Subscribe to daily business and company news across 19 industries
×
Show profile Hide profile- Member of Gerson Lehrman (GLG), freelance to international B2B firms.
- Responsible for creating strategic marketing plans and communication strategies for key
clients.
- Created Competitive analysis reports for SME's requiring detailed competitive analysis.
- Created the Marketing Director on Call service, a full marketing management function for
SME business.
- Implemented, managed and coached clients on CRM systems and inbound marketing
campaigns.
- Successfully completed Marketing Research projects for key clients.
- Created brand names and taglines for startups.
- Consulted on Brand management projects and re-branding work direction for SME
business.
- Conducted workshops for viral marketing/word of mouth strategic direction.
- Worked with clients and creative professionals to create outbound marketing: advertising
campaigns for B2B/B2C.
- Gave strategic input and worked with web developer teams in developing creative
websites.
- Proficient in sales & development of products to Woolworths suppliers & Legendary
Brands.
- Reporting business progress to the Managing Director & Trustees at Cape Bag and CEOs
of other firms.
- Identified growth opportunities.
- Undertaking feasibility studies for the introduction of new products.
- On JIA Group board in an advisory capacity (Marketing).
- Concluded JIA marketing for the Middle East contract.
- Contributed towards the JIA Group success with the local Spar Group contract.
Key Achievements
- Created, designed and registered the company's first brand - SUPAPAC and PLUMBFIX.
- Created content selected for a global marketing publication: https://tune.com/blog/marketing-technology-2018-350-marketers-ceos-influencers-predict-future. (One of 350 marketers selected discussing the marketing changes within the 3rd industrial revolution).
- JIA Group board member in an advisory capacity achieved and contributed towards ROI targets.
- Member of Gerson Lehrman (GLG), freelance to international B2B firms.
- Responsible for creating strategic marketing plans and communication strategies for key
clients.
- Created Competitive analysis reports for SME's requiring detailed competitive analysis.
- Created the Marketing Director on Call service, a full marketing management function for
SME business.
- Implemented, managed and coached clients on CRM systems and inbound marketing
campaigns.
- Successfully completed Marketing Research projects for key clients.
- Created brand names and taglines for startups.
- Consulted on Brand management projects and re-branding work direction for SME
business.
- Conducted workshops for viral marketing/word of mouth strategic direction.
- Worked with clients and creative professionals to create outbound marketing: advertising
campaigns for B2B/B2C.
- Gave strategic input and worked with web developer teams in developing creative
websites.
- Proficient in sales & development of products to Woolworths suppliers & Legendary
Brands.
- Reporting business progress to the Managing Director & Trustees at Cape Bag and CEOs
of other firms.
- Identified growth opportunities.
- Undertaking feasibility studies for the introduction of new products.
- On JIA Group board in an advisory capacity (Marketing).
- Concluded JIA marketing for the Middle East contract.
- Contributed towards the JIA Group success with the local Spar Group contract.
Key Achievements
- Created, designed and registered the company's first brand - SUPAPAC and PLUMBFIX.
- Created content selected for a global marketing publication: https://tune.com/blog/marketing-technology-2018-350-marketers-ceos-influencers-predict-future. (One of 350 marketers selected discussing the marketing changes within the 3rd industrial revolution).
- JIA Group board member in an advisory capacity achieved and contributed towards ROI targets.
