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Strategic communications and marketing professional with over 15 years’ experience across corporate, higher education, and professional services sectors. Adept at leading integrated PR campaigns, digital content strategies, and stakeholder engagement initiatives that drive measurable impact. Proven success in media relations, visual storytelling, and social media growth, with a talent for aligning communication strategies with business objectives.

As Creative Lead at At That Point, I specialise in building reputational value for professional bodies and associations through consistent, high-impact media exposure and performance-driven content. I have a strong background in visual design and brand alignment, and have created thousands of campaign visuals across digital and print platforms. My approach combines data-informed strategy with hands-on content development, ensuring practical, results-focused execution.