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I have more than 9 years experience in development and implementation of digital marketing strategies. I've worked across a number of brands in emerging markets including Indonesia, Africa and South Africa. Over the last 9 years, I've honed my skills in digital strategy, email marketing, content strategy, search engine marketing, reputation management and social media.

I am fiercely passionate about the power of digital engagement, have an entrepreneurial approach to the work that I do, and believe in delivering measurable results.

Key skills:

Have a solid understanding of CRM principles and how digital marketing can be used as a channel to assist with customer acquisition, retention and loyalty.
Experience in developing and maintaining best practice customer loyalty portals to drive customer engagement, retention and loyalty
Experience with managing direct reports, as well as multiple business and technological partners, with regards to execution of the digital strategy
Have a solid understanding of all digital marketing principles including best practice user experience across web, mobi, apps and social media
Experience with using various web analytical tools and the ability to interpret and present these findings in terms of business impact and recommendations

Technical and Behavioural Competencies:

Excellent strategic and analytical skills.
Excellent communication and interpersonal skills.
Creative problem solver with ability to multi-task while giving attention to details.
Proven experience in digital marketing.
Strong understanding of the digital landscape and how it can be used to support and develop the brand.
Creative, technology savvy with a true interest in brands.
Result driven, a self-starter