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How to articulate your brand purpose into a lived experience

Nadia Hearn 5 hours

The lost art of integration: Why media strategy needs both flesh and digital

The lost art of integration: Why media strategy needs both flesh and digital

Paul Middleton, Ebony+Ivory 5 hours

Real data. Real Africa. Real time. COPO owns African consumer truth

Real data. Real Africa. Real time. COPO owns African consumer truth

Dentsu 5 hours

Of all views from videos, 67% come from videos under 30 seconds (Image source: © 123rf )

The 30-Second Rule: What goes viral decided by algorithms

1 day

Source:

‘If you don’t like dark roast, this isn’t the coffee for you’: How exclusionary ads can win over the right customers

Jaclyn L. Tanenbaum and Karen Anne Wallach 1 day

Former FNB CEO Michael Jordaan backs Adbot to build tools that multiply marketing capacity

Former FNB CEO Michael Jordaan backs Adbot to build tools that multiply marketing capacity

AdBot 1 day

Verified consumer data non-negotiable for SA brands

Ross Joughin 9 Jan 2026

Nadia Kokni.

Nadia Kokni appointed as Puma’s new global marketing VP

9 Jan 2026

WPP Media Sports wants to reinvent sport marketing (Image source: © National Geographic Kids

WPP Media Sports wants to reinvent sport marketing

8 Jan 2026

Adheesh Ori, senior director within Accenture Song, South Africa says the South African automotive landscape is clearly evolving, not only through technology or electrification, but in the mindset of the customer behind the purchase (Image source: © 123rf )

Meeting the South African modern car buyers where the customer experience matches the expectation

Adheesh Ori 8 Jan 2026

Image credit: on Pexels

From sun safety to sex appeal: what sunscreen ads reveal about beauty ideals and power

Lauren Alex O'Hagan and Lame M. Kenalemang-Palm 8 Jan 2026

Amazon’s AI-powered Shop Direct and Buy for Me tools are designed to help shoppers find products beyond its marketplace, but retailers argue the experiment exposes a deeper tension over data ownership, consent and who really controls the future of online shopping (Image source: © 123rf )

Online retailers push back against Amazon's Shop Direct

7 Jan 2026

The Carling Black Label Cup and the campaign that changed fan engagement

The Carling Black Label Cup and the campaign that changed fan engagement

Caxton Media 7 Jan 2026

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