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#WPRD2026 | PR is entering the golden age of external communications

Kevin Welman

Spain won the World Cup. But who won the battle for brand relevance

Matthew Nkala

Lamine Yamal and his little bro gave Spain the kind of PR money can't buy

Karabo Ledwaba

Non-official Fifa brands score with reverse ambush marketing

Terry Levin

It’s #WPRD2026. So what?

Danette Breitenbach

Ford's Tarryn Knight: "Silver is sensible, but Orange sells the dream"

Tarryn Knight

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Remi Du Preez, managing director at Polygon, says when budgets shrink, brands feel the pressure to disappear, but staying visible (and smart) is what actually wins.

7 ways to market smarter when every rand counts

Remi Du Preez 27 May 2026

Ivan Moroke, MAA chairperson, examines how marketers genuinely drive growth in using the algorithm and the insight to find commercial success (Image supplied)

Algorithm or insight? Neither… it’s a false choice

Ivan Moroke 26 May 2026

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6 internal comms moves that turn culture into real results

Samantha Page 19 May 2026

Mandi Fine is a two-time Cannes Lions Pharma Jury Member.

#CannesLions2026: Mandi Fine | SA’s healthcare communicators deserve a louder global voice

Mandi Fine 11 May 2026

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The 5 ways smart marketers balance brand and performance

Rirhandzu Shingwenyana 6 May 2026

Colin Ramparsadh says cinema is like a vodka martini - not for every client or campaign. Pictured: Top Gun: Maverick (Image source: © IGN AFrica )

The case for cinema: A Vodka Martini, shaken not stirred

Colin Ramparsadh 20 Apr 2026

Image credit: on Pexels

The 63% parity threshold: Why SA beauty brands are falling into the “vibe” trap

Nomthandazo Masilela 15 Apr 2026

Philip Cohen of Fofum Brands gives insight into how are doubling down on loyalty while consumers are switching more than ever. (Image: )

Loyalty marketing is solving the wrong problem

Philip Cohen 14 Apr 2026

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

Brendan Seery 7 Apr 2026

The influence era: Why creators are rewriting the rules of marketing

Michael Cost 1 Apr 2026

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YouTube is eating the streaming market. Can DStv reverse 5 years of decline?

Philip Cohen 31 Mar 2026

Artificial intelligence is reshaping customer experience at every touchpoint, but brands that win will be those that balance smart automation with genuine human connection. (Image supplied)

5 ways AI is transforming CX

Terena Chetty 27 Mar 2026

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Why Easter is becoming a key marketing moment on TikTok

Jochen Bischoff 26 Mar 2026

#Orchids&Onions: When Castle Lite gets it right

#Orchids&Onions: When Castle Lite gets it right

Brendan Seery 18 Mar 2026

Why South African brands must put real sustainability above greenwashing

Why South African brands must put real sustainability above greenwashing

Dr. Stephan Helary 16 Mar 2026

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