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Management of multiple RTB/ programmatic digital media campaigns (online,mobile, native, social, iAds and WeTransfer).
Effective trading and implementation of campaign strategies on DSP, Facebook,Native and iAds.
Optimize,pace and retarget RTB strategies to achieve ROI campaign objectives.
Implement conversion tracking strategies on Flashtalking and DSP.
Actively liaising with the agency ad operations teams to source tracking, creative assets and schedules.
Analyse campaign performance and make recommendations for optimization
Build mobile and display creative & provide training on AdBuilder for Flashtalking.