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Michelle Pallai
Account Director with international, premium brand experience -specialised in leading strategic digital and/or traditional marketing agency initiatives with teams of up to eleven members including account handlers, designers, front-end and back-end developers and coders.
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Show profile Hide profileAccount Director with international, premium brand experience -specialised in leading strategic digital and/or traditional marketing agency initiatives with teams of up to eleven members including account handlers, designers, front-end and back-end developers and coders.
Experienced in working for/with traditional and digital agencies [e.g. Ngoar (UK), Siren Design (UK), Quirk (UK), Ogilvy PR (UK), ninety9cents, 187 Pictures, DotNxt etc.] to deliver initiatives such as multi-lingual CMS driven websites, SEM/SEO initiatives, online media planning (social media & banner advertising), digital strategies, customer databases for creating personalized customer offers, secure datarooms with tracking and dynamic data portals with a variety of customizable features.
Having recently returned to South Africa after 11 years of living and working in the UK; and several freelance assignments, she is now actively seeking a permanent Senior Digital Marketing position in a large corporate organization that will allow her to apply her experience & advanced digital knowledge commercially within a corporate environment.
By making the transition from an agency to corporate environment, she is determined to bridge the gap that exists between corporate clients and their external digital agencies; to utilize appropriate channels and to facilitate digital processes. All of which will allow for more effective digital marketing strategies that are targeted, fully measurable and agile - resulting in increased profits.
Account Director with international, premium brand experience -specialised in leading strategic digital and/or traditional marketing agency initiatives with teams of up to eleven members including account handlers, designers, front-end and back-end developers and coders.
Experienced in working for/with traditional and digital agencies [e.g. Ngoar (UK), Siren Design (UK), Quirk (UK), Ogilvy PR (UK), ninety9cents, 187 Pictures, DotNxt etc.] to deliver initiatives such as multi-lingual CMS driven websites, SEM/SEO initiatives, online media planning (social media & banner advertising), digital strategies, customer databases for creating personalized customer offers, secure datarooms with tracking and dynamic data portals with a variety of customizable features.
Having recently returned to South Africa after 11 years of living and working in the UK; and several freelance assignments, she is now actively seeking a permanent Senior Digital Marketing position in a large corporate organization that will allow her to apply her experience & advanced digital knowledge commercially within a corporate environment.
By making the transition from an agency to corporate environment, she is determined to bridge the gap that exists between corporate clients and their external digital agencies; to utilize appropriate channels and to facilitate digital processes. All of which will allow for more effective digital marketing strategies that are targeted, fully measurable and agile - resulting in increased profits.
