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I am a dynamic individual with a big passion for South Africa, wine, sport and the potential the digital age has on brands and marketing.

I have a keen business mind with focus on strategic decision making and am all about creating a balance between brand awareness (marketing) and sales. One can't exist without the other and too often people make the mistake of thinking they are the same thing.

Goal? One day to own a vineyard, or to manage one successfully. This is probably the greatest challenge in the world - to make a wine farm profitable :)