Profile

Rowan Leibbrandt is a founding partner of Truman & Orange, a premium drinks company. Returning to South Africa to apply 20 years' experience in various management positions at blue chip liquor companies, Rowan has lived in Swaziland (where he was born), the UK, Russia, Germany and worked extensively in France, Germany, Portugal and Greece. He is passionate about Africa, and the opportunity to introduce African drinkers to the premium, discovery brands Truman & Orange curates.
#BizTrends2021: Confessions of a drinks salesman

A light-hearted take on drinks mega-trends for the year ahead...

By Rowan Leibbrandt 15 Jan 2021

Excuse me Mr President, could we have a drink, please?

Contrary to popular belief, if you make something that people want illegal, it doesn't just go away...

By Rowan Leibbrandt 3 Aug 2020

Covid-19: Short-term pessimism, long-term optimism

This too shall pass. And once it has, we will need small-, micro- and medium-sized enterprises more than ever to boost our flailing economy, drive innovation and create jobs...

By Rowan Leibbrandt 4 May 2020

The quiet rise of rum and dark spirits

The world of drinks is changing and it's a once in a lifetime shift from traditional, heritage brands to modern, urban, idiosyncratic brands which are more relevant for today's consumer...

By Rowan Leibbrandt 29 Aug 2019

#BizTrends2019: 5 trends stirring the liquor business

There has been a seismic shift in consumer behaviour over the past few decades, and we're seeing it in the world of drinks too...

By Rowan Leibbrandt 9 Jan 2019

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