All the World Cup research agrees, great viewing figures

Several key research houses have produced viewership stats for the semi-final and final games of the 2010 FIFA World Cup and all agree that, as 11 million South Africans sat down to watch the final of Africa's first World Cup on television, they were joined by millions of fans around the world. Across 30 countries, it's estimated that nearly 165 million in-home viewers saw Spain defeat the Dutch by one goal to nil and receive a hero's welcome in Barcelona. Download the SWC Ratings here