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Advertising

Warc report: How earned media is cutting through digital noise

26 Sep 2024

Why OOH needs to feature in your next Gen Z campaign

OOH

Why OOH needs to feature in your next Gen Z campaign

Mali Motsumi-Garrido, Issued by Tractor Outdoor 11 Jul 2024

10 e-commerce trends to look out for in 2024

E-commerce

10 e-commerce trends to look out for in 2024

Issued by TDMC 15 Jan 2024

Source: © 123rf Sales director at Reach Africa, Leslie Adams discusses the boom in mobile gaming across the continent - and why audio is the future for in-game advertising

Mobile

The African Mobi Gamer: An untapped opportunity for advertisers

Leslie Adams 25 Oct 2023

Marketing

The influence of influencer marketing

Pieter Groenewald 11 Nov 2022

Source: © rawpixel This year’s IAB South Africa / PwC Internet Advertising Revenue Report – 2021 Study has been released

Research

IAB SA / PWC Report shows a healthy digital advertising industry

14 Jul 2022

Connect with customers. Sell your story, not your product

CRM, CX, UX

Connect with customers. Sell your story, not your product

Tapelo Zama 30 Mar 2022

Pushy pop-ups go away, we need better user experience

Online Media

Pushy pop-ups go away, we need better user experience

Justin Glanville 22 Mar 2022

Mobile advertising in 2022: Apple's Private Relay and SKaDNetwork

Advertising

Mobile advertising in 2022: Apple's Private Relay and SKaDNetwork

4 Jan 2022

#BizTrends2021: Maximising OOH's impact in South Africa

Trends

#BizTrends2021: Maximising OOH's impact in South Africa

Jacques du Preez 25 Aug 2021

Programmatic Digital Out of Home has arrived

OOH

Programmatic Digital Out of Home has arrived

Lukanyo Bushwana 7 Jul 2021

The benefits of digital signage in retail spaces: Could digital signage help to boost your retail business?

Retail Marketing

The benefits of digital signage in retail spaces: Could digital signage help to boost your retail business?

29 Apr 2021

Exploring digital signage in a post-Covid world

Digital

Exploring digital signage in a post-Covid world

18 Feb 2021

IAB SA and IAB Tech Lab's virtual open forum on ad experiences and measurement

Digital

IAB SA and IAB Tech Lab's virtual open forum on ad experiences and measurement

Juanita Pienaar 25 Aug 2020

IAB SA Digital Content Marketing Committee - call for nominations

Digital

IAB SA Digital Content Marketing Committee - call for nominations

Emma Odendaal and Sarah Browning-de Villiers, Issued by IAB South Africa 12 Aug 2020

Image source: Gallo/Getty Images.

Marketing

Brands should stop using creepy marketing tactics

Rob Anderson 4 Feb 2020

The case for loyalty programmes

CRM

The case for loyalty programmes

3 Feb 2020

All the speakers from left to right: Stephane Rogovsky, the CEO and founder of R Squared; Amanda Sevasti Alves, head of CX and digital at Publicis Machine; rapper turned businessman, Siya Metane from SlikourOnLife; Nicole Capper, MD and owner of Mango-OMC; well-known blogger; Aqeelah Harron-Ally from Fashion Breed and Hayden Manuel, sportstyle ZA marketing manager at Puma South Africa.

Digital

#IABInsightSeries: Digital influencer marketing in the spotlight

Juanita Pienaar 6 Dec 2019

Marketing works. If you take action.

Marketing

Marketing works. If you take action.

Issued by IMC Conference 8 Oct 2019

Dale Hefer, Integrated Marketing Conference (IMC) CEO.

Trends

#BizTrends2020: The need to prove that marketing is business™

Dale Hefer 17 Jan 2020

Monique Claassen, director of media and digital insights at Millward Brown and Jane Ostler, global head of media, presenting at Kantar's Cape Town 'Roadmap to Media Effectiveness' event.

Research

Context conquers platform: Connecting with the new-world consumer

Leigh Andrews 11 Jul 2019

#BizTrends2019: A new golden age of OOH media in Africa

Trends

#BizTrends2019: A new golden age of OOH media in Africa

Greg Benatar 7 Jan 2019

ABInBev Africa appoints The Story Lab as the entertainment marketing partner

Advertising

ABInBev Africa appoints The Story Lab as the entertainment marketing partner

Issued by Dentsu 20 Dec 2018

A guide to incorporate social media marketing into your holiday strategy (Infographic)

Social Media

A guide to incorporate social media marketing into your holiday strategy (Infographic)

20 Dec 2018

5 ways good content marketing can help your business grow

Marketing

5 ways good content marketing can help your business grow

Candace Bosch 12 Sep 2018

Verushen Reddy to speak at AI Expo Africa 2018

IoT

Verushen Reddy to speak at AI Expo Africa 2018

23 Aug 2018

Overcoming perceptual vigilance and harnessing disruption to capture attention

Advertising

Overcoming perceptual vigilance and harnessing disruption to capture attention

Kai Henniges 14 Jun 2018

Social Media

Why and how to add ephemeral content to your marketing strategy

Leigh Andrews 12 Apr 2018

Branding

The rise of the brand influencer

Bradley Elliott 5 Mar 2018

Free news gets scarcer as paywalls tighten

Online Media

Free news gets scarcer as paywalls tighten

27 Feb 2018

#BizTrends2018: Sex, data and advertising

Trends

#BizTrends2018: Sex, data and advertising

Natalie Otte, Ilse Dinner, Issued by Kantar 8 Jan 2018

#BizTrends2018: It is time for marketing professionals to become more innovative

Trends

#BizTrends2018: It is time for marketing professionals to become more innovative

Desiree Gullan 8 Jan 2018

Leigh Andrews, editor-in-chief of marketing and media at Bizcommunity.

Trends

#BizTrends2018: Rewind from attention spam back to attention span

Leigh Andrews 8 Jan 2018

Advertising in the age of mobile, social and AI

Advertising

Advertising in the age of mobile, social and AI

Lisa Steingold 26 Sep 2017

Research

Consumers prepared to abandon brands appearing alongside objectionable content

13 Jun 2017

Qimono/375 images © –

Marketing

The marketer of the future

Dr. Ludi Koekemoer 19 Apr 2017

#IABDigitalSummit2017: Digital debrief with Leonel Silva

IAB Bookmarks Awards

#IABDigitalSummit2017: Digital debrief with Leonel Silva

Leigh Andrews 16 Mar 2017

Effective Measure releases ad blocking report

Research

Effective Measure releases ad blocking report

10 Mar 2017

Trends

#BizTrends2017: 17 trends for 2017

Louise Marsland 27 Feb 2017

(c) Rabia Elif Aksoy -

Digital

Digital marketing trends for 2017 (part 3)

Stephen Sandmann 20 Feb 2017

Seven ways to keep your online browsing private

Cybersecurity

Seven ways to keep your online browsing private

8 Feb 2017

#BizTrends2017: The gamechangers for digital marketers

Trends

#BizTrends2017: The gamechangers for digital marketers

Pilira Mwambala 27 Jan 2017

Why machine learning might be the saviour of advertising

Advertising

Why machine learning might be the saviour of advertising

Daryn Mason 20 Jan 2017

Trends

#BizTrends2017: Forrester predicts "less is more" for marketing

11 Jan 2017

How to prevent ads from killing your website

Retail Marketing

How to prevent ads from killing your website

Sven Hammar 12 Dec 2016

Programmatic advertising: the marriage of creativity with technology

Advertising

Programmatic advertising: the marriage of creativity with technology

Pasqua Heard 1 Dec 2016