Opinion Digital

Contributors

AI isn't the enemy, your lack of progress is, now say cheese

Mike Sharman

#Orchids&Onions: Nedbank's AI ad with a forward-thinking vision

Brendan Seery

Vaseline and Krispy Kreme team up to shine with the 'glazed' trend

Karabo Ledwaba

#Cannes2025: The Glass Lion for Change shortlist revealed

Danette Breitenbach

South African creativity and judging Cannes 2025

Pete Case

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi

#AfricaMonth: Danilo Acquisto - Nurturing Africa’s creative economy

Danilo Acquisto

More...Submit contribution

OneDayOnly's Laurian Venter on maintaining e-commerce momentum post-pandemic

OneDayOnly's Laurian Venter on maintaining e-commerce momentum post-pandemic

Lauren Hartzenberg 20 Mar 2023

Source:

Lets ramp up the value of digital marketing

Rirhandzu Shingwenyana 7 Mar 2023

Source:

5 reasons why email still comes out on top

David Lichtenstein 16 Feb 2023

Source:

The year machines got smart and digital marketing came out on top

Roan Mackintosh 15 Feb 2023

SMEs in SA need more government investment in digital skills and innovation

SMEs in SA need more government investment in digital skills and innovation

Colin Timmis 9 Feb 2023

Source © everythingpossible By using messaging platforms and chatbots, businesses can build stronger relationships, improve customer satisfaction and increase engagement

5 benefits of conversational marketing

Joseph Neusu 3 Feb 2023

Gamification and marketing can be a match made in heaven, if you play your cards right says Charné Munien, strategy director at VMLY&R

#BizTrends2023: Gamification and marketing - a match made in heaven?

Charné Munien 31 Jan 2023

#BizTrends2023: Brands need a resolute attitude, but opportunities still abound

#BizTrends2023: Brands need a resolute attitude, but opportunities still abound

Roan Mackintosh 27 Jan 2023

Tapelo Zama, digital marketing manager of 555 Media Hub, says Web 3.0 is the pot of gold at the end of the rainbow for marketers

#BizTrends2023: Web 3.0 - The pot of gold at the end of the rainbow for marketers

Tapelo Zama 19 Jan 2023

#BizTrends2023: Digital transformation at the heart of 2023

#BizTrends2023: Digital transformation at the heart of 2023

Zuko Mdwaba 17 Jan 2023

Justin Beswick asks if content writers and copywiters need to take heed of AI?

#BizTrends2023: Will AI make content writing a process of the past?

Justin Beswick 13 Jan 2023

#BizTrends2023: 3 social media trends impacting brands and advertising

Winslow Schalkwyk 10 Jan 2023

Image supplied: Ciarán McKivergan, CEO of 8909 Digital

#BizTrends2023: The big impact of artificial intelligence

Ciarán McKivergan 9 Jan 2023

Loyiso Twala, McCann Joburg's chief creative officer, examines what the new normal means to the creative industry

#BizTrends2023: Going beyond the so-called "new normal"

Loyiso Twala 9 Jan 2023

#OrchidsandOnions: The real price of shock value

#OrchidsandOnions: The real price of shock value

Brendan Seery 13 Dec 2022

Source:

5 ways to better digital engagement for your business in 2023

Brent Haumann 25 Nov 2022

Source:

5 tips to move the marketing needle on a tighter budget

Niamh NicLiam 22 Nov 2022

Source © Ion Chiosea It’s important not to get distracted by platform metrics, but to rather stay focused on the post click results

Why you should focus on verified end results, not just platform metrics

Grant Lapping 3 Nov 2022

Using digitalisation to bring relationships back to main market retail

Using digitalisation to bring relationships back to main market retail

Andrew Dawson 27 Oct 2022

SSource © Clarisse Croset Few companies can get quite as comprehensive a view of a customer’s habits, interests, behaviors, and intentions as programmatic platforms such as Meta and Gooogle.

7 tips to unlock the full power of machine learning for your campaigns

Carli Gey van Pittius 24 Oct 2022

Source:

Gamification allows brands to build trust and loyalty with consumers

Lebo Lekoma 20 Oct 2022

Image supplied. Jarred Cinman, says he wants has a desire to see the show (Loeries)get better and better.

Dear Loeries, we had a fantastic time, but...

Jarred Cinman 14 Oct 2022

Subsea cable connectivity: The key to accelerating digital transformation?

Subsea cable connectivity: The key to accelerating digital transformation?

Matone Ditlhake 11 Oct 2022