Leago Monareng

P.R Account Executive at Glasshouse Communication Management
Location:South Africa

Profile

Leago is an intermediate - level public relations and communications consultant with over two years' working experience in the media industry. Currently a P.R Account Executive at Glasshouse Communication Management, Leago specialises in media relations, content development, event public relations and support of crisis communications.
Key steps to creating a crisis communications plan

Although it is difficult to accurately predict what kind of a crisis an organisation might face, there is no doubt that planning and preparing for a crisis is vital...

By Leago Monareng 24 Apr 2019

Crisis communication: Key lessons from 2018

As a PR professional, crisis communication is all about getting your client out of the storm with the least amount of damage, whether it's to the organisation or its reputation...

By Leago Monareng 31 Jan 2019

CSR as a PR strategy for enhancing business-community relations

CSR has evolved over the past few years as more and more organisations take a larger role in actively participating in social and community projects...

By Leago Monareng 6 Dec 2018

The death knell for advertising value equivalency as a PR metric?

It's time to revise our evaluation methodologies. If one of the world's leading professional body has declared its intention to send it into exile is perhaps an indication that it's time to move on from using AVE as a PR metric. ...

By Leago Monareng 30 Nov 2018

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