Retail promotions | Bizcommunity

Retail promotions | Bizcommunity

News

EXCLUSIVE: 90% of FMCG suppliers operate blind during promotions, forfeiting sales daily

Retail Marketing

EXCLUSIVE: 90% of FMCG suppliers operate blind during promotions, forfeiting sales daily

Heath Batt 22 Jun 2026

Nestlé KitKat brings fans closer to Formula 1 in new partnership

Retail Marketing

Nestlé KitKat brings fans closer to Formula 1 in new partnership

19 May 2026

Why SA's retail giants are rethinking constant promotions

FMCG

Why SA's retail giants are rethinking constant promotions

13 Jan 2026

The rise of the private label and how brands can fight back

FMCG

The rise of the private label and how brands can fight back

Issued by TLC Worldwide Africa 16 Oct 2025

On Heritage Day, 24 September, Castle Lager and Big Save will host the World’s Biggest Braai. The campaign for the event launched recently at a humble bus stop in Soweto with a billboard with a built-in braai, the “Grillboard” (Image supplied)

OOH

Castle Lager's Grillboard invitation to the World’s biggest braai

24 Jun 2025

This year, LunchBar celebrates 60 years in South Africa. To mark the occasion, SA’s favourite award-winning conspiracy theorist is back (Image supplied)

Marketing

60 years of "Much, much more of The LunchBar Man"

16 May 2025

The showcase was at Castle of Good Hope. Source: Supplied.

Promotions & Activations

#BehindtheCampaign: Inside Puma Mostro's iconic return at Cape Town's Castle of Good Hope

9 May 2025

State of the Retail Nation: FMCG trade sales climb 7.7% to R112bn

FMCG

State of the Retail Nation: FMCG trade sales climb 7.7% to R112bn

22 May 2024

Source: Retail Gazette Traditional UK retailers always tend to do well in the run-up to Christmas and this year was no exception

Food & bev. services

Xmas a whopper for traditional UK retailers

4 Jan 2024

Image supplied. The South African kids choir are featured in Disney’s first live-action festive ad, A Wish For The Holidays, which was fully shot in Cape Town

Marketing

Disney celebrates 100 years of storytelling with A Wish For The Holidays campaign

3 Nov 2023

Imag supplied from The Disney Plane reveal, captured by Mpho Ramathikithi, ZCMC Media. Disney’s biggest festive retail campaign in South Africa, May Your Wishes Come True has kicked off with a co-branded celebratory aircraft livery on Lift featuring some of the most iconic and memorable characters from Disney, Marvel and Star Wars

Promotions & Activations

Disney's biggest retail campaign "Lift's" into the sky

23 Oct 2023

Source: City Sightseeing SA SABeerdle is the South African Breweries (SAB) latest campaign to educate consumers about the positive impact that beer has on the economy

Retail Marketing

SABeerdle: Educating consumers on the positive impact of beer on the economy

4 Jul 2023

Lipstick effect predicted to bump up beauty sales this Mother's Day

Health & Beauty

Lipstick effect predicted to bump up beauty sales this Mother's Day

11 May 2023

#BizTrends2023: What South African consumers want from retailers in 2023

Trends

#BizTrends2023: What South African consumers want from retailers in 2023

Shannon Temple 12 Jan 2023

#BizTrends2023: Shoppers get back to the new normal

Trends

#BizTrends2023: Shoppers get back to the new normal

Ged Nooy 9 Jan 2023

Source: Supplied

Research

Black Friday to beat Xmas FMCG sales as shoppers become discount-obsessed

17 Nov 2022

Source: Supplied

Research

Are SA's promo-hungry shoppers in a state of economic denial?

19 Oct 2022

Planning guide for retailers ahead of the 2022 holiday shopping season

Retail

Planning guide for retailers ahead of the 2022 holiday shopping season

Zuko Mdwaba 7 Sep 2022

Source: Supplied

Retailers

Game completes wave of store revamps

4 Jul 2022

How retailers can make the most of Valentine's Day promos

Retail Marketing

How retailers can make the most of Valentine's Day promos

4 Feb 2022

Cutting through the clutter of retail promo days

Retail Marketing

Cutting through the clutter of retail promo days

6 Jan 2022

Source: Supplied

E-commerce

PayU data reveals shifting online shopping patterns this Black Friday

29 Nov 2021

Sales

Black Friday spend in SA - the numbers so far

29 Nov 2021

SA retailers throw their hats into the ring this Singles' Day

Retailers

SA retailers throw their hats into the ring this Singles' Day

Lauren Hartzenberg 10 Nov 2021

Game raises the bar this Black Friday

Sales

Game raises the bar this Black Friday

11 Oct 2021

How to prepare for Black Friday 2021: Be realistic but proactive

E-commerce

How to prepare for Black Friday 2021: Be realistic but proactive

28 Sep 2021

Understanding the ROI of promotions through advanced analytics

Promotions & Activations

Understanding the ROI of promotions through advanced analytics

Ina Oosthuizen 1 Jul 2021

Will innovation bring the fizz back to SA's carbonated soft drinks industry?

Research

Will innovation bring the fizz back to SA's carbonated soft drinks industry?

Issued by Insight Survey 3 May 2021

Green Monday: the next retail shopping event to plan for

E-commerce

Green Monday: the next retail shopping event to plan for

25 Nov 2020

Beyond discounts: How tech can help keep customers happy all year round

Technology

Beyond discounts: How tech can help keep customers happy all year round

Robin Fisher 5 Nov 2020

Device penetration rises in South Africa as digital becomes the new normal

FMCG

Device penetration rises in South Africa as digital becomes the new normal

Issued by NielsenIQ 3 Nov 2020

Checkers Little Garden is back, with locally-made seedling kits

Retail Marketing

Checkers Little Garden is back, with locally-made seedling kits

24 Aug 2020

Request for pitch - Newsclipping service

Media

Request for pitch - Newsclipping service

Issued by The Walt Disney Company Africa 8 Jun 2020

Is there a queue? New tool estimates waiting time at supermarkets

Technology

Is there a queue? New tool estimates waiting time at supermarkets

16 Apr 2020

#BizTrends2020: Deepen SA's online retail growth trend

Trends

#BizTrends2020: Deepen SA's online retail growth trend

Kirsten Dewar 8 Jan 2020

Retailers

Black Friday is a blockbuster event for the South African technical goods retail sector

Kali Moahloli, Issued by NielsenIQ 15 Oct 2019

Discount-obsessed South Africans being trained to buy on promotion

Research

Discount-obsessed South Africans being trained to buy on promotion

11 Jul 2019

Checkers launches new collectables promotion - Little Checkers

Retail Marketing

Checkers launches new collectables promotion - Little Checkers

7 May 2019

Using e-commerce data to build successful pricing strategies

Research

Using e-commerce data to build successful pricing strategies

17 Apr 2019

10 ways to win over customers' hearts this Valentine's Day

CRM

10 ways to win over customers' hearts this Valentine's Day

Higor Torchia 12 Feb 2019

Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemma

Retail Marketing

Fast-food chains use cute animal toys to market meat to children - new vegan ranges pose a dilemma

Kate Stewart and Matthew Cole 24 Jan 2019

Is Black Friday a good fit for your business?

Sales

Is Black Friday a good fit for your business?

23 Nov 2018

Understanding Black Friday and SA consumer behaviour - Part 2

Research

Understanding Black Friday and SA consumer behaviour - Part 2

Lullu Krugel, Christie Viljoen and Maura Feddersen 23 Nov 2018

Why do Black Friday shoppers throw punches over bargains? A marketing expert explains 'psychological ownership'

Retail Marketing

Why do Black Friday shoppers throw punches over bargains? A marketing expert explains 'psychological ownership'

Colleen P. Kirk 22 Nov 2018

How Black Friday is changing purchasing patterns in sub-Saharan Africa

Research

How Black Friday is changing purchasing patterns in sub-Saharan Africa

20 Nov 2018

Singles Day shows China's global retail power

E-commerce

Singles Day shows China's global retail power

Venkatesh Shankar 12 Nov 2018

CRM

Why mobile is the gatekeeper of brand loyalty today

Gareth Hawkey 7 Nov 2018

9 tips to boost Black Friday and Cyber Monday sales

Sales

9 tips to boost Black Friday and Cyber Monday sales

6 Nov 2018

Black Friday fuels growth in SA's FMCG sector

Research

Black Friday fuels growth in SA's FMCG sector

31 Oct 2018

SA brands start the countdown to Black Friday 2018

Retail

SA brands start the countdown to Black Friday 2018

Kali Moahloli, Issued by NielsenIQ 24 Oct 2018