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New study aimed at assessing damage caused to market by pandemic
New study aimed at assessing damage caused to market by pandemic

Percy Shangase, founder of Amashuku Marketing Solutions recently announced that the company will undertake a study to help brands, schools and companies to get an aerial shot of the market, assess the damage caused by the pandemic and align their brands, product offerings and services accordingly in the consumer headspace...

By Juanita Pienaar 1 day ago

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5 ways your business can reach more people with hashtags

Hashtags play a crucial part of social media marketing and a great way of promoting your brand organically when used correctly. Zubeida Goolam, co-founder and creative partner at Brandtruth//DGLT details the significant role of hashtags and how businesses can reach more people by utilising them effectively...

By Zubeida Goolam 1 day ago

Identity and the power of audio to amplify an effective marketing channel
Identity and the power of audio to amplify an effective marketing channel

How do you engage with an audience that is willing to pay to avoid ads altogether...

Issued by 365 Digital 16 Sep 2020

Online business publication launches in vernacular
Online business publication launches in vernacular

The South African media landscape is poised for a major shift today as it welcomes to its fold the first-of-its-kind isiZulu-medium online business publication. Published by Likhanyile Media, the publication is called Umbele, which means the udder...

Issued by Likhanyile 16 Sep 2020

By invitation only: Amazon's new 'Luxury Stores' experience
By invitation only: Amazon's new 'Luxury Stores' experience

Amazon has unveiled a new premium shopping experience on its mobile app, called Luxury Stores, that will focus on both established and emerging luxury fashion and beauty brands...

16 Sep 2020

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Post-millennium viewership and instant culture in broadcasting - adapting to the demands of Gen-Z consumers

Roman Magis, principal director: Video, Advertising and Content for Accenture in Africa, explores how post-millennium viewership and instant culture in broadcasting presents a unique opportunity for content creators in South Africa...

By Roman Magis 16 Sep 2020

Smart Media doubles the power of in-store digital media
Smart Media doubles the power of in-store digital media

In-store advertising specialists Smart Media are proud to announce another in-store digital innovation; the double-sided digital hanging boards...

Issued by Smart Media 16 Sep 2020

Challenger Type - The Missionary
Challenger Type - The Missionary

In an environment that indexes high on unemployment, poor education, gangsterism and drug abuse, hope can be hard to come by. For many, that's the reality of living in the Cape Flats in South Africa's Western Cape...

Issued by eatbigfish 16 Sep 2020

Ipsos launches its new creative assessment solution - Creative|Spark on Ipsos.Digital Platform in South Africa
Ipsos launches its new creative assessment solution - Creative|Spark on Ipsos.Digital Platform in South Africa

Ipsos announces the launch of Creative|Spark, its new online solution to evaluate video creative in South Africa, which enables faster, better creative decisions to deliver business impact...

Issued by Ipsos 15 Sep 2020

Do non-members of the Advertising Regulatory Board have to comply with its code?
Do non-members of the Advertising Regulatory Board have to comply with its code?

The short answer is "no...and yes". Here's the long answer...

By Tammi Pretorius 15 Sep 2020

#OrchidsandOnions: Juju's marketing genius
#OrchidsandOnions: Juju's marketing genius

Many marketing and advertising "gurus" seem to view selling products and services as something akin to waging a military campaign; hence the liberal quoting from Sun Tzu, the Chinese general, philosopher and author of the seminal treatise The Art of War...

By Brendan Seery 15 Sep 2020

Xoli Mngambi joins Newzroom Afrika to anchor morning show
Xoli Mngambi joins Newzroom Afrika to anchor morning show

Award-winning television journalist and news anchor Xoli Mngambi will be joining Newzroom Afrika from 1 October 2020 as the host of Newsfeed AM between 9am and midday, from Mondays to Thursdays...

Issued by Newzroom Afrika 15 Sep 2020

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Will robot calls and SMSs for direct marketing purposes become a thing of the past?

Livia Dyer, partner, and Nadine Mather, senior associate, Bowmans explain how PoPIA will impact and potentially change, the parameters of direct marketing...

By Livia Dyer and Nadine Mather 15 Sep 2020

R Squared formally partners with syndicated agencies
R Squared formally partners with syndicated agencies

R Squared announces a formal partnership with industry leaders such as iProspect and Posterscope of the international Dentsu Aegis Network...

Issued by R-Squared SA 15 Sep 2020

TGI: Providing an in-depth understanding of how markets have changed as a result of Covid-19
TGI: Providing an in-depth understanding of how markets have changed as a result of Covid-19

Marketers will have to have a granular understanding of where their target consumers are and whether their marketing investment is effective. Marketing strategies will need to be adapted to accommodate emerging trends and customer demands in the aftermath of the pandemic...

Issued by Ask Afrika 15 Sep 2020

(Brasília - DF, 14/11/2019) Palavras do Presidente da República da África do Sul, Cyril Ramaphosa. Foto: Isac Nóbrega/PR. Licensed under the .
President Ramaphosa salutes media for Covid-19 coverage

President Cyril Ramaphosa has paid tribute to the South African media for its in-depth coverage of the Coronavirus pandemic, despite the industry itself being confronted by daunting challenges...

15 Sep 2020

Justice Mukheli joins Romance
Justice Mukheli joins Romance

Romance is proud to announce that Justice Mukheli has joined us as a commercials director, and we couldn't be more excited...

Issued by Romance Films 15 Sep 2020

Loeries Creative Week session to be hosted by Dr Rebecca Swift, global head of creative insights at Getty Images
Loeries Creative Week session to be hosted by Dr Rebecca Swift, global head of creative insights at Getty Images

Gallo Images and the Loeries believe it is time to #GetReal through real stories from real women. Share a pic of yourself, or of a woman in advertising that you admire, along with a 250-word explanatory story to join this movement...

Issued by Loeries 15 Sep 2020

Image from Mobile Marketing Association South Africa .
MMA SA Smarties announces 5 new Covid-19 categories and entering is free

The MMA SA Smarties has launched its Business Unusual Categories alongside its core categories for 2020, as well as a new submission process. Thanks to its partners, it will be free to enter this year's MMA SA Smarties...

14 Sep 2020

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The power of PR: 5 ways businesses can create stability through communication

Adam Hunter, head of Hook, Line & Sinker Communications comments on the value of integrated marketing and PR during economic upheaval...

By Adam Hunter 14 Sep 2020

Register now for the 2020 Africa Brand Summit
Register now for the 2020 Africa Brand Summit

Ticket sales to this year's virtual and in-person Africa Brand Summit are open. Select the category that suits you and your organisation best, whether in Cape Town, Joburg, Nigeria or elsewhere...

Issued by Africa Brand Summit 14 Sep 2020

How conversational commerce is shaping the future of business
How conversational commerce is shaping the future of business

While 'conversational commerce' is not a new concept, the phenomenon is gaining momentum, driving innovation and customer experience in an ever-changing e-commerce landscape...

By James Bayhack 14 Sep 2020

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6 words to guide you on your B2B content marketing journey

There are millions of companies buying products and services in SA. While B2B marketing has its own methods, it pays to remember there's a real person making those business decisions. New Media B2B GM Dev Naidoo and Swipe iX MD Leo Redelinghuys talk digitalisation without audience alienation...

By Dev Naidoo and Leo Redelinghuys 14 Sep 2020

Official announcement: MojoReporter launches exciting new features
Official announcement: MojoReporter launches exciting new features

A new era: Today we are announcing our exciting rollout of the new, improved MojoReporter - which will change the way mobile content is captured, stored and published...

Issued by Publisher’s Toolbox 14 Sep 2020

Mix 93.8 FM brings you a brand new show this September - The Pulse featuring Craig Urbani, Ryan Flynn
Mix 93.8 FM brings you a brand new show this September - The Pulse featuring Craig Urbani, Ryan Flynn

Mix 93.8 FM is proud to welcome stalwart entertainers Craig Urbani and Ryan Flynn to the family with the announcement of their brand new show The Pulse...

Issued by Mix 93.8 FM 14 Sep 2020

How 'Jerusalema' has got the world dancing
How 'Jerusalema' has got the world dancing

'Jerusalema' by South African DJ and record producer, Master KG, featuring Nomcebo Zikode, has taken the world by storm as people around the world have now even created a dance challenge with the song...

Issued by Meltwater 14 Sep 2020

So Interactive proud to be named a top digital marketing partner in South Africa by Clutch
So Interactive proud to be named a top digital marketing partner in South Africa by Clutch

In light of our outstanding achievement and prowess, we've been named a top digital marketing partner in South Africa based by Clutch, a verified reviews platform...

Issued by So Interactive 14 Sep 2020

2020 Durban FilmMart ends with Official Awards for Projects announcement
2020 Durban FilmMart ends with Official Awards for Projects announcement

The 2020 Durban FilmMart (DFM) came to close with the announcement of the Official Awards for Projects on Sunday, 13 September 2020...

14 Sep 2020

Former Cosmopolitan SA editors launch Mood creative agency
Former Cosmopolitan SA editors launch Mood creative agency

Following the closure of Cosmopolitan South Africa, former editor-in-chief Holly Meadows and fashion director, Cleopatra Marcopoulos today announced the launch of Mood creative agency...

14 Sep 2020

#PulpNonFiction: Lessons from history for the future
#PulpNonFiction: Lessons from history for the future

Bronwyn Williams reflects on Dan Carlin's The End Is Always Near and Ariel and Will Durant's The Lessons of History and says the choice is ours to learn the lessons of history or to repeat the mistakes of the past...

By Bronwyn Williams 14 Sep 2020

#BizTrends2021 - write them, own them, make them possible
#BizTrends2021 - write them, own them, make them possible

There's never been a better time to rewrite the future or a better time to come on board to sponsor BizTrends...

Issued by Bizcommunity.com 14 Sep 2020

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Social media as a marketing tool to navigate through the Covid-19 crisis

Sabrina Andreucci, strategic director at Social Media 101 writes that the Covid crisis has created an ideal opportunity for brands to engage with their consumers through social media...

By Sabrina Andreucci 14 Sep 2020

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