProVox Centre for Public Relations and Communicati - 12 Aug 2013 to 30 Oct 2013 Ferndale, Randburg
How to make the most of Twitter
Symphonia - 12 Aug 2013 Johannesburg
TV Production Part-Time Course
AAA School of Advertising - 12 Aug 2013 to 14 Oct 2013 Johannesburg


Noticeboards

Neat 50m2 office available in Tokai/Steenberg - Cape Town
[Premises] Neat 50m2 office and parking available in sought after Westlake Square, Tokai, Cape Town.


Quotes

Clarence Day
"Information's pretty thin stuff unless mixed with experience. (via Brainy Quote)"

Benjamin Franklin
"Genius without education is like silver in the mine. (via QuotationsBook)"

Barbara Grizzuti Harrison
"There are no original ideas. There are only original people. (via Brainy Quote)"

Charles DuBois
"The important thing is this: To be able at any moment to sacrifice what we are for what we could become. (via The Quotations Page)"


PrintPrint any item in this newsletter. EmailEmail any item in this newsletter. CommentComment on any item in this newsletter.





Today's weather
Cpt

15°C
11°C
Jhb

18°C
5°C
PE

20°C
12°C
Dur

23°C
14°C
Bloem

14°C
2°C

Customise weather


Latest showcases

Wildetect Furniture Design
Wild african fauvistic architecture
[Quinton Damstra]
More showcases...
Industry sectors




Press releases: Distribute your news professionally to over 170 000 subscribers across various industries. Read more about our press offices.

Editorial: We welcome your news, views and comments! Email press releases, invitations, interview requests, and proposals to marketingnews@bizcommunity.com and exclusive opinion pieces to contributors-marketing@bizcommunity.com.

Advertising: We welcome your sales enquiries! Email sales@bizcommunity.com and read more about our advertising rates.

Location: Cape Town (head office): tel +27 (0)21 680 3500 | 24 On Main, Main Street, Rosebank, Cape Town, 7700, South Africa. Johannesburg: tel +27 (0)11 513 4172 | Nicol Grove Office Park, Design Quarter, Leslie Avenue, Fourways, Gauteng, 2055.

Subscribe/unsubscribe: Invite your friends, colleagues, suppliers, customers and partners to subscribe!


© 2013 Bizcommunity.com. All rights reserved.
Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein.

Unsubscribe, Manage subscriptions. Subscribe. Change email address. Change frequency to DAILY.