Paul Cook is co-founder and Managing Director of Silvertree Holdings, which builds, invests into and operates disruptive consumer brands, including UCOOK, Faithful to Nature, PriceCheck, Pet Heaven and many more.
Paul holds a PhD in theoretical physics from the California Institute of Technology. Before 2013, he worked as a consultant in McKinsey & Company's Johannesburg and London offices, focused on growth strategy in Africa and the strategic implications of global trends.
In addition to serving clients, Paul co-authored a public McKinsey Global Institute report, Africa at work: Job creation and inclusive growth.
Prior to McKinsey, Paul co-founded Thornhill Associates, providing online multi-rater feedback services for management development.
Many disruptive consumer brands eventually expand into retailers in order to reach broader scale, and fast-moving retailers can accelerate this process...
