Chief Operating Officer at Direct Marketing Association of SA, & President the Institute of Interactive & Direct Marketing. Formerly Director General The Federation of Direct & Interactive Marketing (FEDMA), Brussels, Belgium 1992-2010.
Educated at Ampleforth College, The Universities of York, Sheffield, & Nice; Masters from College of Europe, Bruges; Drs, Ghent University. Employed Confederation of British Industry; Independent Television Companies Association; European Association of Advertising Agencies; European Tripartite; Reader's Digest; Federation of European Direct & Interactive Marketing. Author: Tendencias Actuales de la Publicidad en Europa 1991 & many other contributions to publications, articles, etc. Columnist in the Media Revenue of the Economist 1985-89. On the editorial boards of the International Journal of Advertising 1986-2010, the International Journal of Database Marketing and the International Journal of Integrated Marketing Communications. TADoBATIS founding member & media law expert to the new European Democracies 1990-95; Chair of the GBDe Internet Trust Marks Committee 1999-2003. Relocated to SA in April 2011. Founder of the Taung Goat Project; joined the IIDM & DMASA as consultant. Expertise - Privacy, Consumer Protection & Media legislation.
