New brand extension for Huisgenoot

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In its third brand extension since Esmaré Weideman, editor-in-chief of three Media 24 titles, was appointed to her position, Huisgenoot has announced the launch of the personalised Skouspel photo album for fans attending the Huisgenoot Skouspel at Sun City on the first two weekends of October 2010. The albums can be ordered at the show and include photographs of favourite artists, a peek behind the scenes and shots of how Skouspel is put together and a photo of the purchaser on the front cover, creating a lasting keepsake. The photo album is printed on high-quality gloss paper and costs R90. The magazine is also offering special subscription offers at the show.