After building a boutique communications agency over the space of 8 years, at the end of 2015, I moved on as founder and GM from Inrichmint Media and commit myself to the life of a freelance professional moving into bespoke marketing & PR consulting. With my BTL & ATL experience, I am fully hands-on when rolling out marketing plans and campaigns. My extensive experience includes writing strategy and marketing plans, international and local events management, press releases and media liaison, copywriting, broadcast & print advertising, releasing and licensing music, customised WordPress design, influencer campaign management, newsletters and email journeys, PPC advertising, media buying, database management, and lead generation, customer relationship management, social media management, competition and content management. I have built a career out of creative thinking, conceptualising ideas, bringing those big ideas to life, measuring results, and engaging with both businesses and consumers across SA and from around the world. I’ve worked with award-winning agencies, in various capacities, including Ogilvy, Jupiter Drawing Room, Nona Creative, Techsys Digital, and 8 Brand. Portfolio of past and current clients include VW, Revlon, Almay, Mitchum, Mediclinic, Rocking The Daisies, Good Food & Wine Show, South African Wedding Show, Smirnoff Nightlife Exchange, CPT Festival of Beer, CPT World Music Festival, Mercedes Benz, Maserati, Westen Hotel (CPT), Toy Kingdom, CPT International Jazz Festival, Bellingham, Douglas Green, The Foschini Group, Fabiani, Village n Life, The Bay Hotel, Windhoek, Hills Pet, American Swiss, Redds Africa (Kenya, Botswana, Swaziland, Zimbabwe), Kenya Commercial Bank, Fidelity Bank in Nigeria, Post Office and Postbank South Africa.